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Generated from Salesforce AppExchange | Leading Enterprise Cloud Marketplace's audit data
Salesforce AppExchange | Leading Enterprise Cloud Marketplace scores 29/100 across 6 category checks, which indicates listing-quality gaps across 4 of 6 audited categories. Strengths: title optimization (100/100) is the strongest category — installing for evaluation is fine, long-term confidence needs the gaps below addressed. Watch-items: languages (0/100) and description & content (8/100) drag the average down; lifting languages is the single largest available lever. Per-category breakdown below.
Fix these in order — we'll alert you when you improve
Start Tracking FreeWhat good looks like: A strong listing title is 50–60 characters, leads with the app name, and includes the primary benefit (e.g. "Judge.me — Product Reviews & Ratings").
What good looks like: A complete description has 4+ feature paragraphs, names of integrations, and concrete merchant benefits. Aim for 1,500–3,000 words with section headings.
What good looks like: Top-tier listings ship 6+ screenshots, an icon at 512×512 or larger, and an explainer video. Each screenshot is labelled and shows a real product surface.
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What good looks like: Pick 1 primary category that matches the dominant search intent (e.g. "Reviews"), plus up to 2 secondary categories for discovery breadth. Avoid generic "Tools" placement.
What good looks like: Pricing is clearly tiered with explicit free/paid distinction. Trial period stated. Title separator is a hyphen or em-dash, not a pipe. No truncation in the description's first 160 chars.
What good looks like: Top global listings support 5+ languages (English plus four major markets — Spanish, French, German, Portuguese). The app description is fully translated, not just the UI.
Add an app introduction. This is the first text users see — make it compelling.
Add a detailed app description explaining features, benefits, and use cases.
Add at least 5 key features to highlight your app's capabilities.
Upload an app icon. It's the first visual element users see in search results.
Add at least 5 high-quality screenshots showing your app's key features and UI.
Assign your app to relevant categories — this is essential for marketplace discoverability.
Add a privacy policy link — it's required by most marketplaces and builds trust.
Add language support information. Multi-language apps reach significantly more merchants.
Add descriptive keywords to your introduction that match what users search for.
Add relevant keywords throughout your description.
Add a demo video to increase engagement — listings with videos get higher conversion rates.
Add feature tags that describe your app's capabilities for better search matching.
Set up a demo store so merchants can preview your app before installing.
List your pricing plans with clear feature breakdowns.
Add a demo store URL so merchants can see your app in action before installing.
List integrations with other tools/platforms to show compatibility.
Add a FAQ to reduce support requests and help merchants self-serve.
Link to your documentation — it shows professionalism and reduces churn.
Add a getting-started tutorial to help new users succeed quickly.
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Last updated: May 30, 2026
Salesforce AppExchange | Leading Enterprise Cloud Marketplace's overall score of 29/100 is a result that signals significant listing weaknesses across multiple categories, computed as the weighted average of 6 category checks. The spread is highly polarized across categories — 2 categories score above the headline number and 4 score below. The strongest category is Title Optimization (100/100, +71 vs overall); the weakest is Languages (0/100), 29 points below the overall — a meaningful but not dominant gap. Top three by score: Title Optimization (100), Technical & Support (42), Visual Assets (17).
Scoring criteria, category weightings, and the full rubric (identical across every Salesforce AppExchange listing AppRanks audits) are documented on the methodology page and the audit-score glossary entry. Disputes or data corrections: [email protected].
Salesforce AppExchange | Leading Enterprise Cloud Marketplace scored 29/100 in the AppRanks listing audit — a result that signals significant listing weaknesses. The score is the weighted average of 6 category checks: Title Optimization 100/100, Description & Content 8/100, Visual Assets 17/100, Categories & Discoverability 17/100, Technical & Support 42/100, Languages 0/100. Each category is scored against a fixed rubric that is identical for every app on the platform, so scores are directly comparable across Salesforce listings.
Salesforce AppExchange | Leading Enterprise Cloud Marketplace's strongest audit area is Title Optimization, scored at 100/100. Of the 4 checks AppRanks runs in this category, 4 pass cleanly, with the remainder in warning rather than failing state. This is the dimension a competing listing would need to match before Salesforce AppExchange | Leading Enterprise Cloud Marketplace loses its current edge in this category.
The weakest area in Salesforce AppExchange | Leading Enterprise Cloud Marketplace's audit is Languages, scored at 0/100. The failing checks are language count, each with a concrete fix described below. Tightening this category is the highest-impact change available to the listing — its weight in the overall score makes it the lever most likely to move the headline number on the next refresh.