Is Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics or Campaign Audience Builder — AI-Powered Segmentation for Salesforce cheaper?

Campaign Audience Builder — AI-Powered Segmentation for Salesforce is the cheaper option — it offers a free plan (freemium). Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics starts at paid. Both publish their pricing on the Salesforce AppExchange marketplace; AppRanks mirrors what's listed on each refresh cycle.

Should I choose Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics or Campaign Audience Builder — AI-Powered Segmentation for Salesforce?

It depends on what you're optimizing for. Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics fits better if you prioritize broader integrations; Campaign Audience Builder — AI-Powered Segmentation for Salesforce is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.

Which is faster to set up, Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics or Campaign Audience Builder — AI-Powered Segmentation for Salesforce?

Both apps are one-click installs from the Salesforce AppExchange marketplace. Campaign Audience Builder — AI-Powered Segmentation for Salesforce has more onboarding documentation maturity (17 reviews vs 0), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.

Which works better for small vs large Salesforce AppExchange stores?

Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics typically suits early-stage and growth-mode stores based on its review-base composition (0 reviews). Campaign Audience Builder — AI-Powered Segmentation for Salesforce aligns more with early-stage and growth-mode stores (17 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.

Can I migrate data between Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics and Campaign Audience Builder — AI-Powered Segmentation for Salesforce?

Migration support varies by app and category. Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics and Campaign Audience Builder — AI-Powered Segmentation for Salesforce both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

AppRanks

Bluedot for Marketing vs Campaign Audience — Salesforce

Bluedot for Marketing Cloud vs Campaign Audience Builder

Side-by-side comparison · 24 data points

Bluedot for Marketing Cloud

0.0·0reviews

Bluedot Location Marketing empowers brands to use our patented geofencing and Geolines™ technology to lift conversions and sales through location-based mobile content, payments and analytics. 20x more accurate than Google, with less battery drain.

Shopifypaid

Change

1. Listing metadata

Field-level data

	Bluedot for Marketing Cloud	Campaign Audience Builder
Tagline	“Bluedot Location Marketing empowers brands to use our patented geofencing and Geolines™ technology to lift conversions and sales through location-based mobile content, payments and analytics. 20x more accurate than Google, with less battery drain.”247 chars	“Stop losing hours to manual segmentation. Build even the most complex Salesforce audiences in minutes — clicks, not code. AI Agent builds filters from plain language. Radius Search, dynamic automation & Pardot / Marketing Cloud sync included.”242 chars
Description	1117 / 2000 chars56% used	1179 / 2000 chars59% used
Screenshots	—	—
Languages	en	enfrde
Platforms	Shopify	Shopify
Developer	Bluedot Innovation	LightBlaze GmbH

At a glance

9 metrics · auto-computed

Feature comparison between Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics and Campaign Audience Builder — AI-Powered Segmentation for Salesforce
Metric	Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics	Campaign Audience Builder — AI-Powered Segmentation for Salesforce
Rating	—	5.0 ★
Total reviews	0	17
Free plan	—	★ Yes
Pricing	paid	freemium
Built for Shopify	—	—
Pricing tiers	1 tier	★ 3 tiers
Listed features	3	★ 9
Languages	1 supported	3 supported
Listed since	Nov 2016	Dec 2020

Listed	November 30, 2016	December 4, 2020

Last updated	—	—

3. Features

As listed by each developer

Bluedot for Marketing Cloud

HIGH ACCURACY LOCATION SERVICES, LOW BATTERY USAGE • Patented Geoline™ and geofencing technology lets marketers deliver personalized, relevant offers when customers crosses a tripwire or geofence at precisely marked locations, all without hardware
PERSONALIZATION AT SCALE • Smart conditioning engine only activates locations that are relevant to target individuals or groups based on profile, past behavior, or any external data point, such as weather
ENTERPRISE-READY • Bank-level security • Anonymized data for consumer privacy • Highly scalable architecture to support unlimited locations

