Which works better for small vs large Salesforce AppExchange admins?

IndustryComplete: NAICS, SIC and ISIC data typically suits early-stage and growth-mode teams based on its published review base (9 reviews). Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More typically suits early-stage and growth-mode teams based on its published review base (153 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

AppRanks

IndustryComplete vs Kubaru: Fully — Salesforce

Kubaru vs IndustryComplete

Side-by-side comparison · 24 data points

Kubaru

5.0·153reviews

Are you looking for a better way to assign leads, contacts, cases, opportunities, and other records in Salesforce? Kubaru provides all the tools you need to optimize your assignment strategy. Start your free 30 day trial today!

salesforcepaid

Change

1. Listing metadata

Field-level data

	IndustryComplete	Kubaru
Tagline	“AI‑driven Industry Classification – Auto‑assign Industry field and add company overview Automate industry classification and enrichment by retrieving company information and assigning NAICS, SIC, or ISIC codes to Salesforce leads and accounts. ”245 chars	“Are you looking for a better way to assign leads, contacts, cases, opportunities, and other records in Salesforce? Kubaru provides all the tools you need to optimize your assignment strategy. Start your free 30 day trial today!”227 chars
Description	1016 / 2000 chars51% used	1116 / 2000 chars56% used
Screenshots	—	—
Languages	nlenfifrde+10 more	en
Platforms	Salesforce	Salesforce
Developer	ProvenWorks	Kubaru

At a glance

8 metrics · auto-computed

Feature comparison between IndustryComplete: NAICS, SIC and ISIC data and Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More
Metric	IndustryComplete: NAICS, SIC and ISIC data	Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More
Rating	5.0 ★	5.0 ★
Total reviews	9	★ 153
Free plan	—	—
Pricing	paid	paid
Pricing tiers	★ 2 tiers	1 tier
Listed features	9	9
Languages	15 supported	1 supported
Listed since	Dec 2009	Feb 2018

AppRanks verdict

Generated from live data on this page

The call

IndustryComplete: NAICS, SIC and ISIC data and Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More are evenly matched on rating (5.0★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.

Pricing

Pricing entry tiers: IndustryComplete: NAICS, SIC and ISIC data at paid, Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.

Review base

Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More has the larger user base (153 reviews vs 9), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. IndustryComplete: NAICS, SIC and ISIC data's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most admins the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: IndustryComplete: NAICS, SIC and ISIC data audit • Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More audit

Listed	December 18, 2009	February 21, 2018

Last updated	—	—

3. Features

As listed by each developer

IndustryComplete

Automatically assign industry standards Assign NAICS, SIC, or ISIC codes to accounts and leads without manual effort, ensuring consistent and structured industry data across Salesforce.
Automate enrichment at scale Take advantage of a Salesforce Flow to automate the enrichment of your Leads and Accounts without user interaction.
Enrich records directly within Salesforce Retrieve company information and populate industry fields and descriptions without leaving the Salesforce platform
Improve reporting and segmentation Use structured industry data to filter, segment, and analyse your prospects and customers more effectively within Salesforce
Have up-to-date company information Retrieve live company data at the time of enrichment, helping avoid reliance on static or outdated data
AI‑driven research IndustryComplete’s AI scans the web in real‑time to deliver the most accurate industry classification before assignment.
Customisable mapping Map the assigned NAICS, SIC or ISIC codes to the Industry pick‑list values you define in Salesforce, keeping your taxonomy consistent.
Reclassify records more easily Store granular industry classifications in Salesforce so you can remap them later if your segmentation model changes, without re-researching every record.
Support multiple industries per record Attach multiple industry classifications to accounts and leads, then prioritise them where primary and secondary industries both matter.

Kubaru

INSTANT ASSIGNMENT Say goodbye to managing complex assignment rules. Kubaru makes it easy to instantly assign leads, cases, opportunities, and other records to the right user. Eliminate manual work, reduce response time, and hit your speed-to-lead goals.
EASY TO USE Kubaru makes it easy to automate even the most complex assignment logic—no coding or Salesforce admin access required. Eliminate bottlenecks and empower your team to manage assignments. Start a trial to see for yourself how easy it is to use!
INTELLIGENT ROUTING Kubaru provides powerful features to ensure records are always assigned to the right person. Key features include weighted round robin assignment, workload balancing, territory management, skill-based routing, shark tanks, and more.
SLA ENFORCEMENT Kubaru will monitor lead and case response times and escalate or reassign unworked records before they go cold. Keep your pipeline warm, measure employee performance, and ensure your team meets SLAs for both sales and support.
USER AVAILABILITY Never assign records to unavailable users again. Kubaru makes it easy to configure user work shifts, out-of-office schedules, workload capacity limits, and more—ensuring records are only routed to users who are available to respond.

