Side-by-side comparison · 24 data points
Sync and save every customer's cart across devices. Fewer abandoned carts, more recovered sales.
| Ecto (Casper) Persistent Cart | Zoko | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
| Metric | Ecto (Casper) Persistent Cart | Zoko: WhatsApp for D2C Brands |
|---|---|---|
| Rating | 4.7 ★ | ★ 4.9 ★ |
| Total reviews | 29 | ★ 438 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free trial available |
| Built for Shopify | ★ Yes | — |
| Pricing tiers | 3 tiers | ★ 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | — | 1 |
| Languages | 1 supported | 1 supported |
| Listed since | Jun 2022 | Dec 2020 |
Zoko: WhatsApp for D2C Brands edges out Ecto (Casper) Persistent Cart on rating (4.9★ vs 4.7★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.
Pricing entry tiers: Ecto (Casper) Persistent Cart at Free plan available, Zoko: WhatsApp for D2C Brands at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Zoko: WhatsApp for D2C Brands has the larger user base (438 reviews vs 29), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Ecto (Casper) Persistent Cart's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Zoko: WhatsApp for D2C Brands; mid-market and enterprise merchants with specific feature requirements should evaluate both — Ecto (Casper) Persistent Cart's 29-review base may include the workflow context that matches your specific use case better than Zoko: WhatsApp for D2C Brands's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Ecto (Casper) Persistent Cart audit • Zoko: WhatsApp for D2C Brands audit
| Keyword | Ecto (Casper) Persistent Cart | Zoko |
|---|---|---|
| persistent cart synchronization | #1 | Not ranked |
| brands | Not ranked | #4 |
| branded | Not ranked | #5 |
| cart recovery | Not ranked | #11 |
| grow faster | #62 | Not ranked |
Not featured in any section recently.
Both Ecto (Casper) Persistent Cart and Zoko: WhatsApp for D2C Brands offer paid plans only. Ecto (Casper) Persistent Cart starts at Free plan available; Zoko: WhatsApp for D2C Brands starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.
Zoko: WhatsApp for D2C Brands has the higher average rating (4.9★ from 438 reviews) compared to Ecto (Casper) Persistent Cart (4.7★ from 29 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Zoko: WhatsApp for D2C Brands holds the higher average rating (4.9★ vs 4.7★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Zoko: WhatsApp for D2C Brands has the deeper published review base (438 vs 29), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Ecto (Casper) Persistent Cart typically suits early-stage and growth-mode teams based on its published review base (29 reviews). Zoko: WhatsApp for D2C Brands typically suits early-stage and growth-mode teams based on its published review base (438 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Ecto (Casper) Persistent Cart and Zoko: WhatsApp for D2C Brands both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Ecto (Casper) Persistent Cart" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
