Side-by-side comparison · 24 data points
True profit tracker after COGS, ad spend, shipping & fees — live profit analytics & POAS dashboards
| ClearProfit – Profit Tracker | Microsoft Clarity | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
Optimize Your Store Conversions with AI Brand Agents, Analytics, Session Replays & Heatmaps
| Metric | ClearProfit – Profit Tracker | Microsoft Clarity: AI Insights |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.6 ★ |
| Total reviews | 11 | ★ 1.7k |
| Free plan | — | ★ Yes |
| Pricing | $29/month | ★ Free |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | 1 tier |
| Listed features | 5 | 5 |
| Featured placements | — | 2 |
| Languages | 1 supported | 14 supported |
| Listed since | Jan 2026 | Jul 2025 |
Based on the data on this page, ClearProfit – Profit Tracker is the stronger choice for most Shopify App Store merchants — 5.0★ vs Microsoft Clarity: AI Insights's 4.6★ is a meaningful gap that usually reflects real product or support quality differences across the user base. On pricing, Microsoft Clarity: AI Insights offers a free tier (Free) while ClearProfit – Profit Tracker starts at $29/month. The free option meaningfully reduces evaluation cost, particularly for stores at sub-1K monthly orders where the entry-paid tier can outpace the value delivered. Microsoft Clarity: AI Insights has the larger user base (1,682 reviews vs 11), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. ClearProfit – Profit Tracker's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to ClearProfit – Profit Tracker; mid-market and enterprise merchants with specific feature requirements should evaluate both — Microsoft Clarity: AI Insights's 1,682-review base may include the workflow context that matches your specific use case better than ClearProfit – Profit Tracker's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: ClearProfit – Profit Tracker audit • Microsoft Clarity: AI Insights audit
| Last updated | — | — |
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| Keyword | ClearProfit – Profit Tracker | Microsoft Clarity |
|---|---|---|
| ai insights | Not ranked | #1 |
| insights | Not ranked | #1 |
| analytics | Not ranked | #3 |
| net profit | #11 | Not ranked |
| true profit | #12 | Not ranked |
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Microsoft Clarity: AI Insights is the cheaper option — it offers a free plan (Free). ClearProfit – Profit Tracker starts at $29/month. Both publish their pricing on the Shopify App Store marketplace; AppRanks mirrors what's listed on each refresh cycle.
ClearProfit – Profit Tracker has the higher average rating (5.0★ from 11 reviews) compared to Microsoft Clarity: AI Insights (4.6★ from 1,682 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. ClearProfit – Profit Tracker fits better if you prioritize rating consistency; Microsoft Clarity: AI Insights is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Microsoft Clarity: AI Insights has more onboarding documentation maturity (1,682 reviews vs 11), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
ClearProfit – Profit Tracker typically suits early-stage and growth-mode stores based on its review-base composition (11 reviews). Microsoft Clarity: AI Insights aligns more with early-stage and growth-mode stores (1,682 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. ClearProfit – Profit Tracker and Microsoft Clarity: AI Insights both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from ClearProfit – Profit Tracker" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
