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CWILL Popup vs PWA ‑ iOS & Android Mobile App
Side-by-side comparison
CWILL Popup
CWILL (SendWILL): grow your list with popups and turn subscribers into sales with email.
Built for ShopifyshopifyFree plan available
PWA ‑ iOS & Android Mobile App
Convert your responsive store to an installable mobile app for users to have it on their home screen
shopifyFree plan available
At a glance
| Metric | CWILL Popup Email Marketing | PWA ‑ iOS & Android Mobile App |
|---|---|---|
| Rating | ★ 4.9 ★ | 4.3 ★ |
| Total reviews | ★ 7.7k | 16 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | ★ Yes | — |
| Pricing tiers | ★ 4 tiers | 3 tiers |
| Listed features | 5 | 5 |
| Featured placements | ★ 6 | 1 |
| Languages | 23 supported | 1 supported |
| Listed since | Oct 2022 | Mar 2020 |
AppRanks verdict
Generated from live data on this pageThe call
On the measured data here, CWILL Popup Email Marketing leads on more dimensions (4 vs 0). Pick PWA if one of the points where it leads is what you need.
Where CWILL Popup Email Marketing leads
- Higher average rating: 4.9★ vs 4.3★.
- More published reviews: 7,659 vs 16.
- Available in more languages: 23 vs 1.
- Ranks higher in Marketing: #10 vs #23 of 28.
How this is generated
Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: CWILL Popup Email Marketing audit • PWA ‑ iOS & Android Mobile App audit
1. Listing metadata
Field-level data| Field | CWILL Popup | PWA ‑ iOS & Android Mobile App |
|---|---|---|
| Tagline | ||
| Listing audit | 95/100 listing audit | 78/100 listing audit |
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
2. Pricing & plans
Marketplace-listed plans · paid plans cheapest first, not matched tier-for-tierTier
CWILL Popup
PWA ‑ iOS & Android Mobile App
Free plan
Free
Free
- 30 new subscribers/month
- 2,000 marketing emails/month
- Unlimited popup views and store traffic
- Unlimited stored contacts
- 24/7 support
Free
Free
- 50 Add to Home Screen
- Push Notifications (Campaigns)
- Unlimited Subscribers
- 100 Impressions (Monthly)
- Customizable Splash Screen & Logo
Paid plans
Essential
- 150 new subscribers/month
- 5,000 marketing emails/month
- Unlimited popup widgets and views
- Unlimited stored contacts
- Preset email automations
- Custom sending domain
Pro
- 500 new subscribers/month
- 20,000 marketing emails/month
- Unlimited popup widgets and views
- Unlimited stored contacts
- Custom email flows
- Multi-language email templates
Premium
- 2,000 new subscribers/month
- 60,000 marketing emails/month
- Unlimited popup widgets and views
- Unlimited stored contacts
- Custom email flows
- Customer success support
ADVANCED
- Unlimited Add to Home Screen
- Push Notifications (Campaigns)
- Unlimited Subscribers
- Unlimited Impressions
- Customizable Splash Screen & Logo
ENTERPRISE
- Everything in ADVANCED plan
- Your own Android App for Play Store
3. Features
As listed by each developerCWILL Popup
- Grow email list: popups, sign up forms, exit intent, spin the wheel, contact us
- Create email campaigns with drag-and-drop editor and professional templates.
- Automate welcome emails, cart recovery, discount alerts, and customer win-back.
- Customize email templates and popup designs to perfectly match your brand style.
- Drive sales with popup discount. Works with Klaviyo, Mailchimp, SMSBump, Privy.
