Side-by-side comparison · 24 data points
New Flow Actions: Send Transactional Emails (Microsoft 365, Google or SMTP) & HTTP Requests
| Workflow Transactional | SMART Functions Creator | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
Create advanced functions for discounts, payments, delivery, and cart & checkout validations.
| Metric | Workflow Transactional Email | SMART Functions Creator |
|---|---|---|
| Rating | 4.2 ★ | ★ 5.0 ★ |
| Total reviews | 11 | ★ 113 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free |
| Built for Shopify | Yes | Yes |
| Pricing tiers | 4 tiers | — |
| Listed features | 5 | 5 |
| Featured placements | — | 1 |
| Languages | 1 supported | 1 supported |
| Listed since | Mar 2026 | Jun 2025 |
Based on the data on this page, SMART Functions Creator is the stronger choice for most Shopify App Store merchants — 5.0★ vs Workflow Transactional Email's 4.2★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Workflow Transactional Email at Free plan available, SMART Functions Creator at Free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
SMART Functions Creator has the larger user base (113 reviews vs 11), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Workflow Transactional Email's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to SMART Functions Creator; mid-market and enterprise merchants with specific feature requirements should evaluate both — Workflow Transactional Email's 11-review base may include the workflow context that matches your specific use case better than SMART Functions Creator's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Workflow Transactional Email audit • SMART Functions Creator audit
| Keyword | Workflow Transactional | SMART Functions Creator |
|---|---|---|
| workflows | #4 | #33 |
| workflow | #6 | #72 |
| workflow automation | #142 | #7 |
Not featured in any section recently.
Both Workflow Transactional Email and SMART Functions Creator offer paid plans only. Workflow Transactional Email starts at Free plan available; SMART Functions Creator starts at Free. Compare the per-tier features in the Pricing section above before committing.
SMART Functions Creator has the higher average rating (5.0★ from 113 reviews) compared to Workflow Transactional Email (4.2★ from 11 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
SMART Functions Creator holds the higher average rating (5.0★ vs 4.2★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. SMART Functions Creator has the deeper published review base (113 vs 11), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Workflow Transactional Email typically suits early-stage and growth-mode teams based on its published review base (11 reviews). SMART Functions Creator typically suits early-stage and growth-mode teams based on its published review base (113 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Workflow Transactional Email and SMART Functions Creator both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Workflow Transactional Email" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
