Side-by-side comparison · 24 data points
Recover Lost Meta & TikTok Conversions with Server-side Tracking
| Avantify Facebook Pixel & CAPI | BIG Digital Downloads File PDF | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
Sell digital downloads, any file, PDFs, ebook, digital products and license keys in two quick steps
| Metric | Avantify Facebook Pixel & CAPI | BIG Digital Downloads File PDF |
|---|---|---|
| Rating | 4.7 ★ | ★ 5.0 ★ |
| Total reviews | 40 | ★ 812 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | 3 tiers | ★ 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | — | 3 |
| Languages | 3 supported | 6 supported |
| Listed since | Jan 2024 | Nov 2022 |
BIG Digital Downloads File PDF edges out Avantify Facebook Pixel & CAPI on rating (5.0★ vs 4.7★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: Avantify Facebook Pixel & CAPI at Free plan available, BIG Digital Downloads File PDF at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. BIG Digital Downloads File PDF has the larger user base (812 reviews vs 40), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Avantify Facebook Pixel & CAPI's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to BIG Digital Downloads File PDF; mid-market and enterprise merchants with specific feature requirements should evaluate both — Avantify Facebook Pixel & CAPI's 40-review base may include the workflow context that matches your specific use case better than BIG Digital Downloads File PDF's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Avantify Facebook Pixel & CAPI audit • BIG Digital Downloads File PDF audit
| Listed |
|---|
| Last updated | — | — |
|---|
| Keyword | Avantify Facebook Pixel & CAPI | BIG Digital Downloads File PDF |
|---|---|---|
| sell digital downloads | Not ranked | #2 |
| sell digital | Not ranked | #2 |
| pixel tiktok pixel | #5 | Not ranked |
| digital downloads | Not ranked | #5 |
| facebook pixel tiktok | #6 | Not ranked |
Not featured in any section recently.
Both Avantify Facebook Pixel & CAPI and BIG Digital Downloads File PDF offer paid plans only. Avantify Facebook Pixel & CAPI starts at Free plan available; BIG Digital Downloads File PDF starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
BIG Digital Downloads File PDF has the higher average rating (5.0★ from 812 reviews) compared to Avantify Facebook Pixel & CAPI (4.7★ from 40 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Avantify Facebook Pixel & CAPI fits better if you prioritize broader integrations; BIG Digital Downloads File PDF is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. BIG Digital Downloads File PDF has more onboarding documentation maturity (812 reviews vs 40), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Avantify Facebook Pixel & CAPI typically suits early-stage and growth-mode stores based on its review-base composition (40 reviews). BIG Digital Downloads File PDF aligns more with early-stage and growth-mode stores (812 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Avantify Facebook Pixel & CAPI and BIG Digital Downloads File PDF both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Avantify Facebook Pixel & CAPI" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
