Side-by-side comparison · 24 data points
Ensure your users enter consistent address region names with validation and standardization features. No need to clean your existing data before implementing, clean as you go knowing all new data is validated.
| AddressTools Free | Muster Advocacy | |
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Muster for Salesforce gives your team the tools and data to drive public policy change, enrich your contacts with key advocacy information, and seamlessly work with your Salesforce instance.
| Metric | AddressTools Free: Address Validation and Standardisation Suite | Muster Advocacy |
|---|---|---|
| Rating | 4.8 ★ | — |
| Total reviews | 251 | 0 |
| Free plan | Yes | Yes |
| Pricing | free | free_to_install |
| Pricing tiers | — | 1 tier |
| Listed features | ★ 4 | 3 |
| Languages | 1 supported | 1 supported |
| Listed since | Jul 2009 | Sep 2024 |
Based on the data on this page, AddressTools Free: Address Validation and Standardisation Suite is the stronger choice for most Salesforce AppExchange admins — 4.8★ vs Muster Advocacy's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: AddressTools Free: Address Validation and Standardisation Suite at free, Muster Advocacy at free_to_install. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
AddressTools Free: Address Validation and Standardisation Suite has the larger user base (251 reviews vs 0), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Muster Advocacy's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage admins who need fast install and low risk should default to AddressTools Free: Address Validation and Standardisation Suite; mid-market and enterprise admins with specific feature requirements should evaluate both — Muster Advocacy's 0-review base may include the workflow context that matches your specific use case better than AddressTools Free: Address Validation and Standardisation Suite's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: AddressTools Free: Address Validation and Standardisation Suite audit • Muster Advocacy audit
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| Keyword | AddressTools Free | Muster Advocacy |
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| address | #2 | Not ranked |
| users to validate | #3 | Not ranked |
| ensure | #3 | Not ranked |
| advocacy | Not ranked | #3 |
| advocates | Not ranked | #7 |
Both AddressTools Free: Address Validation and Standardisation Suite and Muster Advocacy offer paid plans only. AddressTools Free: Address Validation and Standardisation Suite starts at free; Muster Advocacy starts at free_to_install. Compare the per-tier features in the Pricing section above before committing.
AppRanks cannot separate these two on rating, because neither publishes one. AddressTools Free: Address Validation and Standardisation Suite does carry the larger published review base (251 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange. AddressTools Free: Address Validation and Standardisation Suite has the deeper published review base (251 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
AddressTools Free: Address Validation and Standardisation Suite typically suits early-stage and growth-mode teams based on its published review base (251 reviews). Muster Advocacy typically suits early-stage and growth-mode teams based on its published review base (0 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. AddressTools Free: Address Validation and Standardisation Suite and Muster Advocacy both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Muster Advocacy" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
