Which works better for small vs large Salesforce AppExchange stores?

Conga Composer Salesforce Connector | document generation for anyone, anywhere typically suits early-stage and growth-mode stores based on its review-base composition (949 reviews). Formstack Documents - Document Generation aligns more with early-stage and growth-mode stores (171 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.

AppRanks

Conga Composer vs Formstack Documents — Salesforce

Conga Composer Salesforce Connector | document generation for anyone, anywhere vs Formstack Documents - Document Generation

Side-by-side comparison · 24 data points

Conga Composer Salesforce Connector | document generation for anyone, anywhere

4.7·949reviews

Automatically generate your most critical company documents, such as proposals and quotes, contracts, bills and invoices, and customer communications documents using pre-built or customized templates automatically populated with data from any source.

Shopifypaid

Change

1. Listing metadata

Field-level data

	Conga Composer Salesforce Connector \| document generation for anyone, anywhere	Formstack Documents - Document Generation
Tagline	“Automatically generate your most critical company documents, such as proposals and quotes, contracts, bills and invoices, and customer communications documents using pre-built or customized templates automatically populated with data from any source. ”252 chars	“Formstack Documents automates your document generation so your sales team can easily generate contracts and proposals. Merge Salesforce data into documents and speed up your time to close by never copying and pasting data or contact information again!”251 chars
Description	961 / 2000 chars48% used	1067 / 2000 chars53% used
Screenshots	—	—
Languages	nlenfifrde+11 more	en
Platforms	Shopify	Shopify
Developer	Conga	Intellistack

At a glance

9 metrics · auto-computed

Feature comparison between Conga Composer Salesforce Connector | document generation for anyone, anywhere and Formstack Documents - Document Generation
Metric	Conga Composer Salesforce Connector \| document generation for anyone, anywhere	Formstack Documents - Document Generation
Rating	★ 4.7 ★	4.6 ★
Total reviews	★ 949	171
Free plan	—	—
Pricing	paid	paid
Built for Shopify	—	—
Pricing tiers	1 tier	—
Listed features	★ 9	3
Languages	16 supported	1 supported
Listed since	Nov 2009	Apr 2014

AppRanks verdict

Generated from live data on this page

Conga Composer Salesforce Connector | document generation for anyone, anywhere edges out Formstack Documents - Document Generation on rating (4.7★ vs 4.6★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: Conga Composer Salesforce Connector | document generation for anyone, anywhere at paid, Formstack Documents - Document Generation at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Conga Composer Salesforce Connector | document generation for anyone, anywhere has the larger user base (949 reviews vs 171), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Formstack Documents - Document Generation's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Conga Composer Salesforce Connector | document generation for anyone, anywhere; mid-market and enterprise merchants with specific feature requirements should evaluate both — Formstack Documents - Document Generation's 171-review base may include the workflow context that matches your specific use case better than Conga Composer Salesforce Connector | document generation for anyone, anywhere's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Conga Composer Salesforce Connector | document generation for anyone, anywhere audit • Formstack Documents - Document Generation audit

Listed	November 10, 2009	April 22, 2014

Last updated	—	—

3. Features

As listed by each developer

Conga Composer Salesforce Connector | document generation for anyone, anywhere

Get up and running quickly with Composer to reduce document delivery time. Gain additional insights with notifications and document history that increase visibility, speeding up team velocity, processes, and business cycles.
Merge data from anywhere into any template with the Conga Composer API. Easily embed document generation solutions into any website, app, and/or platform, and populate documents with data from any system of record while sending and saving as needed.
Fully control standardization and branding of your documents, ensuring everything you send out is accurate and current
Eliminate the risk of data inconsistency across your business cycle, including manual errors and rogue discounting from your teams.
Fully white label your document and agreement process to improve customer experience and lower security risks
Complete, accurate documents to address almost any use case in .PDF, Microsoft Word, Excel, PowerPoint, and HTML formats.
Incorporate professional, complex content such as tables, images, rich text, charts, dashboards, custom fonts, watermarks, and global currencies.
Lower points of friction and speed up time to value with fully embedded and automated solutions directly where your customers and employees operate
Easily integrate into CPQ and CLM processes for your business to speed up your revenue lifecycle

Formstack Documents - Document Generation

Simple Document Creation Import your existing documents and forms, or create professional-looking documents from scratch with our document creator. Set-up is a snap and you’ll be up and running in minutes.
Automated Cloud Delivery Merge your Salesforce data into a PDF, Word, Excel, or PowerPoint document instantly. Multiple delivery options allow you to seamlessly integrate document generation into your workflows and deliver information to clients fast.
No User Minimums Formstack Documents fees are based on the number of documents generated in a given month. Pay by usage and not by user.

