Convertful vs SendWILL Popup

Convertful: Lead Generation and SendWILL Popup Email Marketing are evenly matched on rating (5.0★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.

On pricing, SendWILL Popup Email Marketing offers a free tier (Free plan available) while Convertful: Lead Generation starts at From $10. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.

SendWILL Popup Email Marketing has the larger user base (7,754 reviews vs 1), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Convertful: Lead Generation's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Is Convertful: Lead Generation or SendWILL Popup Email Marketing cheaper?

SendWILL Popup Email Marketing is the cheaper option — it offers a free plan (Free plan available). Convertful: Lead Generation starts at From $10. Both publish their pricing on the Shopify App Store; AppRanks mirrors what's listed on each refresh cycle.

Which has better reviews, Convertful: Lead Generation or SendWILL Popup Email Marketing?

Convertful: Lead Generation (5.0★, 1 reviews) and SendWILL Popup Email Marketing (4.9★, 7,754 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.

Should I choose Convertful: Lead Generation or SendWILL Popup Email Marketing?

Convertful: Lead Generation holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Convertful: Lead Generation or SendWILL Popup Email Marketing?

Both apps are one-click installs from the Shopify App Store. SendWILL Popup Email Marketing has the deeper published review base (7,754 vs 1), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Shopify App Store merchants?

Convertful: Lead Generation typically suits early-stage and growth-mode teams based on its published review base (1 reviews). SendWILL Popup Email Marketing typically suits established teams with steady usage based on its published review base (7,754 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.