Proximity vs 360 SMS App

Side-by-side comparison

Proximity

5.0·29reviews

The Retail Super-App, transforming how you engage with your customers. Increase efficiency, personalise every interaction, empower your associates to quickly organise their day, curate every customer moment, and transact wherever your customers are.

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360 SMS App

4.9·1.3kreviews

Send SMS, MMS, RCS, WeChat, WhatsApp & CTI from Salesforce. Automate text messaging with Flow & Agentforce, run bulk SMS & drip campaigns, manage two-way SMS with AI chatbots, no-code automation. 100% Salesforce-native: Healthcare, Nonprofits & Education.

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At a glance

8 metrics · ★ = leads on this metric

Feature comparison between Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting and 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce
Metric	Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting	360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce
Rating	★ 5.0 ★	4.9 ★
Total reviews	29	★ 1.3k
Free plan	—	—
Pricing	paid	paid
Pricing tiers	1 tier	1 tier
Listed features	4	9

AppRanks verdict

Generated from live data on this page

The call

On the measured data here, 360 SMS App leads on more dimensions (3 vs 1). Pick Proximity if one of the points where it leads is what you need.

Where Proximity leads

Higher average rating: 5.0★ vs 4.9★.

Where 360 SMS App leads

More published reviews: 1,295 vs 29.
Lower entry paid plan: $7 / user / month (USD) vs $60 / user / month (USD).
Ranks higher in Customer Service: #3 vs #205 of 1,163.

Pricing

Listed entry pricing: Proximity at paid, 360 SMS App at paid. See the plans table for what each tier includes.

How this is generated

Built only from the Salesforce AppExchange listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology

Read each app's audit: Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting audit • 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce audit

1. Listing metadata

Field-level data

Field	Proximity	360 SMS App
Tagline	“The Retail Super-App, transforming how you engage with your customers. Increase efficiency, personalise every interaction, empower your associates to quickly organise their day, curate every customer moment, and transact wherever your customers are.”	“Send SMS, MMS, RCS, WeChat, WhatsApp & CTI from Salesforce. Automate text messaging with Flow & Agentforce, run bulk SMS & drip campaigns, manage two-way SMS with AI chatbots, no-code automation. 100% Salesforce-native: Healthcare, Nonprofits & Education.”
Languages	nlenfifrde+10 more	nlenfifrde+11 more
Platforms	Salesforce	Salesforce
Developer	Proximity	360 Degree Cloud Technologies Pvt. Ltd.

Languages	15 supported	16 supported

Listed since	Aug 2014	May 2016

Listed	August 7, 2014	May 6, 2016

3. Features

As listed by each developer

Proximity

Increasing efficiency and personalisation with every interaction, our all in one app empowers your associates to quickly organise their day, easily curate every customer moment, and seamlessly transact wherever your stock and customers are.
TANGIBLE RESULTS: +150% data capture 30% increase in ATV 50-70% email open rate 15% conversion rate
Proximity is a revenue generator. ROI is easily measured and quickly realised, typically within 3-9 months of going live.
“Clienteling is an enabler for our teams to deliver a highly personalised, specialised and intuitive customer experience, whilst maximising sales and strengthening relationships with existing clients and new.” David Jones

360 SMS App

SMS, WhatsApp & Texting in Salesforce ➜ Send & receive SMS, MMS, WhatsApp messages, Live Chat & Web Chat from Leads, Contacts and Cases ➜ Reach customers at a 98% read rate, ~90-second response ➜ Send your first text message in 2 minutes of installation.
Two-Way SMS, Text Message & Texting in Salesforce Flow ➜ Automate two-way texting & SMS text messaging for lead nurturing ➜ Trigger Inbound SMS, Outbound SMS, Drip Campaigns, reminders ➜ Link SMS, Calls, Voicemail, CTI, Telephony in Sales & Service Cloud
Compliant Text Messaging, Bulk Texting Alerts & SMS Automation ➜ Across Healthcare, Education, Finance & Real Estate CRM records ➜ TCPA, HIPAA, GDPR, opt-in/opt-out consent capture ➜ 10DLC readiness, carrier filtering, secure SMS & WhatsApp in Salesforce
AI Chatbots, Live Chat & Conversational AI Messaging ➜ Automate WhatsApp marketing & SMS notifications with Flow ➜ AI chatbot agents & Conversational AI deflect Service Cloud cases ➜ Break language barriers across 15+ channels: SMS, WhatsApp, WeChat
Bulk SMS, MMS, Multichannel Messaging & WhatsApp Automation ➜ Run bulk SMS, MMS & Bulk Messaging for high-volume campaigns ➜ Send bulk text messages & Mass Text to campaign members via WhatsApp marketing ➜ Scale 1-on-1 SMS & chat on WhatsApp, WeChat, RCS
Native Salesforce SMS App & WhatsApp Integration ➜ 360 SMS is a 100% native Salesforce SMS App with SMS & WhatsApp integration ➜ Use native SMS components in custom Salesforce Flows ➜ Real-time lead & contact engagement, text messaging in Sales Cloud
Omnichannel & AI-Powered Messaging: SMS, WhatsApp Business, Chat ➜ Message customers on WhatsApp Business, WeChat, Viber, KakaoTalk ➜ Personalized SMS, text, Live Chat & AI-powered messaging ➜ Unify Chat, SMS, CTI with Conversational Messaging in Service
Free Trial for SMS Marketing, Bulk Texting & SMS Campaigns ➜ Click GET IT NOW to see SMS & WhatsApp live in Salesforce in minutes ➜ Set it up yourself or with our free USA-based SMS experts ➜ Rated 4.89 by 1,295+ users. No cost, no risk - start texting
Automated WhatsApp Appointment Reminders, Drip Campaigns & RCS Messaging ➜ Cut no-shows with automated appointment reminders by SMS & WhatsApp ➜ Build drip campaigns for lead nurturing, no code ➜ Send every message over SMS, RCS, MMS or CTI in Salesforce

