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Quick verdict
Generated from Iconic Product Comparison's audit data
Iconic Product Comparison scores 84/100 across 6 category checks, which puts it in the healthy band — focused gaps rather than systemic problems. Strengths: description & content at 100/100 and title optimization at 88/100 carry the headline — both above the 84/100 overall. Watch-items: languages (50/100) and visual assets (75/100) drag the average down; lifting languages is the single largest available lever. Per-category breakdown below.
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Iconic Product Comparison Listing Audit — Shopify App Store
Shopify App Store·Free
EXCELLENT
Score Breakdown
What good looks like: A strong listing title is 50–60 characters, leads with the app name, and includes the primary benefit (e.g. "Judge.me — Product Reviews & Ratings").
Title Length
25/30 chars
Title Keywords
3 keywords found
Brand Name Position
Title starts with a brand name
Separator Usage
No separator found
Consider using a dash or pipe (|) to separate brand name from keywords.
What good looks like: A complete description has 4+ feature paragraphs, names of integrations, and concrete merchant benefits. Aim for 1,500–3,000 words with section headings.
Introduction
100/100 chars
Intro Keywords
11 unique keywords
Description
482/500 chars
Description Keywords
40 unique keywords
Feature List
5 features listed
Feature Clarity
All features within 80 char limit
SEO Description
146/160 chars
Demo Store
Demo store URL provided
What good looks like: Top-tier listings ship 6+ screenshots, an icon at 512×512 or larger, and an explainer video. Each screenshot is labelled and shows a real product surface.
App Icon
App icon is set
Screenshot Count
4 screenshots — add more
Add at least 5 screenshots to fully showcase your app's interface and features.
Hero Video
No video content found
Add a demo video to increase engagement — listings with videos get higher conversion rates.
Screenshot Variety
4 unique screenshots
Track this score weekly
Get alerts when your ranking changes and monitor competitors.
What good looks like: Pick 1 primary category that matches the dominant search intent (e.g. "Reviews"), plus up to 2 secondary categories for discovery breadth. Avoid generic "Tools" placement.
Category Count
Only 1 category
Add your app to at least 2 categories to appear in more browse results.
Category Names
All categories have names
Feature Tags
21 feature tags
Integrations
9 integrations listed
What good looks like: Pricing is clearly tiered with explicit free/paid distinction. Trial period stated. Title separator is a hyphen or em-dash, not a pipe. No truncation in the description's first 160 chars.
Built for Shopify
No Built for Shopify badge
Earn the Built for Shopify badge to increase merchant trust and get priority placement.
Demo Store
Demo store URL provided
Privacy Policy
Privacy policy link provided
FAQ
FAQ link provided
Documentation
Documentation link provided
Tutorial
No tutorial or guide
Add a getting-started tutorial to help new users succeed quickly.
Pricing Plans
1 plan(s) with details
What good looks like: Top global listings support 5+ languages (English plus four major markets — Spanish, French, German, Portuguese). The app description is fully translated, not just the UI.
Language Count
Only 1 language
Add language support information. Multi-language apps reach significantly more merchants.
English
English supported
Spanish
Spanish not listed
Adding Spanish support would expand your reach to more merchants.
French
French not listed
Adding French support would expand your reach to more merchants.
German
German not listed
Adding German support would expand your reach to more merchants.
Portuguese
Portuguese not listed
Adding Portuguese support would expand your reach to more merchants.
Top Priorities
mediumLanguages
Language Count
Add language support information. Multi-language apps reach significantly more merchants.
mediumVisual Assets
Screenshot Count
Add at least 5 screenshots to fully showcase your app's interface and features.
mediumVisual Assets
Hero Video
Add a demo video to increase engagement — listings with videos get higher conversion rates.
mediumCategories & Discoverability
Category Count
Add your app to at least 2 categories to appear in more browse results.
mediumTechnical & Support
Built for Shopify
Earn the Built for Shopify badge to increase merchant trust and get priority placement.
lowLanguages
Spanish
Adding Spanish support would expand your reach to more merchants.
lowLanguages
French
Adding French support would expand your reach to more merchants.
lowLanguages
German
Adding German support would expand your reach to more merchants.
lowLanguages
Portuguese
Adding Portuguese support would expand your reach to more merchants.
lowTitle Optimization
Separator Usage
Consider using a dash or pipe (|) to separate brand name from keywords.
lowTechnical & Support
Tutorial
Add a getting-started tutorial to help new users succeed quickly.
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Last updated: May 30, 2026