Generated from Market Builders CRM for Institutional Asset Management's audit data
Market Builders CRM for Institutional Asset Management scores 63/100 across 6 category checks, which tracks in the middle band, with 3 of 6 categories below the headline. Strengths: title optimization holds at 88/100, so the listing isn't fundamentally broken — the lift is in tightening specific weaknesses. Watch-items: languages (50/100) and technical & support (50/100) drag the average down; lifting languages is the single largest available lever. Per-category breakdown below.
This is an independent listing audit for Market Builders CRM for Institutional Asset Management on Salesforce. It scored 63/100 (grade C) on today's snapshot. Top strength: Title Optimization at 88/100. Biggest gap: Visual Assets at 50/100. We re-audit every 24 hours from the canonical Salesforce listing.
Six weighted areas, pass / warning / fail per check, tiers at 85 / 65. Full methodology · Glossary
Last updated: September 12, 2026
Market Builders CRM for Institutional Asset Management's overall score of 63/100 is a mid-tier result — the listing is functional but multiple categories have headroom, computed as the weighted average of 6 category checks. The spread is highly polarized across categories — 2 categories score above the headline number and 3 score below. The strongest category is Title Optimization (88/100, +25 vs overall); the weakest is Languages (50/100), only 13 points below the overall — the score is already tightly bunched. Top three by score: Title Optimization (88), Description & Content (71), Categories & Discoverability (63).
Scoring criteria, category weightings, and the full rubric (identical across every Salesforce AppExchange listing AppRanks audits) are documented on the methodology page and the audit-score glossary entry. Disputes or data corrections: [email protected].
Market Builders CRM for Institutional Asset Management scored 63/100 in the AppRanks listing audit — a mid-tier result with room to improve. The score is the weighted average of 6 category checks: Title Optimization 88/100, Description & Content 71/100, Visual Assets 50/100, Categories & Discoverability 63/100, Technical & Support 50/100, Languages 50/100. Each category is scored against a fixed rubric that is identical for every app on the platform, so scores are directly comparable across Salesforce listings.
Market Builders CRM for Institutional Asset Management's strongest audit area is Title Optimization, scored at 88/100. Of the 4 checks AppRanks runs in this category, 3 pass cleanly, with the remainder in warning rather than failing state. This is the dimension a competing listing would need to match before Market Builders CRM for Institutional Asset Management loses its current edge in this category.
The weakest area in Market Builders CRM for Institutional Asset Management's audit is Visual Assets, scored at 50/100. The failing checks are screenshot count, each with a concrete fix described below. Tightening this category is the highest-impact change available to the listing — its weight in the overall score makes it the lever most likely to move the headline number on the next refresh.