What can UR: Smart Marquee improve?

The weakest area in UR: Smart Marquee's audit is Categories & Discoverability, scored at 63/100. The category has no outright failures, but several checks land in warning state and could move the score up if addressed. Tightening this category is the highest-impact change available to the listing — its weight in the overall score makes it the lever most likely to move the headline number on the next refresh.

AppRanks

UR: Smart Marquee Listing Audit — 85/100

Quick verdict

Generated from UR: Smart Marquee's audit data

UR: Smart Marquee scores 85/100 across 6 category checks, which places it in the upper tier of audited Shopify App Store listings. Strengths: title optimization at 100/100 and description & content at 94/100 carry the headline — both above the 85/100 overall. Watch-items: categories & discoverability (63/100) and technical & support (71/100) drag the average down; lifting categories & discoverability is the single largest available lever. Per-category breakdown below.

UR: Smart Marquee

Independent listing audit — Shopify

85/100·grade A·audited today·0 changes in 30d

View app

85/100

Grade A

Strong listing

Overall

85/100

weighted across 6 areas

Grade

top tier

Last audit

today

refreshed 1h ago

Changes

0 30d

view history →

This is an independent listing audit for UR: Smart Marquee on Shopify. It scored 85/100 (grade A) on today's snapshot. Top strength: Title Optimization at 100/100. Biggest gap: Categories & Discoverability at 63/100. We re-audit every 24 hours from the canonical Shopify listing.

Section breakdown

Detailed checks & fixes

Title Length17/30 chars
Title Keywords3 keywords found
Brand Name PositionTitle starts with a brand name
Separator UsageUses separator to structure title

Introduction44/100 chars
Intro Keywords4 unique keywords
Description346/500 chars
Description Keywords23 unique keywords
Feature List3/5 features — add more
Feature ClarityAll features within 80 char limit
SEO Description150/160 chars
Demo StoreDemo store URL provided

Medium impact

Feature List

List all 5 features to maximize listing completeness.

App IconApp icon is set
Screenshot Count5 screenshots
Hero VideoNo video content found
Screenshot Variety5 unique screenshots

Medium impact

Hero Video

Add a demo video to increase engagement — listings with videos get higher conversion rates.

Category CountOnly 1 category
Category NamesAll categories have names
Feature Tags3 feature tags — add more
IntegrationsNo integrations listed

Medium impact

Category Count

Add your app to at least 2 categories to appear in more browse results.

Built for ShopifyNo Built for Shopify badge
Demo StoreDemo store URL provided
Privacy PolicyPrivacy policy link provided
FAQNo FAQ
DocumentationNo documentation link
TutorialNo tutorial or guide
Pricing Plans1 plan(s) with details

Medium impact

Built for Shopify

Earn the Built for Shopify badge to increase merchant trust and get priority placement.

Language Count20 languages supported
EnglishEnglish supported
SpanishSpanish supported
FrenchFrench supported
GermanGerman supported
PortuguesePortuguese not listed

Low impact

Portuguese

Adding Portuguese support would expand your reach to more merchants.

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Methodology

Six weighted areas, pass / warning / fail per check, tiers at 85 / 65. Full methodology · Glossary

Explore further

HistoryUR: Smart Marquee changes0 updates in 30d BenchmarkCategories & Discoverability rankingWhere UR: Smart Marquee sits AppsUR: Smart Marquee overviewReviews · keywords BestTop Shopify appsBeyond UR: Smart Marquee MethodologyHow we score6-area weighted rubric GlossaryAudit termsScore, tier, sections

Last updated: September 10, 2026

How UR: Smart Marquee's 85/100 breaks down

UR: Smart Marquee's overall score of 85/100 is an excellent overall result, computed as the weighted average of 6 category checks. The spread is highly polarized across categories — 4 categories score above the headline number and 2 score below. The strongest category is Title Optimization (100/100, +15 vs overall); the weakest is Categories & Discoverability (63/100), 22 points below the overall — a meaningful but not dominant gap. Top three by score: Title Optimization (100), Description & Content (94), Languages (92).

Scoring criteria, category weightings, and the full rubric (identical across every Shopify App Store listing AppRanks audits) are documented on the methodology page and the audit-score glossary entry. Disputes or data corrections: [email protected].

Frequently asked questions

What is UR: Smart Marquee's Shopify App Store audit score?

UR: Smart Marquee scored 85/100 in the AppRanks listing audit — an excellent overall result. The score is the weighted average of 6 category checks: Title Optimization 100/100, Description & Content 94/100, Visual Assets 88/100, Categories & Discoverability 63/100, Technical & Support 71/100, Languages 92/100. Each category is scored against a fixed rubric that is identical for every app on the platform, so scores are directly comparable across Shopify listings.

What is UR: Smart Marquee doing well?

UR: Smart Marquee's strongest audit area is Title Optimization, scored at 100/100. Of the 4 checks AppRanks runs in this category, 4 pass cleanly, with the remainder in warning rather than failing state. This is the dimension a competing listing would need to match before UR: Smart Marquee loses its current edge in this category.