Should I choose Conga Composer | Document generation and reporting for Salesforce made easy or In-App Guidance Dashboard: Prompt Engagement?

Conga Composer | Document generation and reporting for Salesforce made easy holds the higher average rating (4.7★ vs 4.5★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which works better for small vs large Salesforce AppExchange admins?

Conga Composer | Document generation and reporting for Salesforce made easy typically suits early-stage and growth-mode teams based on its published review base (950 reviews). In-App Guidance Dashboard: Prompt Engagement typically suits early-stage and growth-mode teams based on its published review base (2 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

AppRanks

Conga Composer | vs In-App Guidance — Salesforce

In-App Guidance Dashboard vs Conga Composer | Document generation and reporting for Salesforce made easy

Side-by-side comparison · 24 data points

In-App Guidance Dashboard

4.5·2reviews

Improve your In-App Guidance with real-time prompt insights. Ensure success with pre-built engagement metrics. See which users and profiles are engaging most, evaluate trends, and empower learning! We also offer a walkthrough dashboard (see below)

salesforcefree

Change

1. Listing metadata

Field-level data

	Conga Composer \| Document generation and reporting for Salesforce made easy	In-App Guidance Dashboard
Tagline	“Automatically generate your most critical company documents, such as proposals and quotes, contracts, bills and invoices, and customer communications documents using pre-built or customized templates automatically populated with data from any source. ”252 chars	“Improve your In-App Guidance with real-time prompt insights. Ensure success with pre-built engagement metrics. See which users and profiles are engaging most, evaluate trends, and empower learning! We also offer a walkthrough dashboard (see below)”249 chars
Description	961 / 2000 chars48% used	643 / 2000 chars32% used
Screenshots	—	—
Languages	nlenfifrde+11 more	en
Platforms	Salesforce	Salesforce
Developer	Conga	Salesforce Labs

At a glance

8 metrics · auto-computed

Feature comparison between Conga Composer | Document generation and reporting for Salesforce made easy and In-App Guidance Dashboard: Prompt Engagement
Metric	Conga Composer \| Document generation and reporting for Salesforce made easy	In-App Guidance Dashboard: Prompt Engagement
Rating	★ 4.7 ★	4.5 ★
Total reviews	★ 950	2
Free plan	—	★ Yes
Pricing	paid	free
Pricing tiers	1 tier	—
Listed features	★ 9	3
Languages	16 supported	1 supported
Listed since	Nov 2009	Jul 2020

AppRanks verdict

Generated from live data on this page

The call

Conga Composer | Document generation and reporting for Salesforce made easy edges out In-App Guidance Dashboard: Prompt Engagement on rating (4.7★ vs 4.5★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.

Pricing

On pricing, In-App Guidance Dashboard: Prompt Engagement offers a free tier (free) while Conga Composer | Document generation and reporting for Salesforce made easy starts at paid. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.

Review base

Conga Composer | Document generation and reporting for Salesforce made easy has the larger user base (950 reviews vs 2), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. In-App Guidance Dashboard: Prompt Engagement's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended by size: small/early-stage admins who need fast install and low risk should default to Conga Composer | Document generation and reporting for Salesforce made easy; mid-market and enterprise admins with specific feature requirements should evaluate both — In-App Guidance Dashboard: Prompt Engagement's 2-review base may include the workflow context that matches your specific use case better than Conga Composer | Document generation and reporting for Salesforce made easy's broader-but-shallower coverage.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Conga Composer | Document generation and reporting for Salesforce made easy audit • In-App Guidance Dashboard: Prompt Engagement audit

Listed	November 10, 2009	July 28, 2020

Last updated	—	—

3. Features

As listed by each developer

Conga Composer | Document generation and reporting for Salesforce made easy

Get up and running quickly with Composer to reduce document delivery time. Gain additional insights with notifications and document history that increase visibility, speeding up team velocity, processes, and business cycles.
Merge data from anywhere into any template with the Conga Composer API. Easily embed document generation solutions into any website, app, and/or platform, and populate documents with data from any system of record while sending and saving as needed.
Fully control standardization and branding of your documents, ensuring everything you send out is accurate and current
Eliminate the risk of data inconsistency across your business cycle, including manual errors and rogue discounting from your teams.
Fully white label your document and agreement process to improve customer experience and lower security risks
Complete, accurate documents to address almost any use case in .PDF, Microsoft Word, Excel, PowerPoint, and HTML formats.
Incorporate professional, complex content such as tables, images, rich text, charts, dashboards, custom fonts, watermarks, and global currencies.
Lower points of friction and speed up time to value with fully embedded and automated solutions directly where your customers and employees operate
Easily integrate into CPQ and CLM processes for your business to speed up your revenue lifecycle

In-App Guidance Dashboard

✦ Understand how users are engaging with prompts and improve learning experiences. → Measure actions and dismiss clicks, see trends across prompts, and drill down into detailed information about each prompt and user.
✦ Easily join user data with prompt data. → Use our pre-built custom report type with user data such as roles and profiles. Customize the report type to join with custom user data so you can segment information in ways most relevant for your org.
✦ No need to build from scratch! → Customize our out-of-the-box dashboard, or save time constructing your own prompt metrics and dashboards from customizable reports that have relevant metrics and formulas built-in.