Keyword	Proximity	360 SMS App
appointment	#22	#20

7. App details

Long-form description

Proximity

CLIENTELING Cultivate customer relationships at scale. Proximity makes it easy to personalise your engagement, with omni-channel and integrated clienteling tools. APPOINTMENT BOOKING Book appointments with your local and international customers. Integrated with the entire customer journey, this step seamlessly connects the digital and physical customer experience. EVENT MANAGEMENT Plan, build, and manage exceptional in-store events. The app helps you engage new audiences, and nurture relationships long after. MOBILE POS & ENDLESS AISLE Make sourcing inventory and payment time completely frictionless. Take Proximity’s mobile POS anywhere, transforming how and where your customers can transact. DASHBOARD REPORTING Welcome to the wonderful world of insights. Report and analyse metrics based on the KPIs that matter to you. INTEGRATIONS & APIS Supercharge your solutions with Salesforce and bespoke APIs. Our team will help you build the most functional app for your environment.

360 SMS App

360 SMS turns Salesforce into a full texting platform. Send your first SMS, MMS or WhatsApp within two minutes of install — text messaging gets a 98% read rate and ~90-second response. What you can do Two-way, 1-on-1 texting on any Salesforce object Bulk SMS and mass texting at scale, even from Reports Automate SMS text messaging with Drip Campaigns and scheduled sends Appointment reminders that cut no-shows Trigger SMS and WhatsApp from Flow or Process Builder AI chatbot, SMS/email alerts, templates and phone verification Multichannel messaging SMS, MMS, CTI telephony, ringless voicemail, plus WhatsApp and WhatsApp Business — two-way global WhatsApp messaging and Live Chat from your website, all inside Salesforce. Natively built on Salesforce A 100% Native Salesforce SMS App across Sales, Service, Community, Marketing Cloud and Pardot, with omnichannel routing. Long/Short Code or bring your own number. Compliance: TCPA, GDPR, HIPAA, with opt-in/opt-out consent. Used across education, recruitment, real estate, healthcare, mortgage and nonprofits. Click GET IT NOW for a free trial — set it up yourself or with our free USA-based Salesforce and SMS consultants.

Frequently asked

Common questions about this comparison

Is Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting or 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce cheaper?

Neither Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting nor 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce lists a free plan. Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting's paid plans start at $60 / user / month (USD); 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce's paid plans start at $7 / user / month (USD), so 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce has the lower paid entry price. Prices are as listed on the Salesforce AppExchange; check what each tier includes in the Pricing section above.

Which has better reviews, Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting or 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce?

Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting has the higher average rating (5.0★ from 29 reviews) compared to 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce (4.9★ from 1,295 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting or 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce?

Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting or 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce?

Both apps are one-click installs from the Salesforce AppExchange. AppRanks doesn't measure setup time directly; 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce has more published reviews to read for user-reported install experience (1,295 vs 29).

Which works better for small vs large Salesforce AppExchange admins?

AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Salesforce AppExchange data. What it can show: Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting has 29 published reviews; 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce has 1,295 published reviews. Compare plan limits and pricing tiers against your own volume.

Can I migrate data between Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting and 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce?

Migration support varies by app and category. Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting and 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

Proximity vs 360 SMS App

Proximity

360 SMS App

At a glance

AppRanks verdict

1. Listing metadata

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. Activity in the last 90 days

Proximity · 2 changes

360 SMS App · 8 changes

7. App details

Frequently asked

Is Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting or 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce cheaper?

Which has better reviews, Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting or 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce?

Should I choose Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting or 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce?

Which is faster to set up, Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting or 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce?

Which works better for small vs large Salesforce AppExchange admins?

Can I migrate data between Proximity : Data Capture - Clienteling - Appointment booking - Mobile POS & Endless aisle - Event Management - Dashboard reporting and 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce?

Track these apps' keyword rankings and listing changes

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