Side-by-side comparison · 24 data points
Request references from Salesforce, fulfill them in Influitive, and incentivize your top referenceable customers.
| Reference Management for Salesforce | Mailchimp for Salesforce | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | — | — |
| Languages | ||
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| Developer | ||
| Listed | ||
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THE OFFICIAL MAILCHIMP INTEGRATION FOR SALESFORCE Seamless bi-directional synchronization between Mailchimp and Salesforce, enhanced with advanced capabilities like multi-email field matching, an intuitive data wizard, and specialized support.
| Metric | Reference Management for Salesforce | Mailchimp for Salesforce |
|---|---|---|
| Rating | 4.8 ★ | ★ 5.0 ★ |
| Total reviews | ★ 89 | 14 |
| Free plan | — | — |
| Pricing | paid | paid |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | 1 tier |
| Listed features | 6 | 6 |
| Languages | 1 supported | 1 supported |
| Listed since | Jan 2014 | Dec 2023 |
Mailchimp for Salesforce edges out Reference Management for Salesforce on rating (5.0★ vs 4.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: Reference Management for Salesforce at paid, Mailchimp for Salesforce at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Mailchimp for Salesforce; mid-market and enterprise merchants with specific feature requirements should evaluate both — Reference Management for Salesforce's 89-review base may include the workflow context that matches your specific use case better than Mailchimp for Salesforce's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Reference Management for Salesforce audit • Mailchimp for Salesforce audit
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| Keyword | Reference Management for Salesforce | Mailchimp for Salesforce |
|---|---|---|
| feedback | #63 | Not ranked |
| workflow | Not ranked | #94 |
| jotform | #96 | Not ranked |
| feedback form | #120 | Not ranked |
Both Reference Management for Salesforce and Mailchimp for Salesforce offer paid plans only. Reference Management for Salesforce starts at paid; Mailchimp for Salesforce starts at paid. Compare the per-tier features in the Pricing section above before committing.
Mailchimp for Salesforce has the higher average rating (5.0★ from 14 reviews) compared to Reference Management for Salesforce (4.8★ from 89 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Reference Management for Salesforce fits better if you prioritize broader integrations; Mailchimp for Salesforce is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange marketplace. Reference Management for Salesforce has more onboarding documentation maturity (89 reviews vs 14), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Reference Management for Salesforce typically suits early-stage and growth-mode stores based on its review-base composition (89 reviews). Mailchimp for Salesforce aligns more with early-stage and growth-mode stores (14 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Reference Management for Salesforce and Mailchimp for Salesforce both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Mailchimp for Salesforce" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
