Shopify Flow vs NOBY
Side-by-side comparison · 24 data points
At a glance
| Metric | Shopify Flow | NOBY |
|---|---|---|
| Rating | 4.7 ★ | — |
| Total reviews | 10k | 0 |
| Free plan | Yes | Yes |
| Pricing | Free | Free trial available |
| Built for Shopify | — | — |
| Pricing tiers | — | 2 tiers |
| Listed features | 3 | ★ 5 |
| Featured placements | 3 | — |
| Review velocity (30d) | 669 new | — |
| Languages | 1 supported | 2 supported |
| Listed since | Sep 2017 | Jul 2025 |
AppRanks verdict
Generated from live data on this pageBased on the data on this page, Shopify Flow is the stronger choice for most Shopify App Store merchants — 4.7★ vs NOBY's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base. Pricing entry tiers: Shopify Flow at Free, NOBY at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Shopify Flow has the larger user base (10,240 reviews vs 0), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. NOBY's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Shopify Flow; mid-market and enterprise merchants with specific feature requirements should evaluate both — NOBY's 0-review base may include the workflow context that matches your specific use case better than Shopify Flow's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Shopify Flow audit • NOBY audit
1. Listing metadata
Field-level data| Shopify Flow | NOBY | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
2. Pricing & plans
Listed prices · monthly · USDTier
Shopify Flow
NOBY
Paid #1
—
BASIC
20
Paid #2
—
PRO
66.66
3. Features
As listed by each developerShopify Flow
- Automate with hundreds of workflow templates for ecommerce tasks.
- Add custom logic and unlimited actions to any automation.
- Integrate with tags, metafields, B2B, Slack, Google Sheets, and more.
NOBY
- 直感的な管理画面：ノーコードで設定完了。初心者でもすぐに使えるUI。画面アナウンスでのフォローも万全。
- 多様な条件設定：金額・商品・点数・期間など、自由な組み合わせが可能。
- 自動カート適用：条件にマッチすれば自動でノベルティがカートに追加。
- 対象商品適用の詳細設定：コレクション単位、JANコードでの、精緻な設定も可能。
- 在庫管理対応：ノベルティ商品も通常商品と同様に在庫を自動管理。
4. Categories & rankings
Shared categories on the same row · in-category position inlineShopify Flow
NOBY
Workflow automation#1 of 304
—
Email marketing#3 of 297
—
—
Giveaways and contests#44 of 50
5. Category features
Marketplace-curated features per categoryWorkflow automation0 shared · 20 total
Shopify Flow
- Customer segments
- Customer tags
- Email responses
- Fraud detection
- Inventory levels
- Order fulfillment
- Order processing
- Order tags
- Payment status
- Product tags
- Return processing
- Stock replenishment
- Time-based
- APIs
- Conditional logic
- Custom triggers
- Custom workflows
- Multi-store
- Scheduled tasks
- Templates
NOBY
- —Customer segments
- —Customer tags
- —Email responses
- —Fraud detection
- —Inventory levels
- —Order fulfillment
- —Order processing
- —Order tags
- —Payment status
- —Product tags
- —Return processing
- —Stock replenishment
- —Time-based
- —APIs
- —Conditional logic
- —Custom triggers
- —Custom workflows
- —Multi-store
- —Scheduled tasks
- —Templates
Email marketing0 shared · 21 total
Shopify Flow
- Abandoned cart
- Browse abandonment
- Cross-sell emails
- Custom campaigns
- Discounts
- Drip campaigns
- Email campaigns
- Follow-up emails
- Forms
- Newsletters
- Product recommendations
- Upsell emails
- Welcome emails
- Win-back emails
- Automations
- Custom code
- Editor tool
- Segmentation
- Tagging
- Templates
- Triggers and rules
NOBY
- —Abandoned cart
- —Browse abandonment
- —Cross-sell emails
- —Custom campaigns
- —Discounts
- —Drip campaigns
- —Email campaigns
- —Follow-up emails
- —Forms
- —Newsletters
- —Product recommendations
- —Upsell emails
- —Welcome emails
- —Win-back emails
- —Automations
- —Custom code
- —Editor tool
- —Segmentation
- —Tagging
- —Templates
- —Triggers and rules
Giveaways and contests0 shared · 1 total
Shopify Flow
- —Auto-entry
NOBY
- Auto-entry
5. Search rankings
Top 5 keywords · shared rankings prioritized| Keyword | Shopify Flow | NOBY |
|---|---|---|
| shopify flow | #1 | Not ranked |
| customer service automation | #217 | Not ranked |
| customer support automation | #221 | Not ranked |
6. Featured placements & badges
Editorial visibilityShopify Flow3 all-time · 3 recent
- category · Email marketingMay 19, 2026
- category · Recommended marketing appsMay 18, 2026
- home · Popular with merchants across ShopifyMay 18, 2026
NOBY0 all-time · 0 recent
Not featured in any section recently.
7. Activity in the last 90 days
Tracked changes · pricing, features, copy, screenshotsShopify Flow · 2 changes
- Apr 5descriptionListing copy updated
- Apr 2descriptionListing copy updated
NOBY · 0 changes
No tracked changes.
8. Quality signals
Reviews · velocity · latest sentiment| Signal | Shopify Flow | NOBY |
|---|---|---|
| Average rating | 4.7 ★ (10k) | 0.0 ★ (0) |
| Rating distribution | 584% 49% 34% 21% 12% | 5— 4— 3— 2— 1— |
| Reviews · last 7 days | +218 | — |
| Reviews · last 30 days | +669 | — |
| Reviews · last 90 days | +669 | — |
5 latest reviews · each app
Shopify Flow
- May 17, 2026
- May 17, 2026
pain in the ass!! :(
- May 17, 2026
- May 17, 2026
- May 17, 2026
NOBY
No reviews yet.
9. App details
Long-form description · keyword frequencyShopify Flow
Flow makes it easy to build custom workflows to automate marketing, order fulfillment, inventory management, fraud prevention, and more. Boost productivity and reclaim your time by automating tasks, streamlining business processes, customizing how your store works, or connecting to your favorite apps and external services.
NOBY
Noby（ノビー）の特徴はユーザーフレンドリーなUIと多彩な条件設定が可能で、在庫・スケジュール管理の制御やカート自動投入までをワンストップで実現。 日本独自の商流やユーザー体験に寄り添いながら、ノーコードで誰でもすぐに始められる、直感的で柔軟な運用が魅力です。「おまけ」を「おもてなし」へと昇華させます。
Frequently asked
Common questions about this comparisonIs Shopify Flow or NOBY cheaper?
Both Shopify Flow and NOBY offer paid plans only. Shopify Flow starts at Free; NOBY starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.
Should I choose Shopify Flow or NOBY?
It depends on what you're optimizing for. Shopify Flow fits better if you prioritize rating consistency; NOBY is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Which is faster to set up, Shopify Flow or NOBY?
Both apps are one-click installs from the Shopify App Store marketplace. Shopify Flow has more onboarding documentation maturity (10,240 reviews vs 0), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Which works better for small vs large Shopify App Store stores?
Shopify Flow typically suits established stores with steady traffic based on its review-base composition (10,240 reviews). NOBY aligns more with early-stage and growth-mode stores (0 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Can I migrate data between Shopify Flow and NOBY?
Migration support varies by app and category. Shopify Flow and NOBY both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from NOBY" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
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