Side-by-side comparison · 24 data points
Automatic store backups. Restore data or duplicate your store for staging or expansion.
| BackupMaster Backups | SendWILL Popup | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
CWILL (SendWILL): grow your list with popups and turn subscribers into sales with email.
| Metric | BackupMaster Backups | SendWILL Popup Email Marketing |
|---|---|---|
| Rating | 4.9 ★ | 4.9 ★ |
| Total reviews | 126 | ★ 7.8k |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | Yes | Yes |
| Pricing tiers | 4 tiers | 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | — | 5 |
| Review velocity (30d) | — | 59 new |
| Languages | 1 supported | 23 supported |
| Listed since | Aug 2017 | Oct 2022 |
BackupMaster Backups and SendWILL Popup Email Marketing are evenly matched on rating (4.9★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: BackupMaster Backups at Free plan available, SendWILL Popup Email Marketing at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
SendWILL Popup Email Marketing has the larger user base (7,754 reviews vs 126), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. BackupMaster Backups's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: BackupMaster Backups audit • SendWILL Popup Email Marketing audit
| Listed |
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| Last updated | — | — |
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| Keyword | BackupMaster Backups | SendWILL Popup |
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| support | #231 | #234 |
Not featured in any section recently.
| Signal | BackupMaster Backups | SendWILL Popup |
|---|---|---|
| Average rating | 4.9 ★ (126) | 4.9 ★ (7.8k) |
| Rating distribution | 5— 4— 3— 2— 1— | 594% 43% 30% 20% 11% |
| Reviews · last 7 days | — | +4 |
| Reviews · last 30 days | — | +59 |
| Reviews · last 90 days | — | +216 |
No reviews yet.
Both BackupMaster Backups and SendWILL Popup Email Marketing offer paid plans only. BackupMaster Backups starts at Free plan available; SendWILL Popup Email Marketing starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
BackupMaster Backups (4.9★, 126 reviews) and SendWILL Popup Email Marketing (4.9★, 7,754 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
AppRanks cannot separate these two on rating — both sit at 4.9★. SendWILL Popup Email Marketing does carry the larger published review base (7,754 vs 126). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. SendWILL Popup Email Marketing has the deeper published review base (7,754 vs 126), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
BackupMaster Backups typically suits early-stage and growth-mode teams based on its published review base (126 reviews). SendWILL Popup Email Marketing typically suits established teams with steady usage based on its published review base (7,754 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
great service! LOVE IT!
Ria is really helpful and supportive. She has helped me a lot. Thank you so much, Ria!
Migration support varies by app and category. BackupMaster Backups and SendWILL Popup Email Marketing both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from BackupMaster Backups" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
