Side-by-side comparison · 24 data points
Quickly add your Salesforce records to Emma. See your sends, opens and click right from within Salesforce. Automatically manages subscriber opt-outs.
| Conga Composer | Document generation and reporting for Salesforce made easy | Emma for Salesforce | | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | — | — |
| Languages | ||
| Platforms | ||
| Developer |
Automatically generate your most critical company documents, such as proposals and quotes, contracts, bills and invoices, and customer communications documents using pre-built or customized templates automatically populated with data from any source.
| Metric | Conga Composer | Document generation and reporting for Salesforce made easy | Emma for Salesforce | Email Marketing & Mass Email for Agencies |
|---|---|---|
| Rating | 4.7 ★ | ★ 4.8 ★ |
| Total reviews | ★ 950 | 4 |
| Free plan | — | — |
| Pricing | paid | paid |
| Pricing tiers | 1 tier | 1 tier |
| Listed features | ★ 9 | 3 |
| Languages | 16 supported | 1 supported |
| Listed since | Nov 2009 | Jan 2020 |
Conga Composer | Document generation and reporting for Salesforce made easy and Emma for Salesforce | Email Marketing & Mass Email for Agencies are evenly matched on rating (4.7★ vs 4.8★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: Conga Composer | Document generation and reporting for Salesforce made easy at paid, Emma for Salesforce | Email Marketing & Mass Email for Agencies at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Conga Composer | Document generation and reporting for Salesforce made easy has the larger user base (950 reviews vs 4), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Emma for Salesforce | Email Marketing & Mass Email for Agencies's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most admins the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Conga Composer | Document generation and reporting for Salesforce made easy audit • Emma for Salesforce | Email Marketing & Mass Email for Agencies audit
| Listed |
|---|
| Last updated | — | — |
|---|
| Keyword | Conga Composer | Document generation and reporting for Salesforce made easy | Emma for Salesforce | |
|---|---|---|
| your business | #1 | Not ranked |
| documents such | #1 | Not ranked |
| salesforce cloud | #1 | Not ranked |
| mass email | Not ranked | #4 |
| email tracking | Not ranked | #8 |
| Signal | Conga Composer | Document generation and reporting for Salesforce made easy | Emma for Salesforce | |
|---|---|---|
| Average rating | 4.7 ★ (950) | 4.8 ★ (4) |
| Rating distribution | 573% 418% 30% 20% 19% | 5— 4— 3— 2— 1— |
Billing Practices Are a Dealbreaker (Unauthorized Seat Added at Renewal) We’ve been a Conga customer for ~15 years, and I’m disappointed to say the billing experience has deteriorated to the point where I would not recommend this product based on account management and invoicing practices alone. At renewal, our invoi
Both Conga Composer | Document generation and reporting for Salesforce made easy and Emma for Salesforce | Email Marketing & Mass Email for Agencies offer paid plans only. Conga Composer | Document generation and reporting for Salesforce made easy starts at paid; Emma for Salesforce | Email Marketing & Mass Email for Agencies starts at paid. Compare the per-tier features in the Pricing section above before committing.
Conga Composer | Document generation and reporting for Salesforce made easy (4.7★, 950 reviews) and Emma for Salesforce | Email Marketing & Mass Email for Agencies (4.8★, 4 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
Emma for Salesforce | Email Marketing & Mass Email for Agencies holds the higher average rating (4.8★ vs 4.7★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Great product for creating documents and customize We have been using composer for 7 years and it is very helping our business teams to generate documents as per programs basis and launch them in prod quickly. Great product with features to taggle along multiple formats.
Great user experience Very intuitive
It is a very useful product We have extensively used the product
Great App Great App easy to use and intuitive user interface
No reviews yet.
Both apps are one-click installs from the Salesforce AppExchange. Conga Composer | Document generation and reporting for Salesforce made easy has the deeper published review base (950 vs 4), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Conga Composer | Document generation and reporting for Salesforce made easy typically suits early-stage and growth-mode teams based on its published review base (950 reviews). Emma for Salesforce | Email Marketing & Mass Email for Agencies typically suits early-stage and growth-mode teams based on its published review base (4 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Conga Composer | Document generation and reporting for Salesforce made easy and Emma for Salesforce | Email Marketing & Mass Email for Agencies both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Emma for Salesforce | Email Marketing & Mass Email for Agencies" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.