Should I choose 360 Mass Mailer: Salesforce Native Email Marketing & Automation App or ActiveCampaign: Customer Experience Marketing Automation for Salesforce?

360 Mass Mailer: Salesforce Native Email Marketing & Automation App holds the higher average rating (4.9★ vs 4.2★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, 360 Mass Mailer: Salesforce Native Email Marketing & Automation App or ActiveCampaign: Customer Experience Marketing Automation for Salesforce?

Both apps are one-click installs from the Salesforce AppExchange. ActiveCampaign: Customer Experience Marketing Automation for Salesforce has the deeper published review base (156 vs 54), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Salesforce AppExchange admins?

360 Mass Mailer: Salesforce Native Email Marketing & Automation App typically suits early-stage and growth-mode teams based on its published review base (54 reviews). ActiveCampaign: Customer Experience Marketing Automation for Salesforce typically suits early-stage and growth-mode teams based on its published review base (156 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

Can I migrate data between 360 Mass Mailer: Salesforce Native Email Marketing & Automation App and ActiveCampaign: Customer Experience Marketing Automation for Salesforce?

Migration support varies by app and category. 360 Mass Mailer: Salesforce Native Email Marketing & Automation App and ActiveCampaign: Customer Experience Marketing Automation for Salesforce both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from 360 Mass Mailer: Salesforce Native Email Marketing & Automation App" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

AppRanks

360 Mass Mailer vs ActiveCampaign — Salesforce

ActiveCampaign vs 360 Mass Mailer

Side-by-side comparison · 24 data points

ActiveCampaign

4.2·156reviews

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp.

salesforcepaid

Change

1. Listing metadata

Field-level data

	360 Mass Mailer	ActiveCampaign
Tagline	“360 Mass Mailer is a Salesforce-native email marketing app to send bulk emails, automate drip campaigns, personalize outreach, and manage email campaigns using Salesforce data, without switching between tools.”209 chars	“ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp.”251 chars
Description	1200 / 2000 chars60% used	1106 / 2000 chars55% used
Screenshots	—	—
Languages	en	enfrdeitpt+1 more
Platforms	Salesforce	Salesforce
Developer	360 Degree Cloud Technologies Pvt. Ltd.	ActiveCampaign

At a glance

8 metrics · auto-computed

Feature comparison between 360 Mass Mailer: Salesforce Native Email Marketing & Automation App and ActiveCampaign: Customer Experience Marketing Automation for Salesforce
Metric	360 Mass Mailer: Salesforce Native Email Marketing & Automation App	ActiveCampaign: Customer Experience Marketing Automation for Salesforce
Rating	★ 4.9 ★	4.2 ★
Total reviews	54	★ 156
Free plan	—	—
Pricing	paid	paid
Pricing tiers	1 tier	1 tier
Listed features	★ 9	6
Languages	1 supported	6 supported
Listed since	Aug 2024	Jul 2019

AppRanks verdict

Generated from live data on this page

The call

Based on the data on this page, 360 Mass Mailer: Salesforce Native Email Marketing & Automation App is the stronger choice for most Salesforce AppExchange admins — 4.9★ vs ActiveCampaign: Customer Experience Marketing Automation for Salesforce's 4.2★ is a meaningful gap that usually reflects real product or support quality differences across the user base.

Pricing

Pricing entry tiers: 360 Mass Mailer: Salesforce Native Email Marketing & Automation App at paid, ActiveCampaign: Customer Experience Marketing Automation for Salesforce at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.

Review base

ActiveCampaign: Customer Experience Marketing Automation for Salesforce has the larger user base (156 reviews vs 54), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. 360 Mass Mailer: Salesforce Native Email Marketing & Automation App's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended by size: small/early-stage admins who need fast install and low risk should default to 360 Mass Mailer: Salesforce Native Email Marketing & Automation App; mid-market and enterprise admins with specific feature requirements should evaluate both — ActiveCampaign: Customer Experience Marketing Automation for Salesforce's 156-review base may include the workflow context that matches your specific use case better than 360 Mass Mailer: Salesforce Native Email Marketing & Automation App's broader-but-shallower coverage.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: 360 Mass Mailer: Salesforce Native Email Marketing & Automation App audit • ActiveCampaign: Customer Experience Marketing Automation for Salesforce audit

Listed	August 1, 2024	July 30, 2019

Last updated	—	—

3. Features

As listed by each developer

360 Mass Mailer

Scale Bulk Email Beyond Salesforce Daily Limits Send mass emails and bulk emails from Salesforce beyond standard daily email limits. Use one bulk email sender to reach large audiences, personalize campaigns, and scale high-volume outreach.
Native Email Marketing Inside Salesforce Run email marketing directly in Salesforce with a native email marketing app. Build targeted campaigns from CRM data, personalize outreach, and manage marketing on one email platform without switching tools.
Automated Drip Campaigns for Lead Nurturing Turn lead activity into timely follow-ups with automated drip campaigns. Use email automation to nurture prospects, trigger personalized drip email, and keep leads moving without repetitive manual sends.
Personalize Mass Emails With Salesforce Data Personalize mass emails using Salesforce fields and audience segments. Send targeted marketing emails at scale so each recipient gets more relevant content and your team can drive stronger engagement.
Schedule Mass Email & Recurring Campaigns Schedule mass email campaigns by date and time, automate recurring sends, and plan bulk email scheduling across time zones. Keep campaigns consistent without relying on manual sending.
Improve Email Deliverability & Reputation Improve email deliverability with email validation, unsubscribe management, bounce controls, and sender settings. Protect sender reputation and help more bulk email campaigns reach the inbox.
Track Emails, Alerts & Campaign Performance Track emails, opens, clicks, bounces, and unsubscribes in Salesforce. Use real-time email alerts and campaign reporting to prioritize follow-ups and see which email campaigns drive engagement.
Responsive Email Templates for Faster Sends Create branded marketing emails and newsletters with responsive email templates and personalization. Reuse professional templates, keep branding consistent, and launch campaigns faster.
Automate Email Campaigns From CRM Data Automate email marketing from Salesforce data and standard objects. Trigger personalized email campaigns, manage sender settings, and run mass mailing from one CRM email solution built for Salesforce.