PWA ‑ iOS & Android Mobile App
- Fast, Integrated & Reliable
- Improved Performance
- Store becomes Installable
- Customise app with your own Splash screen & logo
- Preview to device home screen and splash screen
4. Categories & rankings
Shared categories on the same row · in-category position inline5. Category features
Marketplace-curated features per categoryPop-ups0 shared · 31 total
Only in CWILL Popup
- Announcements
- Consent pop-ups
- Custom pop-ups
- Discounts
- Email pop-ups
- Exit intent
- Forms
- Games
- Newsletters
- Rewards
- SMS pop-ups
- Spin the wheel
- Warning pop-ups
- Analytics
- Automations
- Campaigns
- Custom code
- Custom fonts
- Editor tool
- Email capture list
- Geolocation
- Localization
- Reporting
- Segmentation
- SMS capture list
- Tagging
- Targeting
- Templates
- Tracking
- Translation
- Triggers and rules
Only in PWA ‑ iOS & Android Mobile App
None
Email marketing0 shared · 6 total
Only in CWILL Popup
- Discounts
- Email campaigns
- Forms
- Newsletters
- Pop-ups
- Analytics
Only in PWA ‑ iOS & Android Mobile App
None
6. Search rankings
Top 5 keywords · shared rankings prioritized| Keyword | CWILL Popup | PWA ‑ iOS & Android Mobile App |
|---|---|---|
| sales email popups | #1 | Not ranked |
| direct email marketing automation | #2 | Not ranked |
| email marketing | #2 | Not ranked |
| web push | Not ranked | #6 |
| push | Not ranked | #8 |
7. Featured placements & badges
Editorial visibilityCWILL Popup6 all-time · 5 recent
- category · Recommended marketing and conversion appsNovember 13, 2026
- category · Recommended marketing appsNovember 13, 2026
- category · Recommended email marketing appsNovember 13, 2026
- category · Recommended store design appsNovember 13, 2026
- home · recommended-for-you-bfsNovember 13, 2026
PWA ‑ iOS & Android Mobile App1 all-time · 1 recent
- category · Web pushNovember 13, 2026
8. Activity in the last 90 days
Tracked changes · pricing, features, copy, screenshotsCWILL Popup · 8 changes
- Oct 29descriptionListing copy updated
- Oct 29descriptionListing copy updated
- Oct 21descriptionListing copy updated
- Oct 7descriptionListing copy updated
- Oct 2descriptionListing copy updated
- Sep 30descriptionListing copy updated
- Sep 16descriptionListing copy updated
- Sep 9descriptionListing copy updated
PWA ‑ iOS & Android Mobile App · 4 changes
- Nov 2descriptionListing copy updated
- Oct 21descriptionListing copy updated
- Sep 4descriptionListing copy updated
- Sep 3descriptionListing copy updated
9. Quality signals
Reviews · velocity · latest sentiment| Signal | CWILL Popup | PWA ‑ iOS & Android Mobile App |
|---|---|---|
| Average rating | 4.9 ★ (7.7k) | 4.3 ★ (16) |
5 latest reviews · each app
CWILL Popup
- Nov 11, 2026
Nice app, easy to setup and nice and fast support.
- Nov 11, 2026
- Nov 10, 2026
- Nov 8, 2026
Thank you for your support Tessa, great support
- Nov 6, 2026
Perfect, very good app!!
PWA ‑ iOS & Android Mobile App
Review text isn't collected for this app yet (16 reviews on the marketplace).
10. App details
Long-form descriptionCWILL Popup
CWILL (SendWILL) helps Shopify merchants collect subscribers and run email marketing campaigns with popups, forms, and automations. Capture subscribers with email popups, exit-intent forms, newsletter signup forms, and spin-the-wheel offers. Email Shopify customers with welcome, abandoned cart, win-back, and post-purchase automations. Sync subscribers with Shopify Email, customize popups, and track performance. Previously known as Trustoo and EcomSend.
PWA ‑ iOS & Android Mobile App
PWA - Progressive Web App helps store visitors to add your web store on their mobile's home screen. So your store will be easily accessible by customer which will increase the engagement ratio and overall increase the store revenue. The same website with PWA can be converted to android mobile app as well. Which can be listed on Google play store. By this way increase discoverability of store and organic traffic reduces your ads cost.
Frequently asked
Common questions about this comparisonIs CWILL Popup Email Marketing or PWA ‑ iOS & Android Mobile App cheaper?
Both CWILL Popup Email Marketing and PWA ‑ iOS & Android Mobile App offer a free plan. CWILL Popup Email Marketing lists no paid plan with a published price; PWA ‑ iOS & Android Mobile App lists no paid plan with a published price. Prices are as listed on the Shopify App Store; check what each tier includes in the Pricing section above.
Which has better reviews, CWILL Popup Email Marketing or PWA ‑ iOS & Android Mobile App?
CWILL Popup Email Marketing has the higher average rating (4.9★ from 7,659 reviews) compared to PWA ‑ iOS & Android Mobile App (4.3★ from 16 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Should I choose CWILL Popup Email Marketing or PWA ‑ iOS & Android Mobile App?
CWILL Popup Email Marketing holds the higher average rating (4.9★ vs 4.3★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Which is faster to set up, CWILL Popup Email Marketing or PWA ‑ iOS & Android Mobile App?
Both apps are one-click installs from the Shopify App Store. AppRanks doesn't measure setup time directly; CWILL Popup Email Marketing has more published reviews to read for user-reported install experience (7,659 vs 16).
Which works better for small vs large Shopify App Store merchants?
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Shopify App Store data. What it can show: CWILL Popup Email Marketing has 7,659 published reviews; PWA ‑ iOS & Android Mobile App has 16 published reviews. Compare plan limits and pricing tiers against your own volume.
Can I migrate data between CWILL Popup Email Marketing and PWA ‑ iOS & Android Mobile App?
Migration support varies by app and category. CWILL Popup Email Marketing and PWA ‑ iOS & Android Mobile App both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from PWA ‑ iOS & Android Mobile App" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
11. Other comparisons people make
Apps similar to each onevs CWILL Popup
vs PWA ‑ iOS & Android Mobile App
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