Side-by-side comparison
Go beyond deduplication to deliver trusted, governed customer data that powers Customer 360, Agentforce & Data 360. Establish a Golden Record & connected hierarchies across sources & maintain the “best version” of each customer as data changes over time.
Send SMS, MMS, RCS, WeChat, WhatsApp & CTI from Salesforce. Automate text messaging with Flow & Agentforce, run bulk SMS & drip campaigns, manage two-way SMS with AI chatbots, no-code automation. 100% Salesforce-native: Healthcare, Nonprofits & Education.
| Metric | clearMDM – Salesforce Native Master Data Management (MDM) | 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp, RCS, Two-Way SMS for Salesforce |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.9 ★ |
| Total reviews | 5 | ★ 1.3k |
| Free plan | — | — |
| Pricing | paid | paid |
| Pricing tiers | ★ 2 tiers | 1 tier |
| Listed features | 9 |
clearMDM and 360 SMS App each lead on different measured dimensions — pick by the one that matters most to you.
Listed entry pricing: clearMDM at paid, 360 SMS App at paid. See the plans table for what each tier includes.
Built only from the Salesforce AppExchange listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: clearMDM – Salesforce Native Master Data Management (MDM) audit • 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp, RCS, Two-Way SMS for Salesforce audit
| Field | clearMDM – Salesforce Native Master Data Management (MDM) | 360 SMS App |
|---|---|---|
| Tagline | ||
| Languages | ||
| Platforms | ||
| Developer |
| 9 |
| Languages | 1 supported | 16 supported |
|---|
| Listed since | Dec 2015 | May 2016 |
|---|
| Listed |
|---|
| Keyword | clearMDM – Salesforce Native Master Data Management (MDM) | 360 SMS App |
|---|---|---|
| trusted | #1 | Not ranked |
| deduplication and data | #1 | Not ranked |
| deduplication and | #1 | Not ranked |
| whatsapp campaigns | Not ranked | #1 |
| sms app | Not ranked | #1 |
Neither clearMDM – Salesforce Native Master Data Management (MDM) nor 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp, RCS, Two-Way SMS for Salesforce lists a free plan. clearMDM – Salesforce Native Master Data Management (MDM)'s paid plans start at £5,000 / custom / year (GBP); 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp, RCS, Two-Way SMS for Salesforce's paid plans start at $7 / user / month (USD) — priced in different units, so not directly comparable. Prices are as listed on the Salesforce AppExchange; check what each tier includes in the Pricing section above.
clearMDM – Salesforce Native Master Data Management (MDM) has the higher average rating (5.0★ from 5 reviews) compared to 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp, RCS, Two-Way SMS for Salesforce (4.9★ from 1,294 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
clearMDM – Salesforce Native Master Data Management (MDM) holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange. AppRanks doesn't measure setup time directly; 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp, RCS, Two-Way SMS for Salesforce has more published reviews to read for user-reported install experience (1,294 vs 5).
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Salesforce AppExchange data. What it can show: clearMDM – Salesforce Native Master Data Management (MDM) has 5 published reviews; 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp, RCS, Two-Way SMS for Salesforce has 1,294 published reviews. Compare plan limits and pricing tiers against your own volume.
Migration support varies by app and category. clearMDM – Salesforce Native Master Data Management (MDM) and 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp, RCS, Two-Way SMS for Salesforce both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from clearMDM – Salesforce Native Master Data Management (MDM)" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.