Side-by-side comparison · 24 data points
Dotdigital is an all-in-one customer experience and data platform (CXDP).
| Dotdigital CXDP | Listrak | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
| Metric | Dotdigital CXDP | Listrak: Email, SMS & Identity |
|---|---|---|
| Rating | 4.5 ★ | ★ 5.0 ★ |
| Total reviews | 22 | ★ 23 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free to install |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | 1 tier |
| Listed features | 5 | 5 |
| Languages | 13 supported | 1 supported |
| Listed since | Feb 2020 | Aug 2020 |
Based on the data on this page, Listrak: Email, SMS & Identity is the stronger choice for most Shopify App Store merchants — 5.0★ vs Dotdigital CXDP's 4.5★ is a meaningful gap that usually reflects real product or support quality differences across the user base. Pricing entry tiers: Dotdigital CXDP at Free to install, Listrak: Email, SMS & Identity at Free to install. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Listrak: Email, SMS & Identity; mid-market and enterprise merchants with specific feature requirements should evaluate both — Dotdigital CXDP's 22-review base may include the workflow context that matches your specific use case better than Listrak: Email, SMS & Identity's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Dotdigital CXDP audit • Listrak: Email, SMS & Identity audit
| Last updated | — | — |
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| Keyword | Dotdigital CXDP | Listrak |
|---|---|---|
| #107 | #63 | |
| survey | #195 | Not ranked |
| subscriptions | #240 | Not ranked |
Both Dotdigital CXDP and Listrak: Email, SMS & Identity offer paid plans only. Dotdigital CXDP starts at Free to install; Listrak: Email, SMS & Identity starts at Free to install. Compare the per-tier features in the Pricing section above before committing.
Listrak: Email, SMS & Identity has the higher average rating (5.0★ from 23 reviews) compared to Dotdigital CXDP (4.5★ from 22 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Dotdigital CXDP fits better if you prioritize broader integrations; Listrak: Email, SMS & Identity is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Listrak: Email, SMS & Identity has more onboarding documentation maturity (23 reviews vs 22), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Dotdigital CXDP typically suits early-stage and growth-mode stores based on its review-base composition (22 reviews). Listrak: Email, SMS & Identity aligns more with early-stage and growth-mode stores (23 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Dotdigital CXDP and Listrak: Email, SMS & Identity both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Dotdigital CXDP" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.