Can I migrate data between PFL | Personalized Direct Mail triggered in Journey Builder and ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services?

Migration support varies by app and category. PFL | Personalized Direct Mail triggered in Journey Builder and ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

AppRanks

PFL | Personalized vs ProFundCom Specialist — Salesforce

PFL | Personalized Direct Mail triggered in Journey Builder vs ProFundCom Specialist

Side-by-side comparison · 24 data points

PFL | Personalized Direct Mail triggered in Journey Builder

5.0·8reviews

Trigger direct mail from journey builder as part of your buying journey. Modern direct mail is automated, personalized, and measurable when integrated with your Marketing Cloud. PFL delivers personalized direct mail to the right person at the right time.

salesforcepaid

Change

1. Listing metadata

Field-level data

	PFL \| Personalized Direct Mail triggered in Journey Builder	ProFundCom Specialist
Tagline	“Trigger direct mail from journey builder as part of your buying journey. Modern direct mail is automated, personalized, and measurable when integrated with your Marketing Cloud. PFL delivers personalized direct mail to the right person at the right time.”254 chars	“Track engagement across multiple digital & email marketing channels. Hedge Fund Managers can monitor investor and asset raiser behaviours on fact sheets, newsletters, invites and fund interest. Alerts show renewed interest in email & website activity.”251 chars
Description	785 / 2000 chars39% used	1180 / 2000 chars59% used
Screenshots	—	—
Languages	en	en
Platforms	Salesforce	Salesforce
Developer	PFL	CRM.Team™
Listed	July 11, 2017

At a glance

8 metrics · auto-computed

Feature comparison between PFL | Personalized Direct Mail triggered in Journey Builder and ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services
Metric	PFL \| Personalized Direct Mail triggered in Journey Builder	ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services
Rating	5.0 ★	—
Total reviews	8	0
Free plan	—	★ Yes
Pricing	paid	free
Pricing tiers	1 tier	—
Listed features	★ 9	3
Languages	1 supported	1 supported
Listed since	Jul 2017	Oct 2020

Last updated	—	—

3. Features

As listed by each developer

PFL | Personalized Direct Mail triggered in Journey Builder

A Team of Experts With nearly 30 years of experience, we aren’t just a technology vendor--we are an extension of your marketing team and your customer-strategy partner.
Event Triggered Sending Integrate PFL with your CRM/MAP, then drag and drop direct mail sends into marketing automation journeys and use digital signals to inform the content and timing.
Scalability Deliver outstanding quality at scale--from one-to-one mailers or millions of pieces, send quality direct mail, every time.
Data and Analytics Track direct mail attribution within your existing systems. PFL connects direct mail sends with contacts in your CRM/MAP.
Instant Delivery Notifications Get attention with a perfectly timed follow up. Use our immediate FedEx delivery notifications to trigger a Salesforce task, alert, or automatic email.
International Shipping We’ll use our 20-plus years of international-shipping experience to guide you to a successful approach.
Design Services If design resources are tight, you can tap into our team of design experts to produce custom print collateral and more.
Environmental Sustainability We partner with PrintReleaf Exchange, a software platform that empowers businesses to sustain and grow the global forestry system…one print job at a time.
End-to-End Solution Whether you’re sending postcards and letters or 3-D mailers with logoed items, PFL simplifies direct mail execution by managing the entire process under one roof, from strategy and production to delivery and measurement.

ProFundCom Specialist

Email marketing automation for financial firms and hedge funds identifies which prospects & investors are engaging across multiple digital channels but have not been spoken to - driving efficiency to your sales team.
Advance Reporting Suite gives the sales team the ability to track which existing investors are accessing content that they are not invested in. The cross-selling report is one of the most useful digital & email marketing driven elements of the platform.
Track hedge fund investors that have stopped accessing fact-sheets and portal. Tracking digital behaviour to identify redemption risk allows the IR team to take pro-active steps with this powerful email marketing platform

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	PFL \| Personalized Direct Mail triggered in Journey Builder	ProFundCom Specialist
personalized	#6	Not ranked
direct mail	#6	Not ranked
email marketing platform	Not ranked	#7
mail	#8	Not ranked
marketing platform for	Not ranked	#10