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Conga Composer \| Document generation and reporting for Salesforce made easy	In-App Guidance Dashboard
form template	#46	#111
sign app	#91	#98

6. Quality signals

Reviews · velocity · latest sentiment

Signal	Conga Composer \| Document generation and reporting for Salesforce made easy	In-App Guidance Dashboard
Average rating	4.7 ★ (950)	4.5 ★ (2)
Rating distribution	573% 418% 30% 20% 19%	5— 4— 3— 2— 1—

5 latest reviews · each app

Conga Composer | Document generation and reporting for Salesforce made easy

Jan 14, 2026
Billing Practices Are a Dealbreaker (Unauthorized Seat Added at Renewal) We’ve been a Conga customer for ~15 years, and I’m disappointed to say the billing experience has deteriorated to the point where I would not recommend this product based on account management and invoicing practices alone. At renewal, our invoi

7. App details

Long-form description · keyword frequency

Conga Composer | Document generation and reporting for Salesforce made easy

With Conga Composer, easily create beautiful and accurate digital documents using pre-built or customized templates automatically populated with data from Salesforce. Send consistent and personalized documents that elevate your brand and delight your customers. Generate any document: ✔ Quotes ✔ Proposals ✔ Account plans ✔ Invoices/receipts ✔ Contracts ✔ Work orders ✔ Reports & charts ✔ Shipping documents ✔ And more! Into the following formats: ✔ Word ✔ Excel ✔ PowerPoint ✔ PDF ✔ HTML Extend efficiency with: ✔ Conga Batch: Create and send documents as a batch on a custom schedule ✔ Conga Trigger: Create documents with no clicks using customizable triggers ✔ Conga Composer API: Directly embed Composer into your website, portal, or application Integrations: ✔ Conga Contracts for Salesforce ✔ Conga Grid ✔ Conga Sign Compatible with Sales Cloud, Service Cloud, Experience Cloud, Revenue Cloud, Communities, Portals, Platform, Salesforce1 & Lightning

Top keywords

conga7×5.69%
documents5×4.07%
cloud4×3.25%
composer3×2.44%
batch2×1.63%
conga composer2×1.63%
contracts2×1.63%
salesforce2×1.63%
send2×1.63%

In-App Guidance Dashboard

In-App Guidance prompts are generally available within Salesforce already, and this package offers reports and dashboards to measure engagement with prompts. Use this dashboard as a template, and customize the reports to fit your organization's needs! See the full documentation with FAQs and how to customize the dashboard and reports here: http://sfdc.co/in-app-guidance-dashboard-faqs. IMPORTANT NOTE: This is one of two dashboard packages for In-App Guidance. This package is for single prompts which are free for all users. The second dashboard package is for multiple-step walkthroughs: http://sfdc.co/walkthrough-engagement-dashboard.

Top keywords

dashboard4×4.40%
package3×3.30%
prompts3×3.30%
reports3×3.30%
co2×2.20%
customize2×2.20%
guidance2×2.20%
http2×2.20%
http sfdc2×2.20%
http sfdc co2×2.20%
in-app

In-App Guidance Dashboard vs Conga Composer | Document generation and reporting for Salesforce made easy

In-App Guidance Dashboard

1. Listing metadata

Conga Composer | Document generation and reporting for Salesforce made easy

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. Quality signals

5 latest reviews · each app

7. App details

Frequently asked

Is Conga Composer | Document generation and reporting for Salesforce made easy or In-App Guidance Dashboard: Prompt Engagement cheaper?

Which has better reviews, Conga Composer | Document generation and reporting for Salesforce made easy or In-App Guidance Dashboard: Prompt Engagement?

Should I choose Conga Composer | Document generation and reporting for Salesforce made easy or In-App Guidance Dashboard: Prompt Engagement?

Which is faster to set up, Conga Composer | Document generation and reporting for Salesforce made easy or In-App Guidance Dashboard: Prompt Engagement?

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More popular comparisons

Which works better for small vs large Salesforce AppExchange admins?

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