BirdseyePost – Direct Mail vs Aimerce First‑Party Pixel

Aimerce First‑Party Pixel edges out BirdseyePost – Direct Mail on rating (5.0★ vs 4.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.

On pricing, BirdseyePost – Direct Mail offers a free tier (Free) while Aimerce First‑Party Pixel starts at From $299/month. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.

Recommended by size: small/early-stage merchants who need fast install and low risk should default to Aimerce First‑Party Pixel; mid-market and enterprise merchants with specific feature requirements should evaluate both — BirdseyePost – Direct Mail's 18-review base may include the workflow context that matches your specific use case better than Aimerce First‑Party Pixel's broader-but-shallower coverage.

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Is Aimerce First‑Party Pixel or BirdseyePost – Direct Mail cheaper?

BirdseyePost – Direct Mail is the cheaper option — it offers a free plan (Free). Aimerce First‑Party Pixel starts at From $299/month. Both publish their pricing on the Shopify App Store; AppRanks mirrors what's listed on each refresh cycle.

Which has better reviews, Aimerce First‑Party Pixel or BirdseyePost – Direct Mail?

Aimerce First‑Party Pixel has the higher average rating (5.0★ from 92 reviews) compared to BirdseyePost – Direct Mail (4.8★ from 18 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose Aimerce First‑Party Pixel or BirdseyePost – Direct Mail?

Aimerce First‑Party Pixel holds the higher average rating (5.0★ vs 4.8★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Aimerce First‑Party Pixel or BirdseyePost – Direct Mail?

Both apps are one-click installs from the Shopify App Store. Aimerce First‑Party Pixel has the deeper published review base (92 vs 18), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Shopify App Store merchants?

Aimerce First‑Party Pixel typically suits early-stage and growth-mode teams based on its published review base (92 reviews). BirdseyePost – Direct Mail typically suits early-stage and growth-mode teams based on its published review base (18 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.