6. App details

Long-form description · keyword frequency

PFL | Personalized Direct Mail triggered in Journey Builder

Create automated, highly personalized direct mail that drives attention, engagement, and revenue—right from Salesforce Marketing Cloud. PFL connects your CRM and MAP data with tactile mailers to deliver the right piece, to the right person, at the right time. Why PFL? We make it easy: from sourcing and design to printing, shipping, and tracking—all under one roof. Whether you’re sending a postcard or a complex 3D mailer with branded items, PFL ensures consistency, scalability, and measurable results at every stage. Our End-to-End Solution Meets All Your Direct Mail Needs: • A Team of Experts • Event-Triggered Sending • Scalability • Data & Analytics • Instant Delivery Notifications • International Shipping • Design Services • Environmental Sustainability • HIPAA Compliant

Top keywords

pfl3×2.68%
data2×1.79%
design2×1.79%
direct2×1.79%
direct mail2×1.79%
mail2×1.79%
scalability2×1.79%
sending2×1.79%
shipping2×1.79%

ProFundCom Specialist

ProFundCom is the leading digital and email marketing platform for Hedge Funds, built to exacting compliance and security standards. With over 17 years in the industry, ProFundCom delivers unrivalled digital marketing reporting and analytics. Globally, it currently works with over 45 retail and institutional fund providers, boutiques and private banks. ProFundCom was founded in 2003 by Paul Das and Charles Barnick, with the aim of providing a compliant digital marketing platform exclusively for financial services. The platform was created with deep readership analysis and has now evolved to extend across all digital channels – email, website and social media. Today, the ProFundCom platform proactively helps to identify opportunities to raise and preserve AuM by giving sales and marketing teams the insights to know where to focus, who to contact and how to make the most of time and resources. With offices in London, New York, Geneva and Bangalore, we work with retail and institutional fund providers, boutiques and private banks on a global basis. Dedication and continuous investment goes into building the leading digital marketing platform for the finance sector.

Top keywords

digital5×2.79%
marketing5×2.79%
platform5×2.79%
profundcom4×2.23%
digital marketing3×1.68%
marketing platform3×1.68%
banks2×1.12%
boutiques2×1.12%

Frequently asked

Common questions about this comparison

Is PFL | Personalized Direct Mail triggered in Journey Builder or ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services cheaper?

ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services is the cheaper option — it offers a free plan (free). PFL | Personalized Direct Mail triggered in Journey Builder starts at paid. Both publish their pricing on the Salesforce AppExchange; AppRanks mirrors what's listed on each refresh cycle.

Should I choose PFL | Personalized Direct Mail triggered in Journey Builder or ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services?

AppRanks cannot separate these two on rating, because neither publishes one. PFL | Personalized Direct Mail triggered in Journey Builder does carry the larger published review base (8 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, PFL | Personalized Direct Mail triggered in Journey Builder or ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services?

Both apps are one-click installs from the Salesforce AppExchange. PFL | Personalized Direct Mail triggered in Journey Builder has the deeper published review base (8 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Salesforce AppExchange admins?

PFL | Personalized Direct Mail triggered in Journey Builder typically suits early-stage and growth-mode teams based on its published review base (8 reviews). ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services typically suits early-stage and growth-mode teams based on its published review base (0 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

PFL | Personalized Direct Mail triggered in Journey Builder vs ProFundCom Specialist

PFL | Personalized Direct Mail triggered in Journey Builder

1. Listing metadata

ProFundCom Specialist

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. App details

Frequently asked

Is PFL | Personalized Direct Mail triggered in Journey Builder or ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services cheaper?

Should I choose PFL | Personalized Direct Mail triggered in Journey Builder or ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services?

Which is faster to set up, PFL | Personalized Direct Mail triggered in Journey Builder or ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services?

Which works better for small vs large Salesforce AppExchange admins?

See full keyword rankings, install trends, and weekly alerts

More popular comparisons

Can I migrate data between PFL | Personalized Direct Mail triggered in Journey Builder and ProFundCom Specialist Email Marketing for Hedge Funds & Financial Services?