Side-by-side comparison · 24 data points
Survey Force (Lightning Ready) allows you to create, send, and capture customer feedback natively in salesforce.com.
| Survey Force by Salesforce Labs | 123FormBuilder | |
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| Tagline | ||
| Description | ||
| Screenshots | — | — |
| Languages | ||
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| Listed |
Build beautiful forms & surveys with drag & drop ease. Prefill forms dynamically with your existing Salesforce data. Highly secure, HIPAA-compliant and GDPR-ready. Collect data the smart way and integrate it bi-directionally with any Salesforce object.
| Metric | Survey Force by Salesforce Labs | 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object |
|---|---|---|
| Rating | 3.2 ★ | ★ 4.9 ★ |
| Total reviews | ★ 274 | 127 |
| Free plan | ★ Yes | — |
| Pricing | free | paid |
| Built for Shopify | — | — |
| Pricing tiers | — | 1 tier |
| Listed features | 3 | 3 |
| Review velocity (30d) | — | 0 new |
| Languages | 1 supported | 5 supported |
| Listed since | Aug 2010 | Mar 2017 |
Based on the data on this page, 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object is the stronger choice for most Salesforce AppExchange merchants — 4.9★ vs Survey Force by Salesforce Labs's 3.2★ is a meaningful gap that usually reflects real product or support quality differences across the user base. On pricing, Survey Force by Salesforce Labs offers a free tier (free) while 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object starts at paid. For early-stage stores or merchants validating fit, the free-tier path lets you run the app on real orders before committing budget. Survey Force by Salesforce Labs has the larger user base (274 reviews vs 127), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object; mid-market and enterprise merchants with specific feature requirements should evaluate both — Survey Force by Salesforce Labs's 274-review base may include the workflow context that matches your specific use case better than 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Survey Force by Salesforce Labs audit • 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object audit
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| Keyword | Survey Force by Salesforce Labs | 123FormBuilder |
|---|---|---|
| order form | #3 | #2 |
| surveys | #21 | #4 |
| survey app | #1 | #8 |
| survey | #2 | #7 |
| survey builder | #15 | #1 |
| Signal | Survey Force by Salesforce Labs | 123FormBuilder |
|---|---|---|
| Average rating | 3.2 ★ (274) | 4.9 ★ (127) |
| Reviews · last 7 days | — | +0 |
| Reviews · last 30 days | — | +0 |
| Reviews · last 90 days | — | +0 |
Survey Force by Salesforce Labs is the cheaper option — it offers a free plan (free). 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object starts at paid. Both publish their pricing on the Salesforce AppExchange marketplace; AppRanks mirrors what's listed on each refresh cycle.
123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object has the higher average rating (4.9★ from 127 reviews) compared to Survey Force by Salesforce Labs (3.2★ from 274 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Survey Force by Salesforce Labs fits better if you prioritize broader integrations; 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange marketplace. Survey Force by Salesforce Labs has more onboarding documentation maturity (274 reviews vs 127), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Survey Force by Salesforce Labs typically suits early-stage and growth-mode stores based on its review-base composition (274 reviews). 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object aligns more with early-stage and growth-mode stores (127 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Survey Force by Salesforce Labs and 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from 123FormBuilder: Forms & Surveys, dynamically connected to any Salesforce object" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.