Side-by-side comparison · 24 data points
Easily create your custom product options, variants options, swatches & more for increased sales.
| Eazy Product Options & Variant | Optionize Product Options | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
Add unlimited custom product options & add-ons with AI. Break the 3-option and 100-variant limit.
| Metric | Eazy Product Options & Variant | Optionize Product Options |
|---|---|---|
| Rating | ★ 4.9 ★ | 4.5 ★ |
| Total reviews | ★ 143 | 90 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | ★ 3 tiers | 2 tiers |
| Listed features | 5 | 5 |
| Languages | 20 supported | 6 supported |
| Listed since | Mar 2023 | May 2024 |
Based on the data on this page, Eazy Product Options & Variant is the stronger choice for most Shopify App Store merchants — 4.9★ vs Optionize Product Options's 4.5★ is a meaningful gap that usually reflects real product or support quality differences across the user base. Pricing entry tiers: Eazy Product Options & Variant at Free plan available, Optionize Product Options at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Eazy Product Options & Variant has the larger user base (143 reviews vs 90), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Optionize Product Options's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Eazy Product Options & Variant; mid-market and enterprise merchants with specific feature requirements should evaluate both — Optionize Product Options's 90-review base may include the workflow context that matches your specific use case better than Eazy Product Options & Variant's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Eazy Product Options & Variant audit • Optionize Product Options audit
| Listed |
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| Last updated | — | — |
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| Keyword | Eazy Product Options & Variant | Optionize Product Options |
|---|---|---|
| file uploads | #19 | #11 |
| upload | #18 | #13 |
| uploads | #22 | #10 |
| file upload | #19 | #13 |
| product options | #18 | #14 |
Both Eazy Product Options & Variant and Optionize Product Options offer paid plans only. Eazy Product Options & Variant starts at Free plan available; Optionize Product Options starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Eazy Product Options & Variant has the higher average rating (4.9★ from 143 reviews) compared to Optionize Product Options (4.5★ from 90 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Eazy Product Options & Variant fits better if you prioritize rating consistency; Optionize Product Options is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Eazy Product Options & Variant has more onboarding documentation maturity (143 reviews vs 90), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Eazy Product Options & Variant typically suits early-stage and growth-mode stores based on its review-base composition (143 reviews). Optionize Product Options aligns more with early-stage and growth-mode stores (90 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Eazy Product Options & Variant and Optionize Product Options both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Optionize Product Options" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
