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Field-level data| Nabu | Product Labels & Badges—Lably | |
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| Screenshots | images | images |
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| Nabu | Product Labels & Badges—Lably | |
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| Tagline | ||
| Description | ||
| Screenshots | images | images |
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Draw attention to products with catchy product labels, badges, and stickers, improve conversion rate
| Metric | Nabu: Google Ads Retargeting | Product Labels & Badges—Lably |
|---|---|---|
| Rating | 4.9 ★ | ★ 5.0 ★ |
| Total reviews | 94 | ★ 643 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free plan available |
| Built for Shopify | Yes | Yes |
| Pricing tiers | 2 tiers | ★ 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | — | 1 |
| Languages | 20 supported | 5 supported |
| Listed since | Oct 2017 | Aug 2024 |
Nabu: Google Ads Retargeting and Product Labels & Badges—Lably are evenly matched on rating (4.9★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. Pricing entry tiers: Nabu: Google Ads Retargeting at Free to install, Product Labels & Badges—Lably at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Product Labels & Badges—Lably has the larger user base (643 reviews vs 94), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Nabu: Google Ads Retargeting's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Nabu: Google Ads Retargeting audit • Product Labels & Badges—Lably audit
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| Keyword | Nabu | Product Labels & Badges—Lably |
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| product labels badges | Not ranked | #2 |
| badges and | Not ranked | #2 |
| labels badges | Not ranked | #2 |
| google consent | #8 | Not ranked |
| google ads | #14 | Not ranked |
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Both Nabu: Google Ads Retargeting and Product Labels & Badges—Lably offer paid plans only. Nabu: Google Ads Retargeting starts at Free to install; Product Labels & Badges—Lably starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Nabu: Google Ads Retargeting (4.9★, 94 reviews) and Product Labels & Badges—Lably (5.0★, 643 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
It depends on what you're optimizing for. Nabu: Google Ads Retargeting fits better if you prioritize broader integrations; Product Labels & Badges—Lably is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Product Labels & Badges—Lably has more onboarding documentation maturity (643 reviews vs 94), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Nabu: Google Ads Retargeting typically suits early-stage and growth-mode stores based on its review-base composition (94 reviews). Product Labels & Badges—Lably aligns more with early-stage and growth-mode stores (643 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Nabu: Google Ads Retargeting and Product Labels & Badges—Lably both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Nabu: Google Ads Retargeting" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
