Side-by-side comparison · 24 data points
Create eye-catching announcement bars and countdown timers to add store engagement.
| Matat Announcement bar | Essential Trust Badges & Icons | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
Show features & guarantees with product badge icons, trust badges banners, stickers & product labels
| Metric | Matat Announcement bar | Essential Trust Badges & Icons |
|---|---|---|
| Rating | 4.6 ★ | ★ 5.0 ★ |
| Total reviews | 9 | ★ 1.2k |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | 2 tiers | ★ 4 tiers |
| Listed features | 3 | ★ 5 |
| Languages | 1 supported | 20 supported |
| Listed since | Nov 2025 | Jun 2023 |
Based on the data on this page, Essential Trust Badges & Icons is the stronger choice for most Shopify App Store merchants — 5.0★ vs Matat Announcement bar's 4.6★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Matat Announcement bar at Free plan available, Essential Trust Badges & Icons at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Essential Trust Badges & Icons has the larger user base (1,162 reviews vs 9), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Matat Announcement bar's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Essential Trust Badges & Icons; mid-market and enterprise merchants with specific feature requirements should evaluate both — Matat Announcement bar's 9-review base may include the workflow context that matches your specific use case better than Essential Trust Badges & Icons's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Matat Announcement bar audit • Essential Trust Badges & Icons audit
| Last updated | — | — |
|---|
| Keyword | Matat Announcement bar | Essential Trust Badges & Icons |
|---|---|---|
| badge and icon | Not ranked | #1 |
| trust badges and | Not ranked | #2 |
| payment trust icons | Not ranked | #2 |
| announcement bars and countdowns | #18 | Not ranked |
| quiz maker | #238 | Not ranked |
No tracked changes.
Both Matat Announcement bar and Essential Trust Badges & Icons offer paid plans only. Matat Announcement bar starts at Free plan available; Essential Trust Badges & Icons starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Essential Trust Badges & Icons has the higher average rating (5.0★ from 1,162 reviews) compared to Matat Announcement bar (4.6★ from 9 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Essential Trust Badges & Icons holds the higher average rating (5.0★ vs 4.6★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Essential Trust Badges & Icons has the deeper published review base (1,162 vs 9), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Matat Announcement bar typically suits early-stage and growth-mode teams based on its published review base (9 reviews). Essential Trust Badges & Icons typically suits early-stage and growth-mode teams based on its published review base (1,162 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Matat Announcement bar and Essential Trust Badges & Icons both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Matat Announcement bar" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