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Conga Composer Salesforce Connector \| document generation for anyone, anywhere	Formstack Documents - Document Generation
documents	#2	#11
documents such	#2	#1
generation	#2	#3
document	#8	#1
your document	#87	#1

8. Quality signals

Reviews · velocity · latest sentiment

Signal	Conga Composer Salesforce Connector \| document generation for anyone, anywhere	Formstack Documents - Document Generation
Average rating	4.7 ★ (949)	4.6 ★ (171)
Rating distribution	573% 418% 30% 20% 19%	5— 4— 3— 2— 1—

5 latest reviews · each app

Conga Composer Salesforce Connector | document generation for anyone, anywhere

Jan 14, 2026
Billing Practices Are a Dealbreaker (Unauthorized Seat Added at Renewal) We’ve been a Conga customer for ~15 years, and I’m disappointed to say the billing experience has deteriorated to the point where I would not recommend this product based on account management and invoicing practices alone. At renewal, our invoi

9. App details

Long-form description · keyword frequency

Conga Composer Salesforce Connector | document generation for anyone, anywhere

With Conga Composer, easily create beautiful and accurate digital documents using pre-built or customized templates automatically populated with data from Salesforce. Send consistent and personalized documents that elevate your brand and delight your customers. Generate any document: ✔ Quotes ✔ Proposals ✔ Account plans ✔ Invoices/receipts ✔ Contracts ✔ Work orders ✔ Reports & charts ✔ Shipping documents ✔ And more! Into the following formats: ✔ Word ✔ Excel ✔ PowerPoint ✔ PDF ✔ HTML Extend efficiency with: ✔ Conga Batch: Create and send documents as a batch on a custom schedule ✔ Conga Trigger: Create documents with no clicks using customizable triggers ✔ Conga Composer API: Directly embed Composer into your website, portal, or application Integrations: ✔ Conga Contracts for Salesforce ✔ Conga Grid ✔ Conga Sign Compatible with Sales Cloud, Service Cloud, Experience Cloud, Revenue Cloud, Communities, Portals, Platform, Salesforce1 & Lightning

Top keywords

conga7×5.69%
documents5×4.07%
cloud4×3.25%
composer3×2.44%
batch2×1.63%
conga composer2×1.63%
contracts2×1.63%
salesforce2×1.63%
send2×1.63%

Formstack Documents - Document Generation

Enhance your document generation process in 3 easy steps: 1. Upload or create your documents in Formstack Documents. 2. Integrate with your standard or custom Salesforce objects. 3. Generate professional documents from Salesforce with a click. With various file types at your fingertips, you can easily create professional-looking documents that fit right in with your business. Whether you need a dynamically-generated PDF document, or the flexibility of a Word doc, Excel spreadsheet, or PowerPoint presentation, we've got you covered. Seamlessly merge your Salesforce data into a Formstack document to create: ✔ Contracts ✔ Proposals ✔ Invoices ✔ Reports ✔ Quotes ✔ Receipts Multiple delivery options make integrating documents with your workflows a breeze. Whether you need to send docs via email, save them in the cloud, or route them to a 3rd-party app, the possibilities are endless. Formstack is the best way to easily automate your contracts, simplify quotes, streamline proposals, generate reports, and much more. Get a demo today to see for yourself.

Top keywords

documents5×3.16%
document3×1.90%
formstack3×1.90%
salesforce3×1.90%
contracts2×1.27%
generate2×1.27%
proposals2×1.27%
quotes2×1.27%
reports2×

Frequently asked

Common questions about this comparison

Is Conga Composer Salesforce Connector | document generation for anyone, anywhere or Formstack Documents - Document Generation cheaper?

Both Conga Composer Salesforce Connector | document generation for anyone, anywhere and Formstack Documents - Document Generation offer paid plans only. Conga Composer Salesforce Connector | document generation for anyone, anywhere starts at paid; Formstack Documents - Document Generation starts at paid. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, Conga Composer Salesforce Connector | document generation for anyone, anywhere or Formstack Documents - Document Generation?

Conga Composer Salesforce Connector | document generation for anyone, anywhere has the higher average rating (4.7★ from 949 reviews) compared to Formstack Documents - Document Generation (4.6★ from 171 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose Conga Composer Salesforce Connector | document generation for anyone, anywhere or Formstack Documents - Document Generation?

It depends on what you're optimizing for. Conga Composer Salesforce Connector | document generation for anyone, anywhere fits better if you prioritize rating consistency; Formstack Documents - Document Generation is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.

Which is faster to set up, Conga Composer Salesforce Connector | document generation for anyone, anywhere or Formstack Documents - Document Generation?

Both apps are one-click installs from the Salesforce AppExchange marketplace. Conga Composer Salesforce Connector | document generation for anyone, anywhere has more onboarding documentation maturity (949 reviews vs 171), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.

Conga Composer Salesforce Connector | document generation for anyone, anywhere vs Formstack Documents - Document Generation

Conga Composer Salesforce Connector | document generation for anyone, anywhere

1. Listing metadata

Formstack Documents - Document Generation

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

8. Quality signals

5 latest reviews · each app

9. App details

Frequently asked

Is Conga Composer Salesforce Connector | document generation for anyone, anywhere or Formstack Documents - Document Generation cheaper?

Which has better reviews, Conga Composer Salesforce Connector | document generation for anyone, anywhere or Formstack Documents - Document Generation?

Should I choose Conga Composer Salesforce Connector | document generation for anyone, anywhere or Formstack Documents - Document Generation?

Which is faster to set up, Conga Composer Salesforce Connector | document generation for anyone, anywhere or Formstack Documents - Document Generation?

See full keyword rankings, install trends, and weekly alerts

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