Campaign Audience Builder

▶ BUILD AUDIENCES WITH PLAIN LANGUAGE ◀ Describe your target audience in plain text — the AI Agent builds the filter logic instantly. No technical knowledge required.
▶ SPEED UP YOUR SEGMENTATION PROCESS ◀ The intuitive UI lets you build even the most complex audiences in a few clicks. Save hours every single week.
▶ ELIMINATE INTERNAL DEPENDENCIES ◀ No IT specialists or data analysts needed. Admins and Marketers create audiences independently in minutes.
▶ TARGET BY LOCATION ◀ Filter Leads & Contacts by geographic distance from any point. Perfect for regional campaigns, field sales, and event-based targeting.
▶ LEAVE SEGMENTATION LIMITS BEHIND ◀ Cross-object filters, nested data, related records — CAB handles any level of complexity your Salesforce data model supports.
▶ SAVE TIME WITH DYNAMIC AUTOMATION ◀ Keep audiences up-to-date automatically. Add and remove Campaign Members based on your criteria — no manual effort required.
▶ KEEP YOUR DATA SECURE ◀ Natively built on the Salesforce platform. Your data never leaves your CRM — no external servers, no risk.
▶ CONNECT YOUR MARKETING TOOLS ◀ Push audiences directly to Pardot or Marketing Cloud. Launch campaigns based on precise CRM data without leaving Salesforce.
▶ EXTEND WITH APEX & FLOW ◀ Build custom logic and apply it directly to your audience process. CAB integrates natively with Salesforce automation tools.

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Bluedot for Marketing Cloud	Campaign Audience Builder
segmentation	Not ranked	#1
audiences	Not ranked	#1
audience	Not ranked	#1
weather	#10	Not ranked

9. App details

Long-form description · keyword frequency

Bluedot for Marketing Cloud

Bluedot Location Marketing is the first and only application on the Marketing Cloud that provides unprecedented accuracy and segmentation in location-based marketing, empowering brands to build personalized journeys at scale. With Bluedot, marketers can leverage patented location technology and a smart conditioning engine to map out locations with razor-thin virtual tripwires or 5-meter geofences. Our location services deliver 20 times the accuracy, yet a fraction of the battery drain, over existing location services. Our seamless integration with the Journey Builder allows companies using Salesforce Marketing Cloud to harness a customer’s real-time location to optimize touchpoints along their journey with contextual offers, pre-ordering, mobile payments, pick-ups and loyalty programs. Bluedot Location Marketing can be used to turbocharge customer engagement, increase conversions and boost sales virtually every industry. • Drive retail sales with location-based offers • Eliminate lines at restaurants or events with automated ordering, payment and pickup • Gain insights of behavior at locations

Top keywords

location6×3.97%
marketing5×3.31%
bluedot3×1.99%
accuracy2×1.32%
bluedot location2×1.32%
bluedot location marketing2×1.32%
cloud2×1.32%
customer2×1.32%
journey2×1.32%
location marketing2×1.32%
location services2×1.32%
location-based2×1.32%

Campaign Audience Builder

Your CRM holds the data. Getting to the right audience shouldn't require IT tickets, Excel exports, or custom code. Campaign Audience Builder lets Admins and Marketers build even the most complex Salesforce audiences in minutes — with clicks, not code. Say goodbye to segmentation workarounds. Say hello to speed, accuracy, and full automation. 💻 CORE FEATURES ▶ AI Segmentation Agent ‣ Describe your audience in plain language — the AI Agent builds the filter logic instantly. No technical knowledge needed. ▶ Radius Search ‣ Filter Leads & Contacts by geographic distance from any location. Ideal for regional campaigns, field sales, or event targeting. ▶ Cross-Object Filter ‣ Filter across related records — the Account of a Contact, Products on an Opportunity, or any nested object your data model supports. ▶ Dynamic Campaigns ‣ Automatically add or remove Campaign Members based on your criteria. Audiences stay accurate without manual effort. ▶ Marketing Integrations ‣ Push audiences to Pardot or Marketing Cloud and launch campaigns directly from your CRM data. ▶ Apex & Flow Integrations ‣ Extend CAB with custom logic and apply it to your audience-building process.

Top keywords

filter4×2.38%
audience3×1.79%
audiences3×1.79%
campaigns3×1.79%
data3×1.79%
agent2×1.19%
ai2×1.19%
campaign2×1.19%
code

Bluedot for Marketing Cloud vs Campaign Audience Builder

Bluedot for Marketing Cloud

1. Listing metadata

Campaign Audience Builder

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

9. App details

Frequently asked

Is Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics or Campaign Audience Builder — AI-Powered Segmentation for Salesforce cheaper?

Should I choose Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics or Campaign Audience Builder — AI-Powered Segmentation for Salesforce?

Which is faster to set up, Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics or Campaign Audience Builder — AI-Powered Segmentation for Salesforce?

Which works better for small vs large Salesforce AppExchange stores?

See full keyword rankings, install trends, and weekly alerts

More popular comparisons

Can I migrate data between Bluedot for Marketing Cloud: Location Marketing, Geofencing, Location Analytics and Campaign Audience Builder — AI-Powered Segmentation for Salesforce?