Lotame vs anyGoal - Set Goals — Salesforce

Lotame vs anyGoal - Set Goals. Recognize Achievement. Improve Performance.

Side-by-side comparison · 24 data points

Lotame

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Accelerate your customer data in a privacy-first world with Lotame’s next-gen data platform Spherical. Our Salesforce integration helps brands drive growth & revenue by engaging existing customers and attracting your next best. Get Data Empowered!

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1. Listing metadata

Field-level data

	Lotame	anyGoal - Set Goals. Recognize Achievement. Improve Performance.
Tagline	“Accelerate your customer data in a privacy-first world with Lotame’s next-gen data platform Spherical. Our Salesforce integration helps brands drive growth & revenue by engaging existing customers and attracting your next best. Get Data Empowered!”247 chars	“No spreadsheets. Sales goals, quotas, KPI tracking vs targets: % to goal, quota attainment, leaderboards. Data from any Salesforce object. Targets by any lookup (reps), picklist (Lead Source), custom object (Region). 100% native. Respects role hierarchy.”254 chars
Description	1124 / 2000 chars56% used	1187 / 2000 chars59% used
Screenshots	—	—
Languages	enes	en
Platforms	Salesforce	Salesforce
Developer	Lotame	anyGoal
Listed

At a glance

8 metrics · auto-computed

Feature comparison between Lotame and anyGoal - Set Goals. Recognize Achievement. Improve Performance.
Metric	Lotame	anyGoal - Set Goals. Recognize Achievement. Improve Performance.
Rating	—	5.0 ★
Total reviews	0	33
Free plan	★ Yes	—
Pricing	free	paid
Pricing tiers	—	1 tier
Listed features	6	★ 9
Languages	2 supported	1 supported
Listed since	Jul 2023	Aug 2012

Last updated	—	—

3. Features

As listed by each developer

Lotame

Unify Known & Unknown Customers Lotame’s end-to-end data collection technology enables your brand to collect more first-party data in real time, for audience building, analytics, and activation across both known and unknown users.
Enrich & Scale Acquisition Strategies Lotame’s global 2nd/3rd-party data marketplace allows brands to seamlessly build audiences across over 40+ branded data providers and leverage the Lotame Data Exchange for enrichment and acquisition strategies.
Secure Data Collaboration Private data-sharing capabilities allow media owners/brands to share data privately and securely across partners, without giving access to individual-level data in our UI for overlap and index analysis and seamless activation.
Customer Intelligence Utilize turnkey demographic reporting, lookalike, discovery, and overlap dashboards to extend what you know about your customers.
Seamless Real-Time Activation Agnostic activation allows seamless marketing execution across any of your madtech partners at scale, with 45+ near real-time integration and activation partners.
Extend & Increase Addressability Lotame’s Panorama Graph enables brands to graph both known and unknown interactions across all omnichannel devices and extends addressability beyond email for activation at scale.

anyGoal - Set Goals. Recognize Achievement. Improve Performance.

SALESFORCE NATIVE DATA-DRIVEN GOAL TRACKING anyGoal is a Salesforce-native app for creating, assigning, and calculating data-driven goal performance directly in Salesforce without spreadsheets, custom code, or external tools.
ACTUAL VS TARGET, PERCENT TO GOAL, PEER RANKINGS Automatically calculate actual results vs target goal and Percent Achieved from live Salesforce data, so results are always current and measured against expectations, not raw numbers.
CALCULATE GOAL RESULTS FROM ANY SALESFORCE DATA Derive target performance from any data in Salesforce including Opportunities, Accounts, Orders, Invoices, Tasks, Leads, Activities, Products, Cases, Campaigns or any standard or custom Salesforce object.
SET TARGET GOALS BY ANY DIMENSION, NOT JUST USERS Set target goals by what matters to you, including users, teams, territories, accounts, products, regions, any standard or custom object, or picklists like Lead Source and Stage.
PURPOSE-BUILT CUSTOM LIGHTNING COMPONENTS Drop a goal component on any page and see results in seconds: Stack Ranking, Matrix, Progress Bar, Line Chart, Dynamic Gauge. Transparent, secure, role-based actual vs target for every viewer. No Code.

