Side-by-side comparison · 24 data points
Take control of your Facebook (Meta), Instagram, and TikTok Ads via UTM tracking
| AdWhatCost | Zigpoll Customer Surveys | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
Post-purchase, NPS, on-site, email & SMS surveys. AI insights reveal what actually drives sales.
| Metric | AdWhatCost: Optimize your Ads | Zigpoll Customer Surveys |
|---|---|---|
| Rating | 5.0 ★ | 5.0 ★ |
| Total reviews | 10 | ★ 549 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | 2 tiers | ★ 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | — | 4 |
| Review velocity (30d) | — | 11 new |
| Languages | 1 supported | 1 supported |
| Listed since | Sep 2021 | Apr 2019 |
AdWhatCost: Optimize your Ads and Zigpoll Customer Surveys are evenly matched on rating (5.0★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: AdWhatCost: Optimize your Ads at Free plan available, Zigpoll Customer Surveys at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Zigpoll Customer Surveys has the larger user base (549 reviews vs 10), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. AdWhatCost: Optimize your Ads's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: AdWhatCost: Optimize your Ads audit • Zigpoll Customer Surveys audit
| Keyword | AdWhatCost | Zigpoll Customer Surveys |
|---|---|---|
| survey | Not ranked | #1 |
| surveys | Not ranked | #1 |
| feedback form | Not ranked | #1 |
| facebook and instagram | #17 | Not ranked |
| facebook instagram | #24 | Not ranked |
Not featured in any section recently.
| Signal | AdWhatCost | Zigpoll Customer Surveys |
|---|---|---|
| Average rating | 5.0 ★ (10) | 5.0 ★ (549) |
| Rating distribution | 5— 4— 3— 2— 1— | 598% 41% 30% 20% 10% |
| Reviews · last 7 days | — | +4 |
| Reviews · last 30 days | — | +11 |
| Reviews · last 90 days | — | +36 |
No reviews yet.
Both AdWhatCost: Optimize your Ads and Zigpoll Customer Surveys offer paid plans only. AdWhatCost: Optimize your Ads starts at Free plan available; Zigpoll Customer Surveys starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
AdWhatCost: Optimize your Ads (5.0★, 10 reviews) and Zigpoll Customer Surveys (5.0★, 549 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
AppRanks cannot separate these two on rating — both sit at 5.0★. Zigpoll Customer Surveys does carry the larger published review base (549 vs 10). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Zigpoll Customer Surveys has the deeper published review base (549 vs 10), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
AdWhatCost: Optimize your Ads typically suits early-stage and growth-mode teams based on its published review base (10 reviews). Zigpoll Customer Surveys typically suits early-stage and growth-mode teams based on its published review base (549 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Jason responds super fast; the app is very useful and lets you collect a huge amount of data. It's the best one on the market—I highly recommend it. It's the only one on the market that offers multilingual support.
Great survey app - extensive and thorough. I use Zigpoll for one big survey this past month to get insight into moving my product line forward and it really paid off. My customers sailed through it and answered every question. Easy to set up. Easy to get the results. I had one little misunderstanding at the end which w
Pretty straightforward to use, functionality we need is all there. Good reporting tools. The Zigpoll app is flexible and works well. Developer quick to respond and help with any questions.
Migration support varies by app and category. AdWhatCost: Optimize your Ads and Zigpoll Customer Surveys both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from AdWhatCost: Optimize your Ads" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
