Quick verdict
Generated from Smart Breadcrumbs ‑ SEO & Nav's audit data
Smart Breadcrumbs ‑ SEO & Nav scores 87/100 across 6 category checks, which places it in the upper tier of audited Shopify App Store listings. Strengths: description & content at 100/100 and categories & discoverability at 100/100 carry the headline — both above the 87/100 overall. Watch-items: languages (50/100) and visual assets (75/100) drag the average down; lifting languages is the single largest available lever. Per-category breakdown below.
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Smart Breadcrumbs ‑ SEO & Nav Listing Audit — Shopify App Store
Shopify App Store·5.0(6)·Free plan available
EXCELLENT
Score Breakdown
What good looks like: A strong listing title is 50–60 characters, leads with the app name, and includes the primary benefit (e.g. "Judge.me — Product Reviews & Ratings").
Title Length
29/30 chars
Title Keywords
4 keywords found
Brand Name Position
Title starts with a brand name
Separator Usage
No separator found
Consider using a dash or pipe (|) to separate brand name from keywords.
What good looks like: A complete description has 4+ feature paragraphs, names of integrations, and concrete merchant benefits. Aim for 1,500–3,000 words with section headings.
Introduction
88/100 chars
Intro Keywords
7 unique keywords
Description
498/500 chars
Description Keywords
41 unique keywords
Feature List
5 features listed
Feature Clarity
All features within 80 char limit
SEO Description
151/160 chars
Demo Store
Demo store URL provided
What good looks like: Top-tier listings ship 6+ screenshots, an icon at 512×512 or larger, and an explainer video. Each screenshot is labelled and shows a real product surface.
App Icon
App icon is set
Screenshot Count
4 screenshots — add more
Add at least 5 screenshots to fully showcase your app's interface and features.
Hero Video
No video content found
Add a demo video to increase engagement — listings with videos get higher conversion rates.
Screenshot Variety
4 unique screenshots
Track this score weekly
Get alerts when your ranking changes and monitor competitors.
What good looks like: Pick 1 primary category that matches the dominant search intent (e.g. "Reviews"), plus up to 2 secondary categories for discovery breadth. Avoid generic "Tools" placement.
Category Count
2 categories
Category Names
All categories have names
Feature Tags
17 feature tags
Integrations
1 integrations listed
What good looks like: Pricing is clearly tiered with explicit free/paid distinction. Trial period stated. Title separator is a hyphen or em-dash, not a pipe. No truncation in the description's first 160 chars.
Built for Shopify
Built for Shopify badge earned
Demo Store
Demo store URL provided
Privacy Policy
Privacy policy link provided
FAQ
FAQ link provided
Documentation
No documentation link
Link to your documentation — it shows professionalism and reduces churn.
Tutorial
Tutorial/video link provided
Pricing Plans
2 plan(s) with details
What good looks like: Top global listings support 5+ languages (English plus four major markets — Spanish, French, German, Portuguese). The app description is fully translated, not just the UI.
Language Count
Only 1 language
Add language support information. Multi-language apps reach significantly more merchants.
English
English supported
Spanish
Spanish not listed
Adding Spanish support would expand your reach to more merchants.
French
French not listed
Adding French support would expand your reach to more merchants.
German
German not listed
Adding German support would expand your reach to more merchants.
Portuguese
Portuguese not listed
Adding Portuguese support would expand your reach to more merchants.
Top Priorities
mediumLanguages
Language Count
Add language support information. Multi-language apps reach significantly more merchants.
mediumVisual Assets
Screenshot Count
Add at least 5 screenshots to fully showcase your app's interface and features.
mediumVisual Assets
Hero Video
Add a demo video to increase engagement — listings with videos get higher conversion rates.
lowLanguages
Spanish
Adding Spanish support would expand your reach to more merchants.
lowLanguages
French
Adding French support would expand your reach to more merchants.
lowLanguages
German
Adding German support would expand your reach to more merchants.
lowLanguages
Portuguese
Adding Portuguese support would expand your reach to more merchants.
lowTitle Optimization
Separator Usage
Consider using a dash or pipe (|) to separate brand name from keywords.
lowTechnical & Support
Documentation
Link to your documentation — it shows professionalism and reduces churn.
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Last updated: May 19, 2026
How Smart Breadcrumbs ‑ SEO & Nav's 87/100 breaks down
Smart Breadcrumbs ‑ SEO & Nav's overall score of 87/100 is an excellent overall result, computed as the weighted average of 6 category checks. The spread is highly polarized across categories — 4 categories score above the headline number and 2 score below. The strongest category is Description & Content (100/100, +13 vs overall); the weakest is Languages (50/100), a 37-point gap below the headline score — the largest single lever. Top three by score: Description & Content (100), Categories & Discoverability (100), Technical & Support (93).
Scoring criteria, category weightings, and the full rubric (identical across every Shopify App Store listing AppRanks audits) are documented on the methodology page and the audit-score glossary entry. Disputes or data corrections: [email protected].
Frequently asked questions
What is Smart Breadcrumbs ‑ SEO & Nav's Shopify App Store audit score?
Smart Breadcrumbs ‑ SEO & Nav scored 87/100 in the AppRanks listing audit — an excellent overall result. The score is the weighted average of 6 category checks: Title Optimization 88/100, Description & Content 100/100, Visual Assets 75/100, Categories & Discoverability 100/100, Technical & Support 93/100, Languages 50/100. Each category is scored against a fixed rubric that is identical for every app on the platform, so scores are directly comparable across Shopify listings.
What is Smart Breadcrumbs ‑ SEO & Nav doing well?
Smart Breadcrumbs ‑ SEO & Nav's strongest audit area is Description & Content, scored at 100/100. Of the 8 checks AppRanks runs in this category, 8 pass cleanly, with the remainder in warning rather than failing state. This is the dimension a competing listing would need to match before Smart Breadcrumbs ‑ SEO & Nav loses its current edge in this category.
Explore further
- Compare Smart Breadcrumbs ‑ SEO & Nav with another appStack Smart Breadcrumbs ‑ SEO & Nav's description & content score (100/100) against a rival listing on Shopify App Store.
- Browse Shopify App Store appsSee how other Shopify App Store listings handle languages — Smart Breadcrumbs ‑ SEO & Nav's weakest category at 50/100.
- Audit metrics glossaryDefinitions for the Description & Content and Languages checks used on this audit, plus the rest of the AppRanks vocabulary.
- Smart Breadcrumbs ‑ SEO & Nav audit historyScore timeline for Smart Breadcrumbs ‑ SEO & Nav — see whether the 87/100 result is improving, holding, or slipping.
- Smart Breadcrumbs ‑ SEO & Nav on Shopify App StorePricing, features, ratings, and the live Shopify App Store marketplace summary for Smart Breadcrumbs ‑ SEO & Nav.
- What is an audit score?Why Smart Breadcrumbs ‑ SEO & Nav landed at 87/100 — the canonical definition, weightings, and refresh cadence.
- Top-rated Shopify App Store appsSee where Smart Breadcrumbs ‑ SEO & Nav's excellent 87/100 places it against the Shopify App Store's highest-rated apps.