Side-by-side comparison · 24 data points
Affiliate program & Referral marketing tool to drive sales via ambassadors and influencers marketing
| Affiliate Marketing ReferrLy | CWILL Loyalty & Referrals | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
Attract new customers and boost repeat purchases with points rewards, referrals & VIP tiers
| Metric | Affiliate Marketing ReferrLy | CWILL Loyalty & Referrals |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.9 ★ |
| Total reviews | ★ 1.1k | 817 |
| Free plan | Yes | Yes |
| Pricing | Free | Free plan available |
| Built for Shopify | Yes | Yes |
| Pricing tiers | — | 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | 1 | — |
| Languages | 23 supported | 20 supported |
| Listed since | Dec 2020 | Oct 2021 |
Affiliate Marketing ReferrLy and CWILL Loyalty & Referrals are evenly matched on rating (5.0★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: Affiliate Marketing ReferrLy at Free, CWILL Loyalty & Referrals at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Affiliate Marketing ReferrLy has the larger user base (1,076 reviews vs 817), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. CWILL Loyalty & Referrals's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Affiliate Marketing ReferrLy audit • CWILL Loyalty & Referrals audit
| Listed |
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| Last updated | — | — |
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| Keyword | Affiliate Marketing ReferrLy | CWILL Loyalty & Referrals |
|---|---|---|
| referrals | #1 | #3 |
| referral | #1 | #5 |
| referral program | #3 | #19 |
| tiers | #19 | #10 |
| loyalty and rewards | #21 | #17 |
Not featured in any section recently.
No tracked changes.
Both Affiliate Marketing ReferrLy and CWILL Loyalty & Referrals offer paid plans only. Affiliate Marketing ReferrLy starts at Free; CWILL Loyalty & Referrals starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Affiliate Marketing ReferrLy (5.0★, 1,076 reviews) and CWILL Loyalty & Referrals (4.9★, 817 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
Affiliate Marketing ReferrLy holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Affiliate Marketing ReferrLy has the deeper published review base (1,076 vs 817), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Affiliate Marketing ReferrLy typically suits early-stage and growth-mode teams based on its published review base (1,076 reviews). CWILL Loyalty & Referrals typically suits early-stage and growth-mode teams based on its published review base (817 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Affiliate Marketing ReferrLy and CWILL Loyalty & Referrals both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from CWILL Loyalty & Referrals" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
