AdRoll ABM (formerly RollWorks) vs Outlook Calendar

Based on the data on this page, AdRoll ABM (formerly RollWorks) is the stronger choice for most HubSpot App Marketplace teams — 4.7★ vs Outlook Calendar's 3.4★ is a meaningful gap that usually reflects real product or support quality differences across the user base.

Pricing entry tiers: AdRoll ABM (formerly RollWorks) at AdRoll Account-Based Marketing, Outlook Calendar at From $5/mo. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.

Outlook Calendar has the larger user base (1,545 reviews vs 23), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. AdRoll ABM (formerly RollWorks)'s smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Recommended by size: small/early-stage teams who need fast install and low risk should default to AdRoll ABM (formerly RollWorks); mid-market and enterprise teams with specific feature requirements should evaluate both — Outlook Calendar's 1,545-review base may include the workflow context that matches your specific use case better than AdRoll ABM (formerly RollWorks)'s broader-but-shallower coverage.

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical HubSpot App Marketplace listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Is AdRoll ABM (formerly RollWorks) or Outlook Calendar cheaper?

Both AdRoll ABM (formerly RollWorks) and Outlook Calendar offer paid plans only. AdRoll ABM (formerly RollWorks) starts at AdRoll Account-Based Marketing; Outlook Calendar starts at From $5/mo. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, AdRoll ABM (formerly RollWorks) or Outlook Calendar?

AdRoll ABM (formerly RollWorks) has the higher average rating (4.7★ from 23 reviews) compared to Outlook Calendar (3.4★ from 1,545 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose AdRoll ABM (formerly RollWorks) or Outlook Calendar?

AdRoll ABM (formerly RollWorks) holds the higher average rating (4.7★ vs 3.4★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, AdRoll ABM (formerly RollWorks) or Outlook Calendar?

Both apps are one-click installs from the HubSpot App Marketplace. Outlook Calendar has the deeper published review base (1,545 vs 23), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large HubSpot App Marketplace teams?

AdRoll ABM (formerly RollWorks) typically suits early-stage and growth-mode teams based on its published review base (23 reviews). Outlook Calendar typically suits early-stage and growth-mode teams based on its published review base (1,545 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.