Side-by-side comparison · 24 data points
Drive positive outcomes across your client, candidate or patient lifecycle by leveraging AI to start conversations, guide decisions and fulfill promises over sms/mms messaging.
| SMS-Magic | Business Messaging | Konnect Insights | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | — | — |
| Languages | ||
| Platforms | ||
| Developer |
Get the power of Social Listening, Social CRM with Konnect Insights. Listen to the customers from all social channels, reply to them from the comfort of Salesforce and offer unified customer experience.
| Metric | SMS-Magic | Business Messaging | Konnect Insights |
|---|---|---|
| Rating | 4.8 ★ | ★ 4.9 ★ |
| Total reviews | ★ 1.1k | 13 |
| Free plan | — | ★ Yes |
| Pricing | paid | free_to_install |
| Pricing tiers | 1 tier | 1 tier |
| Listed features | 8 | 8 |
| Languages | 16 supported | 1 supported |
| Listed since | Mar 2010 | Jan 2024 |
SMS-Magic | Business Messaging and Konnect Insights are evenly matched on rating (4.8★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
On pricing, Konnect Insights offers a free tier (free_to_install) while SMS-Magic | Business Messaging starts at paid. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.
SMS-Magic | Business Messaging has the larger user base (1,135 reviews vs 13), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Konnect Insights's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most admins the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: SMS-Magic | Business Messaging audit • Konnect Insights audit
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| Last updated | — | — |
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| Keyword | SMS-Magic | Business Messaging | Konnect Insights |
|---|---|---|
| sprout social | #2 | #9 |
| insights and | #4 | #9 |
| maggie brings proactive | #12 | #6 |
| survey app | #106 | #37 |
| surveys | #120 | #109 |
Konnect Insights is the cheaper option — it offers a free plan (free_to_install). SMS-Magic | Business Messaging starts at paid. Both publish their pricing on the Salesforce AppExchange; AppRanks mirrors what's listed on each refresh cycle.
SMS-Magic | Business Messaging (4.8★, 1,135 reviews) and Konnect Insights (4.9★, 13 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
Konnect Insights holds the higher average rating (4.9★ vs 4.8★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange. SMS-Magic | Business Messaging has the deeper published review base (1,135 vs 13), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
SMS-Magic | Business Messaging typically suits early-stage and growth-mode teams based on its published review base (1,135 reviews). Konnect Insights typically suits early-stage and growth-mode teams based on its published review base (13 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. SMS-Magic | Business Messaging and Konnect Insights both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Konnect Insights" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
