Side-by-side comparison · 24 data points
Optimize ads with Facebook Pixel w/ CAPI, Product Feed & Catalog and Key metrics
| Google & YouTube | Ego Facebook Pixel Meta Feed | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
Connect your store to Google and YouTube to help turn more shoppers into customers
| Metric | Google & YouTube | Ego Facebook Pixel Meta Feed |
|---|---|---|
| Rating | 4.5 ★ | ★ 5.0 ★ |
| Total reviews | ★ 4.8k | 3 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | — |
| Listed features | 5 | 5 |
| Featured placements | 4 | — |
| Review velocity (30d) | 107 new | — |
| Languages | 21 supported | 1 supported |
| Listed since | Nov 2017 | Apr 2026 |
Based on the data on this page, Ego Facebook Pixel Meta Feed is the stronger choice for most Shopify App Store merchants — 5.0★ vs Google & YouTube's 4.5★ is a meaningful gap that usually reflects real product or support quality differences across the user base. Pricing entry tiers: Google & YouTube at Free to install, Ego Facebook Pixel Meta Feed at Free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Google & YouTube has the larger user base (4,804 reviews vs 3), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Ego Facebook Pixel Meta Feed's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Ego Facebook Pixel Meta Feed; mid-market and enterprise merchants with specific feature requirements should evaluate both — Google & YouTube's 4,804-review base may include the workflow context that matches your specific use case better than Ego Facebook Pixel Meta Feed's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Google & YouTube audit • Ego Facebook Pixel Meta Feed audit
| Last updated | — | — |
|---|
| Keyword | Google & YouTube | Ego Facebook Pixel Meta Feed |
|---|---|---|
| google shopping | #9 | Not ranked |
| shop | #143 | Not ranked |
Not featured in any section recently.
| Signal | Google & YouTube | Ego Facebook Pixel Meta Feed |
|---|---|---|
| Average rating | 4.5 ★ (4.8k) | 5.0 ★ (3) |
| Rating distribution | 582% 49% 32% 21% 16% | 5— 4— 3— 2— 1— |
| Reviews · last 7 days | +19 | — |
| Reviews · last 30 days | +107 | — |
| Reviews · last 90 days | +373 | — |
Both Google & YouTube and Ego Facebook Pixel Meta Feed offer paid plans only. Google & YouTube starts at Free to install; Ego Facebook Pixel Meta Feed starts at Free. Compare the per-tier features in the Pricing section above before committing.
Ego Facebook Pixel Meta Feed has the higher average rating (5.0★ from 3 reviews) compared to Google & YouTube (4.5★ from 4,804 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Google & YouTube fits better if you prioritize broader integrations; Ego Facebook Pixel Meta Feed is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Google & YouTube has more onboarding documentation maturity (4,804 reviews vs 3), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Google & YouTube typically suits early-stage and growth-mode stores based on its review-base composition (4,804 reviews). Ego Facebook Pixel Meta Feed aligns more with early-stage and growth-mode stores (3 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Totally annoying and unclear
Excellent app. Easy to connect Shopify with Google and YouTube. Product synchronization works well and helps increase store visibility. Highly recommended.
Muy útil para conectar Shopify con Google Merchant Center. Fácil de configurar, estable y con mejoras constantes. Recomendada para cualquier tienda que quiera aumentar su visibilidad en Google.
Change is always hard, especially when you are doing something that challenges you and doing it for the first time. I migrated Let Love Clothing from Ecwid to Shopify with zero experience, and Google Merchant Center is coaching me on where I can improve. Sometimes I don't even know where to look and make the required c
No reviews yet.
Migration support varies by app and category. Google & YouTube and Ego Facebook Pixel Meta Feed both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Ego Facebook Pixel Meta Feed" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
