Side-by-side comparison · 24 data points
Dotdigital is an all-in-one marketing, personalization and loyalty platform
| Dotdigital Marketing | Preorder, Back In Stock REZ | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
Sell preorders & backorders with full/partial payments. Auto send back-in-stock & coming soon alerts
| Metric | Dotdigital Marketing | Preorder, Back In Stock REZ |
|---|---|---|
| Rating | 4.5 ★ | ★ 5.0 ★ |
| Total reviews | 21 | ★ 1.5k |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free plan available |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | 1 tier | ★ 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | — | 2 |
| Languages | 13 supported | 24 supported |
| Listed since | Feb 2020 | May 2025 |
Based on the data on this page, Preorder, Back In Stock REZ is the stronger choice for most Shopify App Store merchants — 5.0★ vs Dotdigital Marketing's 4.5★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Dotdigital Marketing at Free to install, Preorder, Back In Stock REZ at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Preorder, Back In Stock REZ has the larger user base (1,528 reviews vs 21), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Dotdigital Marketing's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Preorder, Back In Stock REZ; mid-market and enterprise merchants with specific feature requirements should evaluate both — Dotdigital Marketing's 21-review base may include the workflow context that matches your specific use case better than Preorder, Back In Stock REZ's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Dotdigital Marketing audit • Preorder, Back In Stock REZ audit
| Listed |
|---|
| Last updated | — | — |
|---|
| Keyword | Dotdigital Marketing | Preorder, Back In Stock REZ |
|---|---|---|
| #23625 | #207 |
Not featured in any section recently.
Both Dotdigital Marketing and Preorder, Back In Stock REZ offer paid plans only. Dotdigital Marketing starts at Free to install; Preorder, Back In Stock REZ starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Preorder, Back In Stock REZ has the higher average rating (5.0★ from 1,528 reviews) compared to Dotdigital Marketing (4.5★ from 21 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Preorder, Back In Stock REZ holds the higher average rating (5.0★ vs 4.5★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Preorder, Back In Stock REZ has the deeper published review base (1,528 vs 21), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Dotdigital Marketing typically suits early-stage and growth-mode teams based on its published review base (21 reviews). Preorder, Back In Stock REZ typically suits early-stage and growth-mode teams based on its published review base (1,528 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Dotdigital Marketing and Preorder, Back In Stock REZ both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Dotdigital Marketing" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
