Side-by-side comparison · 24 data points
A rewards program that simply works – start leveraging loyalty and fuel your e-commerce growth!
| easyPoints | BLOY Loyalty Points & Rewards | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
Drives repeat purchases with an embedded loyalty system: points, rewards, VIP tiers, referrals & POS
| Metric | easyPoints | BLOY Loyalty Points & Rewards |
|---|---|---|
| Rating | 4.2 ★ | ★ 5.0 ★ |
| Total reviews | 47 | ★ 836 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free plan available |
| Built for Shopify | Yes | Yes |
| Pricing tiers | 4 tiers | 4 tiers |
| Listed features | 5 | 5 |
| Languages | 1 supported | 20 supported |
| Listed since | Sep 2019 | — |
Based on the data on this page, BLOY Loyalty Points & Rewards is the stronger choice for most Shopify App Store merchants — 5.0★ vs easyPoints's 4.2★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: easyPoints at Free to install, BLOY Loyalty Points & Rewards at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
BLOY Loyalty Points & Rewards has the larger user base (836 reviews vs 47), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. easyPoints's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to BLOY Loyalty Points & Rewards; mid-market and enterprise merchants with specific feature requirements should evaluate both — easyPoints's 47-review base may include the workflow context that matches your specific use case better than BLOY Loyalty Points & Rewards's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: easyPoints audit • BLOY Loyalty Points & Rewards audit
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| Last updated | — | — |
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| Keyword | easyPoints | BLOY Loyalty Points & Rewards |
|---|---|---|
| rewards program | Not ranked | #4 |
| loyalty and | Not ranked | #5 |
| loyalty and rewards | Not ranked | #6 |
| pos variable pricing | #22 | Not ranked |
| point of sale | #23 | Not ranked |
Both easyPoints and BLOY Loyalty Points & Rewards offer paid plans only. easyPoints starts at Free to install; BLOY Loyalty Points & Rewards starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
BLOY Loyalty Points & Rewards has the higher average rating (5.0★ from 836 reviews) compared to easyPoints (4.2★ from 47 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
BLOY Loyalty Points & Rewards holds the higher average rating (5.0★ vs 4.2★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. BLOY Loyalty Points & Rewards has the deeper published review base (836 vs 47), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
easyPoints typically suits early-stage and growth-mode teams based on its published review base (47 reviews). BLOY Loyalty Points & Rewards typically suits early-stage and growth-mode teams based on its published review base (836 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. easyPoints and BLOY Loyalty Points & Rewards both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from easyPoints" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
