Side-by-side comparison · 24 data points
Submit optimised product feed, set up UET tags, and manage Microsoft Advertising's PMAX Campaigns.
| FeedAPIs For Bing Shopping /MS | Omega Facebook Pixel, Meta Ads | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
Optimize ads with Meta Pixel, Facebook CAPI, Improve product data & integrate with Facebook channel
| Metric | FeedAPIs For Bing Shopping /MS | Omega Facebook Pixel, Meta Ads |
|---|---|---|
| Rating | 4.4 ★ | ★ 4.9 ★ |
| Total reviews | 76 | ★ 998 |
| Free plan | Yes | Yes |
| Pricing | Free trial available | Free plan available |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | 4 tiers | 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | — | 2 |
| Languages | 1 supported | 5 supported |
| Listed since | Aug 2016 | Jan 2020 |
Based on the data on this page, Omega Facebook Pixel, Meta Ads is the stronger choice for most Shopify App Store merchants — 4.9★ vs FeedAPIs For Bing Shopping /MS's 4.4★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: FeedAPIs For Bing Shopping /MS at Free trial available, Omega Facebook Pixel, Meta Ads at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Omega Facebook Pixel, Meta Ads has the larger user base (998 reviews vs 76), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. FeedAPIs For Bing Shopping /MS's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Omega Facebook Pixel, Meta Ads; mid-market and enterprise merchants with specific feature requirements should evaluate both — FeedAPIs For Bing Shopping /MS's 76-review base may include the workflow context that matches your specific use case better than Omega Facebook Pixel, Meta Ads's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: FeedAPIs For Bing Shopping /MS audit • Omega Facebook Pixel, Meta Ads audit
| Last updated | — | — |
|---|
| Keyword | FeedAPIs For Bing Shopping /MS | Omega Facebook Pixel, Meta Ads |
|---|---|---|
| ads pixel management | Not ranked | #1 |
| pixel | Not ranked | #2 |
| facebook pixels | Not ranked | #2 |
| shop assistant | #222 | Not ranked |
| shop | #239 | Not ranked |
Not featured in any section recently.
Both FeedAPIs For Bing Shopping /MS and Omega Facebook Pixel, Meta Ads offer paid plans only. FeedAPIs For Bing Shopping /MS starts at Free trial available; Omega Facebook Pixel, Meta Ads starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Omega Facebook Pixel, Meta Ads has the higher average rating (4.9★ from 998 reviews) compared to FeedAPIs For Bing Shopping /MS (4.4★ from 76 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Omega Facebook Pixel, Meta Ads holds the higher average rating (4.9★ vs 4.4★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Omega Facebook Pixel, Meta Ads has the deeper published review base (998 vs 76), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
FeedAPIs For Bing Shopping /MS typically suits early-stage and growth-mode teams based on its published review base (76 reviews). Omega Facebook Pixel, Meta Ads typically suits early-stage and growth-mode teams based on its published review base (998 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. FeedAPIs For Bing Shopping /MS and Omega Facebook Pixel, Meta Ads both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from FeedAPIs For Bing Shopping /MS" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