ActiveCampaign

Seamlessly connect Salesforce to automatically sync leads, contacts, and/or person accounts to ActiveCampaign.
Fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step.
Run entire marketing campaigns through simple prompts, backed by Active Intelligence.
Reach leads and customers wherever they are, with email, SMS, WhatsApp, and more.
Deliver professional conversion-ready designs for email and landing pages.
Connect your favorite tools with ActiveCampaign’s 1000+ integrations.

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	360 Mass Mailer	ActiveCampaign
email marketing platform	#1	#3
salesforce marketing	#4	#1
mass emails	#2	#3
marketing automation	#4	#2
emails	#3	#3

7. App details

Long-form description · keyword frequency

360 Mass Mailer

Be Where Your Customers Are with 360 Mass Mailer Salesforce-native email sender that powers seamless email marketing, smart drip campaigns, automated workflows, and bulk emails. Features: ✔ Simple wizard to send mass emails or marketing emails ✔ Select views of any size and choose Salesforce templates or create custom templates with MassMailer Template Builder ✔ Send now or schedule emails later ✔ Send mass emails to campaign members from Salesforce Campaigns ✔ Send unlimited bulk emails with no daily email limit ✔ Email any object, parent object or related lists using merge fields ✔ Log email activity history and track email statistics ✔ Monitor opens, clicks, unsubscribes and email alerts ✔ Create drip email campaigns and workflow email alerts through Process Builder ✔ Verify emails to reduce bounces and improve data accuracy ✔ Authenticate domains, brand links, and use Dedicated IP to improve deliverability ✔ Manage unsubscribes attachments, and single emails from Salesforce objects ✔ Create list views using parent or child object fields ✔ Send from any domain and monitor domain and IP reputation Industries: Financial Services, Nonprofit, Education, , Real Estate, Healthcare

Top keywords

email9×5.33%
emails8×4.73%
send5×2.96%
campaigns3×1.78%
mass3×1.78%
object3×1.78%
salesforce3×1.78%
alerts2×1.18%
builder2×1.18%
bulk2×1.18%
bulk emails2×1.18%
domain2×1.18%

ActiveCampaign

What you can do with Salesforce and ActiveCampaign: — *NEW* Add contacts to Salesforce Campaign and set their member status — Send leads into email marketing automation flows from Salesforce — Automate marketing email follow-ups to your Salesforce leads, contacts, and accounts — Sync leads, contacts, accounts, & opportunities between both platforms — Automatically send marketing emails, texts, Slack alerts, and more from updated/created Salesforce Opportunities — Create Salesforce leads, contacts, and accounts from ActiveCampaign marketing automations — Collect lead information with custom forms and fields — Trigger follow-up marketing campaign emails directly in Salesforce — Update and sync standard & custom fields in either ActiveCampaign or Salesforce — Automatically add Salesforce leads and contacts to Facebook Custom Audiences — Trigger Salesforce Opportunity Stage segmented marketing automations in ActiveCampaign — Qualify leads with custom, automated lead scoring — Works with Salesforce Essentials, Professional, Enterprise and Unlimited editions — Optimized for Salesforce Lightning

Top keywords

salesforce12×8.76%
leads6×4.38%
marketing6×4.38%
contacts5×3.65%
activecampaign4×2.92%
custom4×2.92%
accounts3×2.19%
leads contacts3×2.19%

ActiveCampaign vs 360 Mass Mailer

ActiveCampaign

1. Listing metadata

360 Mass Mailer

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. Activity in the last 90 days

360 Mass Mailer · 8 changes

ActiveCampaign · 1 changes

7. App details

Frequently asked

Is 360 Mass Mailer: Salesforce Native Email Marketing & Automation App or ActiveCampaign: Customer Experience Marketing Automation for Salesforce cheaper?

Which has better reviews, 360 Mass Mailer: Salesforce Native Email Marketing & Automation App or ActiveCampaign: Customer Experience Marketing Automation for Salesforce?

Should I choose 360 Mass Mailer: Salesforce Native Email Marketing & Automation App or ActiveCampaign: Customer Experience Marketing Automation for Salesforce?

Which is faster to set up, 360 Mass Mailer: Salesforce Native Email Marketing & Automation App or ActiveCampaign: Customer Experience Marketing Automation for Salesforce?

See full keyword rankings, install trends, and weekly alerts

More popular comparisons

Which works better for small vs large Salesforce AppExchange admins?

Can I migrate data between 360 Mass Mailer: Salesforce Native Email Marketing & Automation App and ActiveCampaign: Customer Experience Marketing Automation for Salesforce?