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Lotame	anyGoal - Set Goals. Recognize Achievement. Improve Performance.
quota	Not ranked	#9
dynamic	Not ranked	#9
bring neighborhood-level	Not ranked	#9

7. App details

Long-form description · keyword frequency

Lotame

With Spherical, unify, model, enrich, and activate known and unknown first-party customer data in smarter, faster, and easier ways. Build unique audiences leveraging a combination of first-/second-/third-party data for a variety of madtech use cases. With connections to valuable data and activation, you can preserve and extend data connectivity and addressability in all environments. Interoperability is core to Lotame’s mission to drive growth and derive value from customer data. Connect with leading SSPs, DSPs, ad servers, social platforms, data warehouses, personalization and measurement platforms, clean rooms, and more. Accelerate your customer data — whether you have it or need it — with Salesforce CDP and Lotame’s Spherical: • Unify Known & Unknown Customers • Enrich & Scale Acquisition Strategies • Secure Data Collaboration • Customer Intelligence • Seamless Real-Time Activation • Extend & Increase Addressability Sending data from Salesforce CDP to Lotame is free for mutual clients who already contract directly with Lotame. If you are not a mutual customer already, contact [email protected].

Top keywords

data9×5.70%
customer5×3.16%
lotame4×2.53%
customer data3×1.90%
activation2×1.27%
addressability2×1.27%
already2×1.27%
cdp2×1.27%
enrich2×1.27%
extend2×1.27%
known2×1.27%
mutual2×1.27%

anyGoal - Set Goals. Recognize Achievement. Improve Performance.

WHAT HAPPENS AFTER YOU INSTALL • You create goals directly in Salesforce within minutes • anyGoal calculates results from live Salesforce data • Results update automatically as records change BUILT FOR SCALE WITH NATIVE SALESFORCE SECURITY • Leverages existing security setup including owners and roles • Scales seamlessly from small teams to enterprise orgs • No custom code or external integrations to maintain HOW ANYGOAL DRIVES ACCOUNTABILITY IN SALESFORCE • Align entire org on your most impactful KPIs and metrics • Increase focus and visibility on what matter most • Pinpoint performance gaps early while still correctable PROVEN BY CUSTOMER RESULTS • Replaced spreadsheets with trusted, live Salesforce data • Increased alignment, competition and overall performance • Leaders rely on anyGoal results for decisive, informed action WHAT ELIFIN SAID “anyGoal is a no-brainer. It brings everything together in one place and makes goal tracking effortless." WHAT ALPINE SAID “anyGoal transformed how we manage performance in Salesforce. It’s how we hold our teams accountable, stay aligned, and make faster decisions. The best time to implement anyGoal was yesterday"

Top keywords

anygoal6×3.61%
salesforce6×3.61%
results4×2.41%
performance3×1.81%
data2×1.20%
live2×1.20%
live salesforce2×1.20%
live salesforce data

Frequently asked

Common questions about this comparison

Is Lotame or anyGoal - Set Goals. Recognize Achievement. Improve Performance. cheaper?

Lotame is the cheaper option — it offers a free plan (free). anyGoal - Set Goals. Recognize Achievement. Improve Performance. starts at paid. Both publish their pricing on the Salesforce AppExchange; AppRanks mirrors what's listed on each refresh cycle.

Should I choose Lotame or anyGoal - Set Goals. Recognize Achievement. Improve Performance.?

AppRanks cannot separate these two on rating, because neither publishes one. anyGoal - Set Goals. Recognize Achievement. Improve Performance. does carry the larger published review base (33 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Lotame or anyGoal - Set Goals. Recognize Achievement. Improve Performance.?

Both apps are one-click installs from the Salesforce AppExchange. anyGoal - Set Goals. Recognize Achievement. Improve Performance. has the deeper published review base (33 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Salesforce AppExchange admins?

Lotame typically suits early-stage and growth-mode teams based on its published review base (0 reviews). anyGoal - Set Goals. Recognize Achievement. Improve Performance. typically suits early-stage and growth-mode teams based on its published review base (33 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

Can I migrate data between Lotame and anyGoal - Set Goals. Recognize Achievement. Improve Performance.?

Migration support varies by app and category. Lotame and anyGoal - Set Goals. Recognize Achievement. Improve Performance. both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Lotame" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

Lotame vs anyGoal - Set Goals. Recognize Achievement. Improve Performance.

Lotame

1. Listing metadata

anyGoal - Set Goals. Recognize Achievement. Improve Performance.

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. Activity in the last 90 days

Lotame · 0 changes

anyGoal - Set Goals. Recognize Achievement. Improve Performance. · 3 changes

7. App details

Frequently asked

Is Lotame or anyGoal - Set Goals. Recognize Achievement. Improve Performance. cheaper?

Should I choose Lotame or anyGoal - Set Goals. Recognize Achievement. Improve Performance.?

Which is faster to set up, Lotame or anyGoal - Set Goals. Recognize Achievement. Improve Performance.?

Which works better for small vs large Salesforce AppExchange admins?

Can I migrate data between Lotame and anyGoal - Set Goals. Recognize Achievement. Improve Performance.?

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