Side-by-side comparison · 24 data points
The only real time alcohol tax and compliance App for alcohol producers and retailers.
| DRINKS ASSURE | Merchant Guard | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
Scan your store for the issues that get Google Merchant Center accounts suspended, and fix them.
| Metric | DRINKS ASSURE | Merchant Guard: GMC Risk |
|---|---|---|
| Rating | 5.0 ★ | — |
| Total reviews | 31 | 0 |
| Free plan | — | ★ Yes |
| Pricing | $250/month | ★ Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | ★ 2 tiers |
| Listed features | 5 | 5 |
| Languages | 1 supported | 1 supported |
| Listed since | May 2022 | Jun 2026 |
Based on the data on this page, DRINKS ASSURE is the stronger choice for most Shopify App Store merchants — 5.0★ vs Merchant Guard: GMC Risk's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
On pricing, Merchant Guard: GMC Risk offers a free tier (Free plan available) while DRINKS ASSURE starts at $250/month. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to DRINKS ASSURE; mid-market and enterprise merchants with specific feature requirements should evaluate both — Merchant Guard: GMC Risk's 0-review base may include the workflow context that matches your specific use case better than DRINKS ASSURE's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: DRINKS ASSURE audit • Merchant Guard: GMC Risk audit
| Keyword | DRINKS ASSURE | Merchant Guard |
|---|---|---|
| google shopping | Not ranked | #181 |
No tracked changes.
Merchant Guard: GMC Risk is the cheaper option — it offers a free plan (Free plan available). DRINKS ASSURE starts at $250/month. Both publish their pricing on the Shopify App Store; AppRanks mirrors what's listed on each refresh cycle.
AppRanks cannot separate these two on rating, because neither publishes one. DRINKS ASSURE does carry the larger published review base (31 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. DRINKS ASSURE has the deeper published review base (31 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
DRINKS ASSURE typically suits early-stage and growth-mode teams based on its published review base (31 reviews). Merchant Guard: GMC Risk typically suits early-stage and growth-mode teams based on its published review base (0 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. DRINKS ASSURE and Merchant Guard: GMC Risk both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Merchant Guard: GMC Risk" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
