Side-by-side comparison · 24 data points
Short URL UTM tracking + A/B testing to optimize ads, boost revenue, and increase conversions!
| ABPilot AB Testing | UTM Track | Personizely | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
AB testing price, shipping testing, theme testing, URL testing, and AB test popups to improve CRO.
| Metric | ABPilot AB Testing | UTM Track | Personizely: A/B Testing & CRO |
|---|---|---|
| Rating | 3.4 ★ | ★ 5.0 ★ |
| Total reviews | 4 | ★ 92 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free trial available |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | ★ 3 tiers |
| Listed features | 5 | 5 |
| Languages | 1 supported | 1 supported |
| Listed since | Jan 2025 | Sep 2018 |
Based on the data on this page, Personizely: A/B Testing & CRO is the stronger choice for most Shopify App Store merchants — 5.0★ vs ABPilot AB Testing | UTM Track's 3.4★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: ABPilot AB Testing | UTM Track at Free plan available, Personizely: A/B Testing & CRO at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Personizely: A/B Testing & CRO; mid-market and enterprise merchants with specific feature requirements should evaluate both — ABPilot AB Testing | UTM Track's 4-review base may include the workflow context that matches your specific use case better than Personizely: A/B Testing & CRO's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: ABPilot AB Testing | UTM Track audit • Personizely: A/B Testing & CRO audit
| Keyword | ABPilot AB Testing | UTM Track | Personizely |
|---|---|---|
| prices shipping | Not ranked | #5 |
| test prices | Not ranked | #9 |
| price matching | Not ranked | #11 |
Both ABPilot AB Testing | UTM Track and Personizely: A/B Testing & CRO offer paid plans only. ABPilot AB Testing | UTM Track starts at Free plan available; Personizely: A/B Testing & CRO starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.
Personizely: A/B Testing & CRO has the higher average rating (5.0★ from 92 reviews) compared to ABPilot AB Testing | UTM Track (3.4★ from 4 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Personizely: A/B Testing & CRO holds the higher average rating (5.0★ vs 3.4★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Personizely: A/B Testing & CRO has the deeper published review base (92 vs 4), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
ABPilot AB Testing | UTM Track typically suits early-stage and growth-mode teams based on its published review base (4 reviews). Personizely: A/B Testing & CRO typically suits early-stage and growth-mode teams based on its published review base (92 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. ABPilot AB Testing | UTM Track and Personizely: A/B Testing & CRO both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from ABPilot AB Testing | UTM Track" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
