Side-by-side comparison · 24 data points
Reach your customers wherever they go with brand awareness and retargeting ad campaigns.
| AdRoll Marketing & Advertising | ||
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Metric | AdRoll Marketing & Advertising | |
|---|---|---|
| Rating | ★ 4.3 ★ | 4.1 ★ |
| Total reviews | 323 | ★ 1.7k |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free to install |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | 1 tier |
| Listed features | 5 | 5 |
| Featured placements | 1 | ★ 4 |
| Languages | 1 supported | 20 supported |
| Listed since | Aug 2015 | Feb 2020 |
AdRoll Marketing & Advertising edges out Pinterest on rating (4.3★ vs 4.1★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.
Pricing entry tiers: AdRoll Marketing & Advertising at Free to install, Pinterest at Free to install. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Pinterest has the larger user base (1,714 reviews vs 323), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. AdRoll Marketing & Advertising's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to AdRoll Marketing & Advertising; mid-market and enterprise merchants with specific feature requirements should evaluate both — Pinterest's 1,714-review base may include the workflow context that matches your specific use case better than AdRoll Marketing & Advertising's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: AdRoll Marketing & Advertising audit • Pinterest audit
| Listed |
|---|
| Last updated | — | — |
|---|
| Keyword | AdRoll Marketing & Advertising | |
|---|---|---|
| Not ranked | #1 | |
| your products | Not ranked | #3 |
| your product | Not ranked | #3 |
| native mobile app | #8 | Not ranked |
| native mobile | #8 | Not ranked |
Both AdRoll Marketing & Advertising and Pinterest offer paid plans only. AdRoll Marketing & Advertising starts at Free to install; Pinterest starts at Free to install. Compare the per-tier features in the Pricing section above before committing.
AdRoll Marketing & Advertising has the higher average rating (4.3★ from 323 reviews) compared to Pinterest (4.1★ from 1,714 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
AdRoll Marketing & Advertising holds the higher average rating (4.3★ vs 4.1★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Pinterest has the deeper published review base (1,714 vs 323), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
AdRoll Marketing & Advertising typically suits early-stage and growth-mode teams based on its published review base (323 reviews). Pinterest typically suits early-stage and growth-mode teams based on its published review base (1,714 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. AdRoll Marketing & Advertising and Pinterest both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from AdRoll Marketing & Advertising" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