Keyword	IndustryComplete	Kubaru
assign	#6	#11
lead	#120	#21

7. App details

Long-form description · keyword frequency

IndustryComplete

Key features of IndustyComplete: ✔ AI‑driven research assigns NAICS, SIC, or ISIC industry classifications in real‑time. ✔ Map the assigned codes to your organisation‑defined Salesforce Industry field values. ✔ Supports NAICS07, NAICS12, NAICS17, NAICS22, US SIC 1987, and ISICr40 industry standards. ✔ Live company research helps classify records using current company information. ✔Standardised industry data supports reporting, segmentation, routing, and lead qualification. ✔ IndustryComplete is quick to set up, easy to use, and fully customizable to fit your needs. ✔ Attach multiple industries to accounts and leads, and prioritise them with a couple of clicks. ✔ Populate industry fields along with descriptions stored directly in Salesforce. ✔ Remove ambiguity from industry selection and enhance data segmentation. ✔ Run IndustryComplete inside Salesforce using your existing workflows and automation ✔Use consistent industry data to support ICP matching, lead scoring, and territory assignment.

Top keywords

industry7×5.22%
data3×2.24%
salesforce3×2.24%
company2×1.49%
industry data2×1.49%
industrycomplete2×1.49%
lead2×1.49%
research2×1.49%
segmentation2×1.49%
sic2×1.49%
supports2×1.49%

Kubaru

Kubaru provides all the features you need to fully automate the assignment of leads, cases, contacts, and other objects in Salesforce: • Assign ANY standard or custom object • Round robin • Weighted assignment • Skill-based assignment • Shark tanks • Duplicate matching • Load balancing • Territory management • Automated reassignment of unworked records • Assign to logged-in reps only • Schedules • Notifications (email, mobile, Slack, Chatter, Lightning, push alerts, sound alerts, etc.) • Automatic reimbursement for lost/rejected leads • Assignment logs How Kubaru helps: • Eliminate territory disputes between reps using round robin lead assignment • Assign leads and cases to reps based on availability, product knowledge, language, etc. • Use weighted lead assignment to direct more leads to top performers • Use load balancing to balance the workload between support reps • Create separate distribution schedules for geographically dispersed teams • Configure routers to reassign unworked leads before they go cold Ensure leads and other records never go uncontacted again. Install a free trial today!

Top keywords

assignment6×4.00%
leads6×4.00%
reps4×2.67%
assign3×2.00%
alerts2×1.33%
balancing2×1.33%
between2×1.33%
cases2×1.33%
etc2×

Frequently asked

Common questions about this comparison

Is IndustryComplete: NAICS, SIC and ISIC data or Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More cheaper?

Both IndustryComplete: NAICS, SIC and ISIC data and Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More offer paid plans only. IndustryComplete: NAICS, SIC and ISIC data starts at paid; Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More starts at paid. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, IndustryComplete: NAICS, SIC and ISIC data or Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More?

IndustryComplete: NAICS, SIC and ISIC data (5.0★, 9 reviews) and Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More (5.0★, 153 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.

Should I choose IndustryComplete: NAICS, SIC and ISIC data or Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More?

AppRanks cannot separate these two on rating — both sit at 5.0★. Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More does carry the larger published review base (153 vs 9). Read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, IndustryComplete: NAICS, SIC and ISIC data or Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More?

Both apps are one-click installs from the Salesforce AppExchange. Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More has the deeper published review base (153 vs 9), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Kubaru vs IndustryComplete

Kubaru

1. Listing metadata

IndustryComplete

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. Activity in the last 90 days

IndustryComplete · 2 changes

Kubaru · 0 changes

7. App details

Frequently asked

Is IndustryComplete: NAICS, SIC and ISIC data or Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More cheaper?

Which has better reviews, IndustryComplete: NAICS, SIC and ISIC data or Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More?

Should I choose IndustryComplete: NAICS, SIC and ISIC data or Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More?

Which is faster to set up, IndustryComplete: NAICS, SIC and ISIC data or Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More?

See full keyword rankings, install trends, and weekly alerts

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