Generated from DHL NL & BE's audit data
DHL NL & BE scores 78/100 across 6 category checks, which puts it in the healthy band — focused gaps rather than systemic problems. Strengths: description & content at 88/100 and categories & discoverability at 88/100 carry the headline — both above the 78/100 overall. Watch-items: title optimization (63/100) and technical & support (71/100) drag the average down; lifting title optimization is the single largest available lever. Per-category breakdown below.
This is an independent listing audit for DHL NL & BE on Shopify. It scored 78/100 (grade B) on today's snapshot. Top strength: Categories & Discoverability at 88/100. Biggest gap: Title Optimization at 63/100. We re-audit every 24 hours from the canonical Shopify listing.
Six weighted areas, pass / warning / fail per check, tiers at 85 / 65. Full methodology · Glossary
Last updated: September 11, 2026
DHL NL & BE's overall score of 78/100 is a healthy result with specific areas to tighten, computed as the weighted average of 6 category checks. The spread is uneven across categories — 2 categories score above the headline number and 4 score below. The strongest category is Description & Content (88/100, +10 vs overall); the weakest is Title Optimization (63/100), 15 points below the overall — a meaningful but not dominant gap. Top three by score: Description & Content (88), Categories & Discoverability (88), Visual Assets (75).
Scoring criteria, category weightings, and the full rubric (identical across every Shopify App Store listing AppRanks audits) are documented on the methodology page and the audit-score glossary entry. Disputes or data corrections: [email protected].
DHL NL & BE scored 78/100 in the AppRanks listing audit — a healthy overall result. The score is the weighted average of 6 category checks: Title Optimization 63/100, Description & Content 88/100, Visual Assets 75/100, Categories & Discoverability 88/100, Technical & Support 71/100, Languages 75/100. Each category is scored against a fixed rubric that is identical for every app on the platform, so scores are directly comparable across Shopify listings.
DHL NL & BE's strongest audit area is Description & Content, scored at 88/100. Of the 8 checks AppRanks runs in this category, 6 pass cleanly, with the remainder in warning rather than failing state. This is the dimension a competing listing would need to match before DHL NL & BE loses its current edge in this category.
The weakest area in DHL NL & BE's audit is Title Optimization, scored at 63/100. The category has no outright failures, but several checks land in warning state and could move the score up if addressed. Tightening this category is the highest-impact change available to the listing — its weight in the overall score makes it the lever most likely to move the headline number on the next refresh.