Which works better for small vs large Salesforce AppExchange admins?

Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More typically suits early-stage and growth-mode teams based on its published review base (153 reviews). Sequencer – Opportunity Manager typically suits early-stage and growth-mode teams based on its published review base (2 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

AppRanks

Kubaru: Fully vs Sequencer — Salesforce

Sequencer – Opportunity Manager vs Kubaru

Side-by-side comparison · 24 data points

Sequencer – Opportunity Manager

5.0·2reviews

Streamline your Sales Process with Sequencer’s 7 stage, value-based Opportunity Manager. At any stage of the process, understand where you’re at and what to do next, all while maximizing margins and delivering greater value to customers.

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1. Listing metadata

Field-level data

	Kubaru	Sequencer – Opportunity Manager
Tagline	“Are you looking for a better way to assign leads, contacts, cases, opportunities, and other records in Salesforce? Kubaru provides all the tools you need to optimize your assignment strategy. Start your free 30 day trial today!”227 chars	“Streamline your Sales Process with Sequencer’s 7 stage, value-based Opportunity Manager. At any stage of the process, understand where you’re at and what to do next, all while maximizing margins and delivering greater value to customers.”237 chars
Description	1116 / 2000 chars56% used	1010 / 2000 chars51% used
Screenshots	—	—
Languages	en	en
Platforms	Salesforce	Salesforce
Developer	Kubaru	Beyond 19 Partners Pty Ltd
Listed	February 21, 2018

At a glance

8 metrics · auto-computed

Feature comparison between Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More and Sequencer – Opportunity Manager
Metric	Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More	Sequencer – Opportunity Manager
Rating	5.0 ★	5.0 ★
Total reviews	★ 153	2
Free plan	—	—
Pricing	paid	paid
Pricing tiers	1 tier	1 tier
Listed features	★ 9	3
Languages	1 supported	1 supported
Listed since	Feb 2018	Jun 2019

AppRanks verdict

Generated from live data on this page

The call

Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More and Sequencer – Opportunity Manager are evenly matched on rating (5.0★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.

Pricing

Pricing entry tiers: Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More at paid, Sequencer – Opportunity Manager at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.

Review base

Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More has the larger user base (153 reviews vs 2), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Sequencer – Opportunity Manager's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most admins the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More audit • Sequencer – Opportunity Manager audit

Last updated	—	—

3. Features

As listed by each developer

Kubaru

INSTANT ASSIGNMENT Say goodbye to managing complex assignment rules. Kubaru makes it easy to instantly assign leads, cases, opportunities, and other records to the right user. Eliminate manual work, reduce response time, and hit your speed-to-lead goals.
EASY TO USE Kubaru makes it easy to automate even the most complex assignment logic—no coding or Salesforce admin access required. Eliminate bottlenecks and empower your team to manage assignments. Start a trial to see for yourself how easy it is to use!
INTELLIGENT ROUTING Kubaru provides powerful features to ensure records are always assigned to the right person. Key features include weighted round robin assignment, workload balancing, territory management, skill-based routing, shark tanks, and more.
SLA ENFORCEMENT Kubaru will monitor lead and case response times and escalate or reassign unworked records before they go cold. Keep your pipeline warm, measure employee performance, and ensure your team meets SLAs for both sales and support.
USER AVAILABILITY Never assign records to unavailable users again. Kubaru makes it easy to configure user work shifts, out-of-office schedules, workload capacity limits, and more—ensuring records are only routed to users who are available to respond.
WORKLOAD BALANCING Avoid employee burnout and boost productivity by assigning leads, cases, and other records based on user capacity. Kubaru helps you monitor performance and balance workloads using weights, capacity limits, and other features.
BUILT TO SCALE Kubaru was built using Salesforce Lightning Web Components for maximum performance and scalability. It runs asynchronously in the background to handle enterprise-scale data without exceeding governor limits or slowing other processes.
ENTERPRISE-GRADE SECURITY Kubaru is a 100% native Salesforce application built on the Salesforce Lightning platform—providing unmatched data security. Detailed audit logs provide full visibility into every assignment and configuration change.
FREE LIFETIME SUPPORT We work closely with every customer to ensure Kubaru meets their unique needs. That’s how we’ve maintained a perfect five-star rating. Let us help you find the right assignment strategy to supercharge your team’s performance!

