Which works better for small vs large Salesforce AppExchange stores?

Conga Composer Salesforce Connector | document generation for anyone, anywhere typically suits early-stage and growth-mode stores based on its review-base composition (949 reviews). AL FORM GENERATOR aligns more with early-stage and growth-mode stores (2 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.

AppRanks

Conga Composer vs AL FORM GENERATOR — Salesforce

Conga Composer Salesforce Connector | document generation for anyone, anywhere vs AL FORM GENERATOR

Side-by-side comparison · 24 data points

Conga Composer Salesforce Connector | document generation for anyone, anywhere

4.7·949reviews

Automatically generate your most critical company documents, such as proposals and quotes, contracts, bills and invoices, and customer communications documents using pre-built or customized templates automatically populated with data from any source.

Shopifypaid

Change

1. Listing metadata

Field-level data

	Conga Composer Salesforce Connector \| document generation for anyone, anywhere	AL FORM GENERATOR
Tagline	“Automatically generate your most critical company documents, such as proposals and quotes, contracts, bills and invoices, and customer communications documents using pre-built or customized templates automatically populated with data from any source. ”252 chars	“Using Salesforce Fieldsets and AL_FORM_GENERATOR you can create responsive Forms to use within Salesforce lightning pages(App, Home, and Record Pages) with different Access permissions and with no extra development.”218 chars
Description	961 / 2000 chars48% used	712 / 2000 chars36% used
Screenshots	—	—
Languages	nlenfifrde+11 more	nlenfifrde+11 more
Platforms	Shopify	Shopify
Developer	Conga

At a glance

9 metrics · auto-computed

Feature comparison between Conga Composer Salesforce Connector | document generation for anyone, anywhere and AL FORM GENERATOR
Metric	Conga Composer Salesforce Connector \| document generation for anyone, anywhere	AL FORM GENERATOR
Rating	★ 4.7 ★	3.5 ★
Total reviews	★ 949	2
Free plan	—	★ Yes
Pricing	paid	free
Built for Shopify	—	—
Pricing tiers	1 tier	—
Listed features	9	—
Languages	16 supported	16 supported
Listed since	Nov 2009	Jun 2020

AppRanks verdict

Generated from live data on this page

Based on the data on this page, Conga Composer Salesforce Connector | document generation for anyone, anywhere is the stronger choice for most Salesforce AppExchange merchants — 4.7★ vs AL FORM GENERATOR's 3.5★ is a meaningful gap that usually reflects real product or support quality differences across the user base. On pricing, AL FORM GENERATOR offers a free tier (free) while Conga Composer Salesforce Connector | document generation for anyone, anywhere starts at paid. The free option meaningfully reduces evaluation cost, particularly for stores at sub-1K monthly orders where the entry-paid tier can outpace the value delivered. Conga Composer Salesforce Connector | document generation for anyone, anywhere has the larger user base (949 reviews vs 2), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. AL FORM GENERATOR's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Conga Composer Salesforce Connector | document generation for anyone, anywhere; mid-market and enterprise merchants with specific feature requirements should evaluate both — AL FORM GENERATOR's 2-review base may include the workflow context that matches your specific use case better than Conga Composer Salesforce Connector | document generation for anyone, anywhere's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Conga Composer Salesforce Connector | document generation for anyone, anywhere audit • AL FORM GENERATOR audit

Listed	November 10, 2009	June 3, 2020

Last updated	—	—

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Conga Composer Salesforce Connector \| document generation for anyone, anywhere	AL FORM GENERATOR
form template	#47	#36
contract form	#42	#64
form	#95	#241
Inquiry Form	#109	#241
forms	#98	#45

8. Quality signals

Reviews · velocity · latest sentiment

Signal	Conga Composer Salesforce Connector \| document generation for anyone, anywhere	AL FORM GENERATOR
Average rating	4.7 ★ (949)	3.5 ★ (2)
Rating distribution	573% 418% 30% 20% 19%	5— 4— 3— 2— 1—

5 latest reviews · each app

Conga Composer Salesforce Connector | document generation for anyone, anywhere

Jan 14, 2026
Billing Practices Are a Dealbreaker (Unauthorized Seat Added at Renewal) We’ve been a Conga customer for ~15 years, and I’m disappointed to say the billing experience has deteriorated to the point where I would not recommend this product based on account management and invoicing practices alone. At renewal, our invoi

9. App details

Long-form description · keyword frequency

Conga Composer Salesforce Connector | document generation for anyone, anywhere

With Conga Composer, easily create beautiful and accurate digital documents using pre-built or customized templates automatically populated with data from Salesforce. Send consistent and personalized documents that elevate your brand and delight your customers. Generate any document: ✔ Quotes ✔ Proposals ✔ Account plans ✔ Invoices/receipts ✔ Contracts ✔ Work orders ✔ Reports & charts ✔ Shipping documents ✔ And more! Into the following formats: ✔ Word ✔ Excel ✔ PowerPoint ✔ PDF ✔ HTML Extend efficiency with: ✔ Conga Batch: Create and send documents as a batch on a custom schedule ✔ Conga Trigger: Create documents with no clicks using customizable triggers ✔ Conga Composer API: Directly embed Composer into your website, portal, or application Integrations: ✔ Conga Contracts for Salesforce ✔ Conga Grid ✔ Conga Sign Compatible with Sales Cloud, Service Cloud, Experience Cloud, Revenue Cloud, Communities, Portals, Platform, Salesforce1 & Lightning

Top keywords

conga7×5.69%
documents5×4.07%
cloud4×3.25%
composer3×2.44%
batch2×1.63%
conga composer2×1.63%
contracts2×1.63%
salesforce2×1.63%
send2×1.63%

AL FORM GENERATOR

Using Salesforce Fieldsets and AL_FORM_GENERATOR you can create responsive Forms to use within Salesforce lightning pages(App, Home, and Record Pages) with different Access permissions and with no extra development. - Create your Sobject FieldSet. - Drag and drop the component on your page. - Populate the properties fields : * Choose the Mode(Create, Read Only, Read/ Write). * Select the fieldset API Name. * Populate the Sobject Name field if you choose CREATE Mode. * Populate the Title (Optional). * Adjust the Form View for Small, Medium, and Large Devices. * Save the Lightning page. * Start using the Form. watch the Demo for more details.

Top keywords

form3×2.94%
populate3×2.94%
choose2×1.96%
fieldset2×1.96%
lightning2×1.96%
mode2×1.96%
name2×1.96%
page2×1.96%
pages2×1.96%
read2×1.96%
salesforce2×1.96%

Conga Composer Salesforce Connector | document generation for anyone, anywhere vs AL FORM GENERATOR

Conga Composer Salesforce Connector | document generation for anyone, anywhere

1. Listing metadata

AL FORM GENERATOR

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

8. Quality signals

5 latest reviews · each app

9. App details

Frequently asked

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Should I choose Conga Composer Salesforce Connector | document generation for anyone, anywhere or AL FORM GENERATOR?

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Which works better for small vs large Salesforce AppExchange stores?

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