Side-by-side comparison · 24 data points
Drive more sales in the post-cookie era by restoring customer identity.
| Blotout EdgeTag | Omega Facebook Pixel Meta Feed | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
Optimize ads with Meta Pixel, Facebook CAPI, Improve product data & integrate with Facebook channel
| Metric | Blotout EdgeTag | Omega Facebook Pixel Meta Feed |
|---|---|---|
| Rating | 4.7 ★ | ★ 4.8 ★ |
| Total reviews | 26 | ★ 856 |
| Free plan | Yes | Yes |
| Pricing | Free trial available | Free plan available |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | 2 tiers | ★ 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | — | 2 |
| Languages | 1 supported | 1 supported |
| Listed since | Jun 2022 | Jan 2020 |
Blotout EdgeTag and Omega Facebook Pixel Meta Feed are evenly matched on rating (4.7★ vs 4.8★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. Pricing entry tiers: Blotout EdgeTag at Free trial available, Omega Facebook Pixel Meta Feed at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Omega Facebook Pixel Meta Feed has the larger user base (856 reviews vs 26), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Blotout EdgeTag's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Blotout EdgeTag audit • Omega Facebook Pixel Meta Feed audit
| Keyword | Blotout EdgeTag | Omega Facebook Pixel Meta Feed |
|---|---|---|
| meta pixel | Not ranked | #2 |
| pixel | Not ranked | #2 |
| facebook pixel | Not ranked | #4 |
Not featured in any section recently.
Both Blotout EdgeTag and Omega Facebook Pixel Meta Feed offer paid plans only. Blotout EdgeTag starts at Free trial available; Omega Facebook Pixel Meta Feed starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Blotout EdgeTag (4.7★, 26 reviews) and Omega Facebook Pixel Meta Feed (4.8★, 856 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
It depends on what you're optimizing for. Blotout EdgeTag fits better if you prioritize broader integrations; Omega Facebook Pixel Meta Feed is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Omega Facebook Pixel Meta Feed has more onboarding documentation maturity (856 reviews vs 26), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Blotout EdgeTag typically suits early-stage and growth-mode stores based on its review-base composition (26 reviews). Omega Facebook Pixel Meta Feed aligns more with early-stage and growth-mode stores (856 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Blotout EdgeTag and Omega Facebook Pixel Meta Feed both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Blotout EdgeTag" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