Sequencer – Opportunity Manager

Improve forecasting Improve organizational performance with a more realistic analysis of the status of each opportunity. Recommended actions are provided that assist to advance the sales stages and produce a more predictable outcome.
Increase win rates By creating a deeper understanding of the customers' needs and using a responsible selling process, you can improve win rates by at least 30%. By providing a streamlined pathway you spend less getting the desired results.
Create a better sales experience Instil trust with your customers by delivering greater value through a deeper understanding of their key issues and proposing relevant differentiated solutions.

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Kubaru	Sequencer – Opportunity Manager
workload availability	#1	Not ranked
on records	#2	Not ranked
the records	#2	Not ranked
win rates	Not ranked	#8
win rate	Not ranked	#9

6. App details

Long-form description · keyword frequency

Kubaru

Kubaru provides all the features you need to fully automate the assignment of leads, cases, contacts, and other objects in Salesforce: • Assign ANY standard or custom object • Round robin • Weighted assignment • Skill-based assignment • Shark tanks • Duplicate matching • Load balancing • Territory management • Automated reassignment of unworked records • Assign to logged-in reps only • Schedules • Notifications (email, mobile, Slack, Chatter, Lightning, push alerts, sound alerts, etc.) • Automatic reimbursement for lost/rejected leads • Assignment logs How Kubaru helps: • Eliminate territory disputes between reps using round robin lead assignment • Assign leads and cases to reps based on availability, product knowledge, language, etc. • Use weighted lead assignment to direct more leads to top performers • Use load balancing to balance the workload between support reps • Create separate distribution schedules for geographically dispersed teams • Configure routers to reassign unworked leads before they go cold Ensure leads and other records never go uncontacted again. Install a free trial today!

Top keywords

assignment6×4.00%
leads6×4.00%
reps4×2.67%
assign3×2.00%
alerts2×1.33%
balancing2×1.33%
between2×1.33%
cases2×1.33%
etc2×1.33%
go2×1.33%
kubaru2×1.33%
lead2×1.33%

Sequencer – Opportunity Manager

Native to Salesforce and completely customizable to suit any industry and your company, Sequencer™ drives a shift in thinking and challenges ingrained ways of working. Proposing solutions too early or taking an ad hoc approach can take more time and lead to lost business. Save time, shorten the sales cycle and improve win rates by avoiding these common mistakes. Sequencer™ provides a clear and concise pathway for managing opportunities more effectively. With easy to follow sequential steps, the Sales Person can understand where they’re really at in the Opportunity. At each and every stage of the sales process, Sequencer™ provides recommended actions to the Sales Person to help them navigate through complex sales situations. This also provides a new dimension of data for Einstein Data Analytics. Through encouraging collaborative strategy, Sequencer™ creates a foundation for better relationships between Sales Managers and their team by providing the context and content for better coaching.

Top keywords

sales6×3.92%
sequencer4×2.61%
provides3×1.96%
better2×1.31%
data2×1.31%
person2×1.31%
sales person2×1.31%
sequencer provides2×1.31%
through2×

Sequencer – Opportunity Manager vs Kubaru

Sequencer – Opportunity Manager

1. Listing metadata

Kubaru

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. App details

Frequently asked

Is Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More or Sequencer – Opportunity Manager cheaper?

Which has better reviews, Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More or Sequencer – Opportunity Manager?

Should I choose Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More or Sequencer – Opportunity Manager?

Which is faster to set up, Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More or Sequencer – Opportunity Manager?

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