Side-by-side comparison · 24 data points
Drives repeat purchases with an embedded loyalty system: points, rewards, VIP tiers, referrals & POS
| BLOY Loyalty Points & Rewards | CWILL Loyalty & Referrals | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
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| Developer |
Attract new customers and boost repeat purchases with points rewards, referrals & VIP tiers
| Metric | BLOY Loyalty Points & Rewards | CWILL Loyalty & Referrals |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.9 ★ |
| Total reviews | ★ 836 | 817 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | Yes | Yes |
| Pricing tiers | 4 tiers | 4 tiers |
| Listed features | 5 | 5 |
| Languages | 20 supported | 20 supported |
| Listed since | — | Oct 2021 |
BLOY Loyalty Points & Rewards and CWILL Loyalty & Referrals are evenly matched on rating (5.0★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: BLOY Loyalty Points & Rewards at Free plan available, CWILL Loyalty & Referrals at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: BLOY Loyalty Points & Rewards audit • CWILL Loyalty & Referrals audit
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| Keyword | BLOY Loyalty Points & Rewards | CWILL Loyalty & Referrals |
|---|---|---|
| rewards program | #4 | #7 |
| loyalty and | #5 | #9 |
| points | #2 | #15 |
| with points | #2 | #16 |
| vip tiers | #12 | #7 |
Both BLOY Loyalty Points & Rewards and CWILL Loyalty & Referrals offer paid plans only. BLOY Loyalty Points & Rewards starts at Free plan available; CWILL Loyalty & Referrals starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
BLOY Loyalty Points & Rewards (5.0★, 836 reviews) and CWILL Loyalty & Referrals (4.9★, 817 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
BLOY Loyalty Points & Rewards holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. BLOY Loyalty Points & Rewards has the deeper published review base (836 vs 817), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
BLOY Loyalty Points & Rewards typically suits early-stage and growth-mode teams based on its published review base (836 reviews). CWILL Loyalty & Referrals typically suits early-stage and growth-mode teams based on its published review base (817 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. BLOY Loyalty Points & Rewards and CWILL Loyalty & Referrals both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from CWILL Loyalty & Referrals" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
