Side-by-side comparison · 24 data points
Affiliate & influencer marketing solution built for scale, trusted by top brands & experts
| UpPromote Affiliate Marketing | Squadded Affiliate & Video UGC | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
Affiliation Reimagined: Grow referral sales with social commerce, influencers' shoppable video & UGC
| Metric | UpPromote Affiliate Marketing | Squadded Affiliate & Video UGC |
|---|---|---|
| Rating | ★ 4.9 ★ | 4.4 ★ |
| Total reviews | ★ 3.8k | 8 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | ★ Yes | — |
| Pricing tiers | ★ 4 tiers | 1 tier |
| Listed features | 5 | 5 |
| Featured placements | 4 | — |
| Languages | 17 supported | 4 supported |
| Listed since | May 2019 | May 2022 |
Based on the data on this page, UpPromote Affiliate Marketing is the stronger choice for most Shopify App Store merchants — 4.9★ vs Squadded Affiliate & Video UGC's 4.4★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: UpPromote Affiliate Marketing at Free plan available, Squadded Affiliate & Video UGC at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
UpPromote Affiliate Marketing has the larger user base (3,812 reviews vs 8), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Squadded Affiliate & Video UGC's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to UpPromote Affiliate Marketing; mid-market and enterprise merchants with specific feature requirements should evaluate both — Squadded Affiliate & Video UGC's 8-review base may include the workflow context that matches your specific use case better than UpPromote Affiliate Marketing's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: UpPromote Affiliate Marketing audit • Squadded Affiliate & Video UGC audit
| Listed |
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| Last updated | — | — |
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| Keyword | UpPromote Affiliate Marketing | Squadded Affiliate & Video UGC |
|---|---|---|
| custom forms | #12 | #169 |
| custom form | #13 | #169 |
| registration | #13 | #211 |
Not featured in any section recently.
Both UpPromote Affiliate Marketing and Squadded Affiliate & Video UGC offer paid plans only. UpPromote Affiliate Marketing starts at Free plan available; Squadded Affiliate & Video UGC starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
UpPromote Affiliate Marketing has the higher average rating (4.9★ from 3,812 reviews) compared to Squadded Affiliate & Video UGC (4.4★ from 8 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
UpPromote Affiliate Marketing holds the higher average rating (4.9★ vs 4.4★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. UpPromote Affiliate Marketing has the deeper published review base (3,812 vs 8), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
UpPromote Affiliate Marketing typically suits early-stage and growth-mode teams based on its published review base (3,812 reviews). Squadded Affiliate & Video UGC typically suits early-stage and growth-mode teams based on its published review base (8 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. UpPromote Affiliate Marketing and Squadded Affiliate & Video UGC both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Squadded Affiliate & Video UGC" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
