Side-by-side comparison · 24 data points
EasyGift: Free gift with purchase app for auto add to cart automatic gift, BOGO & Buy X Get Y offer
| EG Auto Add to Cart Free Gift | ICU• In Cart Upsell Cross Sell | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
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| Developer | ||
| Listed | ||
| Last updated | — |
Increase AOV w/Targeted Upsell & Cross Sell Offers. Product Page, In Cart, Pop-ups, & Post Purchase!
| Metric | EG Auto Add to Cart Free Gift | ICU• In Cart Upsell Cross Sell |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.8 ★ |
| Total reviews | ★ 1.1k | 558 |
| Free plan | Yes | Yes |
| Pricing | Free trial available | Free plan available |
| Built for Shopify | Yes | Yes |
| Pricing tiers | 2 tiers | ★ 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | 2 | — |
| Languages | 1 supported | 1 supported |
| Listed since | Dec 2019 | Dec 2015 |
EG Auto Add to Cart Free Gift edges out ICU• In Cart Upsell Cross Sell on rating (5.0★ vs 4.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: EG Auto Add to Cart Free Gift at Free trial available, ICU• In Cart Upsell Cross Sell at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. EG Auto Add to Cart Free Gift has the larger user base (1,056 reviews vs 558), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. ICU• In Cart Upsell Cross Sell's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to EG Auto Add to Cart Free Gift; mid-market and enterprise merchants with specific feature requirements should evaluate both — ICU• In Cart Upsell Cross Sell's 558-review base may include the workflow context that matches your specific use case better than EG Auto Add to Cart Free Gift's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: EG Auto Add to Cart Free Gift audit • ICU• In Cart Upsell Cross Sell audit
| Keyword | EG Auto Add to Cart Free Gift | ICU• In Cart Upsell Cross Sell |
|---|---|---|
| product recommender | #10 | #175 |
| product recommendation | #12 | #177 |
| product recommendations | #14 | #177 |
| recommendations | #22 | #234 |
| recommendation | #22 | #235 |
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Both EG Auto Add to Cart Free Gift and ICU• In Cart Upsell Cross Sell offer paid plans only. EG Auto Add to Cart Free Gift starts at Free trial available; ICU• In Cart Upsell Cross Sell starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
EG Auto Add to Cart Free Gift has the higher average rating (5.0★ from 1,056 reviews) compared to ICU• In Cart Upsell Cross Sell (4.8★ from 558 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. EG Auto Add to Cart Free Gift fits better if you prioritize rating consistency; ICU• In Cart Upsell Cross Sell is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. EG Auto Add to Cart Free Gift has more onboarding documentation maturity (1,056 reviews vs 558), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
EG Auto Add to Cart Free Gift typically suits early-stage and growth-mode stores based on its review-base composition (1,056 reviews). ICU• In Cart Upsell Cross Sell aligns more with early-stage and growth-mode stores (558 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. EG Auto Add to Cart Free Gift and ICU• In Cart Upsell Cross Sell both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from ICU• In Cart Upsell Cross Sell" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
