Listrak vs HiTide
Side-by-side comparison · 24 data points
At a glance
| Metric | HiTide: Grow your SMS List | Listrak: Email, SMS & Identity |
|---|---|---|
| Rating | 5.0 ★ | 5.0 ★ |
| Total reviews | 21 | ★ 23 |
| Free plan | — | ★ Yes |
| Pricing | From $179/month | ★ Free to install |
| Built for Shopify | — | — |
| Pricing tiers | ★ 3 tiers | 1 tier |
| Listed features | 4 | ★ 5 |
| Languages | 1 supported | 1 supported |
| Listed since | Jul 2023 | Aug 2020 |
AppRanks verdict
Generated from live data on this pageHiTide: Grow your SMS List and Listrak: Email, SMS & Identity are evenly matched on rating (5.0★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. On pricing, Listrak: Email, SMS & Identity offers a free tier (Free to install) while HiTide: Grow your SMS List starts at From $179/month. The free option meaningfully reduces evaluation cost, particularly for stores at sub-1K monthly orders where the entry-paid tier can outpace the value delivered. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: HiTide: Grow your SMS List audit • Listrak: Email, SMS & Identity audit
1. Listing metadata
Field-level data| HiTide | Listrak | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
2. Pricing & plans
Listed prices · monthly · USDTier
HiTide
Listrak
Free
—
Free
—
- Free Free to install External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.
Paid #1
Growth
179
- For brands building up their social SMS list growth program.
- Unlimited Social Campaigns
- Template Library
- Dedicated CSM
—
Paid #2
Pro
249
- For established brands that are scaling up social as a top SMS list growth channel.
- Unlimited Social Campaigns
- Template Library
- CSM
—
Paid #3
Full
—
- Brings you a team of list growth experts ready to execute for you - along with special flat-rate tech pricing
—
3. Features
As listed by each developerHiTide
- Integrated with Attentive, BigCo, Klaviyo, Postscript, Sendlane and Yotpo
- Choose from ready-made Instagram Direct Message templates or craft your own
- Connect IG securely using Meta-approved API, without sharing your password
- Run giveaways, early access, restock, & drop campaigns for SMS list growth
Listrak
- Real-time tracking: Conversion metrics, browse activity, cart activity, and more
- Direct, real-time API sync: Consume customer, order and product catalog updates
- Automated coupon generation and Product Recommendations across campaigns
- Cross-channel AI-powered predictive segmentation and targeting
- Real-time Email, SMS, and Push subscription integration + AI Identity Resolution
4. Categories & rankings
Shared categories on the same row · in-category position inline5. Category features
Marketplace-curated features per categorySMS marketing3 shared · 16 total
HiTide
- Opt-in
- ROI tracking
- Welcome messages
- —A/B testing
- —Compliance
- —Conversion metrics
- —Personalized messages
- —Scheduled messages
- —Segmentation
- —Two-way messaging
- —Birthday messages
- —Cart recovery
- —Discount codes
- —Order confirmations
- —Order tracking
- —Win-back campaigns
Listrak
- Opt-in
- ROI tracking
- Welcome messages
- A/B testing
- Compliance
- Conversion metrics
- Personalized messages
- Scheduled messages
- Segmentation
- Two-way messaging
- Birthday messages
- Cart recovery
- Discount codes
- Order confirmations
- Order tracking
- Win-back campaigns
Email marketing0 shared · 34 total
HiTide
- —Abandoned cart
- —Back-in-stock emails
- —Browse abandonment
- —Cart emails
- —Checkout emails
- —Cross-sell emails
- —Custom campaigns
- —Drip campaigns
- —Email campaigns
- —Exit intent
- —Landing pages
- —Newsletters
- —Pop-ups
- —Price drop emails
- —Product recommendations
- —Upsell emails
- —Welcome emails
- —Win-back emails
- —A/B testing
- —AI generation
- —Analytics
- —APIs and webhooks
- —Automations
- —Consent collection
- —Editor tool
- —Email capture list
- —Import and export
- —Localization
- —Reporting
- —Segmentation
- —SMS capture list
- —Targeting
- —Templates
- —Triggers and rules
Listrak
- Abandoned cart
- Back-in-stock emails
- Browse abandonment
- Cart emails
- Checkout emails
- Cross-sell emails
- Custom campaigns
- Drip campaigns
- Email campaigns
- Exit intent
- Landing pages
- Newsletters
- Pop-ups
- Price drop emails
- Product recommendations
- Upsell emails
- Welcome emails
- Win-back emails
- A/B testing
- AI generation
- Analytics
- APIs and webhooks
- Automations
- Consent collection
- Editor tool
- Email capture list
- Import and export
- Localization
- Reporting
- Segmentation
- SMS capture list
- Targeting
- Templates
- Triggers and rules
5. Search rankings
Top 5 keywords · shared rankings prioritized| Keyword | HiTide | Listrak |
|---|---|---|
| #131 | #64 |
9. App details
Long-form description · keyword frequencyHiTide
HiTide is the go-to SMS list growth tool for brands using Attentive, BigCo, Klaviyo, Postscript, Sendlane or Yotpo. With HiTide, you can acquire new SMS subscribers, reactivate past ones, and win lifelong customers. Run various campaigns like giveaways, early access events, restocks, and product launches to drive efficient SMS marketing opt-ins. HiTide, combined with your existing SMS platform, makes it easy to measure social ROI.
Top keywords
- sms4×6.15%
- hitide3×4.62%
Listrak
Elevate your e-commerce marketing with the seamless integration between Listrak and Shopify. Combining Shopify store data with Listrak’s powerful customer engagement platform allows retailers to create personalized, 1:1 interactions across Email, SMS, Identity, and Push solutions that drive accelerated revenue growth and customer engagement.
Top keywords
- customer2×4.35%
- customer engagement2×4.35%
- engagement2×4.35%
- listrak2×4.35%
- shopify2×4.35%
Frequently asked
Common questions about this comparisonIs HiTide: Grow your SMS List or Listrak: Email, SMS & Identity cheaper?
Listrak: Email, SMS & Identity is the cheaper option — it offers a free plan (Free to install). HiTide: Grow your SMS List starts at From $179/month. Both publish their pricing on the Shopify App Store marketplace; AppRanks mirrors what's listed on each refresh cycle.
Which has better reviews, HiTide: Grow your SMS List or Listrak: Email, SMS & Identity?
HiTide: Grow your SMS List (5.0★, 21 reviews) and Listrak: Email, SMS & Identity (5.0★, 23 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
Should I choose HiTide: Grow your SMS List or Listrak: Email, SMS & Identity?
It depends on what you're optimizing for. HiTide: Grow your SMS List fits better if you prioritize broader integrations; Listrak: Email, SMS & Identity is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Which is faster to set up, HiTide: Grow your SMS List or Listrak: Email, SMS & Identity?
Both apps are one-click installs from the Shopify App Store marketplace. Listrak: Email, SMS & Identity has more onboarding documentation maturity (23 reviews vs 21), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Which works better for small vs large Shopify App Store stores?
HiTide: Grow your SMS List typically suits early-stage and growth-mode stores based on its review-base composition (21 reviews). Listrak: Email, SMS & Identity aligns more with early-stage and growth-mode stores (23 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Can I migrate data between HiTide: Grow your SMS List and Listrak: Email, SMS & Identity?
Migration support varies by app and category. HiTide: Grow your SMS List and Listrak: Email, SMS & Identity both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from HiTide: Grow your SMS List" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
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